List of Top 100 Brands of United States in 2024

List of Top 100

What Are The Top Brands Operating in United States.
Discover what brands are popular in United States. Continue reading to know the top brands of United States. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 265,779 Top Brands on Instagram in United States.
Create a Free Account to see more results
Download Full Listing
# Brand Name Country/Region Categories Followers Engagement Rate
1 National Geographic
@natgeo
Nature Photography News Media/News Company Publishers 284.2M 0.03%
2 NASA
@nasa
Politics Space Government Organization Government Agencies 96.8M 0.49%
3 Victoria's Secret
@victoriassecret
Fashion Apparel Bikini 76.1M 0.02%
4 Louis Vuitton
@louisvuitton
Home and Garden Styling Bags Company Home Services 55.4M 0.16%
5 WorldStar Hip Hop / WSHH
@worldstar
Entertainment and Music News News Site Publishers 47.9M 0.05%
6 Disney
@disney
Entertainment and Music Movies Entertainment Topic Arts Entertainment Local Events 38.7M 0.23%
7 Netflix US
@netflix
Entertainment and Music TV Shows Arts & Entertainment Local Events 33.1M 0.17%
8 The Shade Room
@theshaderoom
Entertainment and Music News Music Modeling Entertainment Site Publishers 28.9M 0.27%
9 Ferrari
@ferrari
Automotive Cars Luxury Car Auto Dealers 27.8M 0.44%
10 Cameron Dallas
@camerondallas
Entertainment and Music Actors 26.6M 0.27%
11 BEAUTIFUL DESTINATIONS
@beautifuldestinations
Travel Nature News Media News Company Publishers 26.2M 0.20%
12 Arnold Schwarzenegger
@schwarzenegger
Entertainment and Music Actors 25.8M 0.36%
13 Calvin Klein
@calvinklein
Fashion and Accessories Product Showcase Parenting Fashion Design Clothing Personal Goods & General Merchandise Stores 25.1M 1.35%
14 Positive & Motivational Quotes
@thegoodquote
Education Life and Society Books News Humor Quotes 24.6M 0.34%
15 E! News
@enews
Entertainment and Music News 24M 0.08%
16 Rockstar Games
@rockstargames
Entertainment and Music Games News Video Gaming Xbox Video Games Game Development 22.4M 0.50%
17 FashionNova.com
@fashionnova
Fashion and Accessories Modeling Plus Size Celebrities Clothing (Brand) Personal Goods & General Merchandise Stores 21.5M 0.01%
18 Michael Kors
@michaelkors
Fashion and Accessories Home and Garden Styling Lifestyle Company Home Services 19.3M 0.04%
19 Anastasia Beverly Hills
@anastasiabeverlyhills
Beauty and Self Care Business Cosmetics Spa Beauty Personal Care Lifestyle Services 19M 0.04%
20 Bleacher Report
@bleacherreport
Sports 18.1M 1.70%
21 Starbucks
@starbucks
Food Lifestyle Brand Food & Personal Goods 17.9M 0.10%
22 The New York Times
@nytimes
News Media News Company Publishers 17.8M 0.14%
23 Jason Momoa
@prideofgypsies
Actors Motorcycle Racing 17.3M 0.14%
24 Kate Hudson
@katehudson
Fashion and Accessories Actors Topic Arts Entertainment Arts & Entertainment Local Events 17.3M 0.32%
25 Star Wars
@starwars
Movies 17.1M 0.82%
26 billboard
@billboard
Entertainment and Music News Music 16.7M 0.01%
27 Audi USA
@audi
Cars Audi 16.7M 0.32%
28 Madelyn Cline
@madelyncline
Entertainment and Music Rodeo Local Events 16.4M 12.74%
29 Instagram’s @Creators
@creators
16.4M 0.17%
30 Tiffany & Co.
@tiffanyandco
Jewelry Luxury Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 16M 0.14%
31 Barstool Sports
@barstoolsports
Entertainment and Music Funny News Entertainment Entertainment Site Publishers 15.8M 0.21%
32 Bleacher Report Football
@brfootball
Sports News Soccer 15.2M 0.86%
33 Ralph Lauren
@ralphlauren
Fashion and Accessories Home and Garden Arts and Crafts Styling Clothing Clothing (Brand) Personal Goods & General Merchandise Stores 15M 0.09%
34 Tommy Hilfiger
@tommyhilfiger
Fashion and Accessories 14.7M 0.04%
35 NYX Professional Makeup
@nyxcosmetics
Beauty and Self Care Business Makeup Artist Personal Goods & General Merchandise Stores 14.6M 0.02%
36 MAKEUP BY MARIO
@makeupbymario
Beauty and Self Care Product Education Business and Finance Business Hair & Beauty Celebrities Health & Fitness Product/Service Personal Goods & General Merchandise Stores 13.9M 0.05%
37 Nat Geo in the Field
@natgeointhefield
Nature Photography 13.8M -
38 Nat Geo WILD
@natgeowild
Animals Nature News 13.4M 0.10%
39 Cats of Instagram
@cats_of_instagram
Animals Pets Product Showcase Automotive Cats 13.4M 0.29%
40 Supreme
@supremenewyork
Fashion Lifestyle Modeling 13.3M 0.43%
41 Kutthroat Bill
@kodakblack
Entertainment and Music Parenting Entertainment Music Singer 13.1M 1.26%
42 Walt Disney Studios
@disneystudios
Entertainment and Music News Film 13.1M 0.07%
43 FENTY BEAUTY BY RIHANNA
@fentybeauty
Beauty and Self Care Fashion and Accessories Business Health Beauty Personal Goods & General Merchandise Stores 12.8M 0.07%
44 Too Faced Cosmetics
@toofaced
Beauty and Self Care Business Health Beauty Personal Goods & General Merchandise Stores 12.7M 0.16%
45 People Magazine
@people
Entertainment and Music News Celebrity Moms Modeling Media News Company Publishers 12.5M 0.12%
46 Maybelline New York
@maybelline
Beauty and Self Care Education Health Beauty Personal Goods & General Merchandise Stores 12.2M 0.06%
47 Marc Jacobs
@marcjacobs
Fashion 12M 0.10%
48 HoodClips
@hoodclips
Entertainment and Music Funny Memes Nature & Outdoors Architecture 11.6M 0.31%
49 TOM FORD
@tomford
Fashion and Accessories 11.5M 0.06%
50 Amanda Lee
@amandaeliselee
Sports Health & Fitness Cooking 11.4M 0.26%
51 The Dodo
@thedodo
Animals News Dogs Lifestyle 11M 0.43%
52 Polo.G🐐
@polo.capalot
Art General Interest 10.7M 5.88%
53 Spotify
@spotify
Music Singer Songwriting Product Service Personal Goods & General Merchandise Stores 10.7M 0.18%
54 The Trillionaire Life™
@thetrillionairelife
Finance News Luxury Business Entrepreneur 10.7M 1.12%
55 The Tonight Show
@fallontonight
TV Shows Tv Show Content & Apps 10.5M 0.50%
56 Lauren London
@laurenlondon
Art 10.5M 5.67%
57 Urban Decay Cosmetics
@urbandecaycosmetics
Beauty and Self Care Health Beauty Personal Goods & General Merchandise Stores 10.4M 0.01%
58 Morphe
@morphebrushes
Beauty and Self Care Product Showcase Health Beauty Personal Goods & General Merchandise Stores 10.1M 0.01%
59 ColourPop Cosmetics
@colourpopcosmetics
Beauty and Self Care Business Health Beauty Personal Goods & General Merchandise Stores 10.1M 0.04%
60 Benefit Cosmetics US
@benefitcosmetics
Beauty and Self Care Spa Beauty Personal Care Beauty, Cosmetic & Personal Care Lifestyle Services 9.9M 0.03%
61 Architectural Digest
@archdigest
Home and Garden News Design Interior Design Magazine Publishers 9.8M 0.17%
62 National Geographic Adventure
@natgeoadventure
Nature Photography Outdoor Activity News Adventure 9.6M 0.10%
63 Tesla
@teslamotors
Cars Luxury Technology 9.5M 1.77%
64 Minecraft
@minecraft
Games Video Gaming Video Games Adventure Video Game Content & Apps 9.3M 1.56%
65 Betches Media
@betches
Entertainment and Music News Celebrities Media News Company Media/News Company Publishers 9.3M 0.49%
66 Coin Master
@coinmasterofficial
Games Parenting 8.9M 0.23%
67 American Style
@americanstyle
Fashion and Accessories Business and Finance Design Design & Fashion Business & Utility Services 8.9M 0.10%
68 MLB ⚾
@mlb
Sports 8.9M 0.52%
69 Dana White
@danawhite
Entertainment and Music Sports Music Modeling Publishers 8.8M 0.28%
70 SPEAK
@moneybaggyo
News Entertainment Music Singer Record Label Publishers 8.7M 3.99%
71 Walt Disney World
@waltdisneyworld
Entertainment and Music Travel Animation Entertainment Film 8.6M 0.80%
72 Fox News
@foxnews
Entertainment and Music News 8.6M 0.05%
73 Grey's Anatomy Official
@greysabc
Entertainment and Music TV Shows Entertainment 8.4M 1.04%
74 Under Armour
@underarmour
Sports Apparel 8.4M 0.06%
75 The New Yorker
@newyorkermag
Photography Entertainment and Music News News&Politics Magazine Publishers 8.4M 0.09%
76 Gwyneth Paltrow
@gwynethpaltrow
Actors 8.4M 0.72%
77 Sony Electronics
@sonyelectronics
Product Showcase 8.3M 0.06%
78 Taylor Nation
@taylornation
Music 8.2M 16.45%
79 ONE Championship
@onechampionship
Sports Training Coaching Sports League Local Events 8M 0.11%
80 International Space Station
@iss
Education Space 7.8M 0.70%
81 Ubisoft
@ubisoft
Video Games 7.8M 0.38%
82 United Nations
@unitednations
Education Management Org General Non-Profits & Religious Organizations 7.7M 0.08%
83 Karin Ross Designs
@karinrossdesigns
Home and Garden 7.7M 0.14%
84 NBA on TNT
@nbaontnt
Sports Entertainment and Music News Music Tv Channel Publishers 7.7M 1.44%
85 The Walking Dead
@amcthewalkingdead
Entertainment and Music Comics Video Games 7.6M 0.93%
86 The White House
@whitehouse
7.6M 0.05%
87 Jasmine Tookes
@jastookes
Fashion and Accessories 7.5M 0.79%
88 Nissan
@nissan
Auto and Vehicles Automotive Cars 7.5M 0.31%
89 Ulta Beauty
@ultabeauty
Fashion Beauty Spa Beauty Personal Care Beauty, Cosmetic & Personal Care Lifestyle Services 7.2M 0.04%
90 Rolling Stone
@rollingstone
News Rock 7.1M 0.57%
91 Rare Beauty by Selena Gomez
@rarebeauty
Beauty and Self Care Spa Beauty Personal Care Lifestyle Services 7.1M 1.64%
92 TIPSY BARTENDER 🍻🍹
@tipsybartender
Food Parenting Cooking Recipes 7.1M 3.72%
93 CAROLINA HERRERA
@carolinaherrera
Fashion and Accessories Home and Garden Styling Company Home Services 7M 0.07%
94 KVD BEAUTY
@kvdbeauty
Beauty Business 6.9M 0.02%
95 WE THE URBAN
@wetheurban
Fashion and Accessories Parenting News&Politics Community Non-Profits & Religious Organizations 6.9M 6.09%
96 Dr. Nicole LePera
@the.holistic.psychologist
Fitness and Health Community Non-Profits & Religious Organizations 6.9M 1.35%
97 Saturday Night Live
@nbcsnl
Entertainment and Music TV Shows Tv Show Content & Apps 6.8M 0.18%
98 NBA on ESPN
@nbaonespn
Sports News Basketball Tv Network Publishers 6.7M 0.94%
99 e.l.f. Cosmetics and Skincare
@elfcosmetics
Beauty and Self Care 6.7M 0.18%
100 National Geographic Your Shot
@natgeoyourshot
Nature Photography News 6.6M 0.16%

Most Talked-About Brands Ranking Analysis

National Geographic is ranked #1 as the most popular brand in United States for 03 in 2024. The average engagement rate is 0.03 with 284,248,804 followers count. In addition to being ranked the number one brand on Instagram, National Geographic is also the top brand in the Nature category.
NASA and Victoria's Secret are ranked 2nd and 3rd in the list. In terms of user engagement, NASA has an average engagement rate of 0.49, follower size of 96,845,010. Similarly, Victoria's Secret average engagement rate is 0.02, with 76,128,281 followers.
Louis Vuitton is a top Instagram Brand that ranks in 4th place.
Number five on our list is WorldStar Hip Hop / WSHH, a top brand in the category of Entertainment and Music, The follower on Instagram is 47,890,151.