List of Top 100 Brands of Korea in 2023

List of Top 100

What Are The Top Brands Operating in Korea.
Discover what brands are popular in Korea. Continue reading to know the top brands of Korea. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 16,612 Top Brands on Instagram in Korea.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 ZARA Official
Clothing Personal Goods & General Merchandise Stores 57.9M 0.01%
News 12.6M 0.45%
3 지우
Fashion and Accessories Business and Finance 11.5M 0.77%
Music Singer 9.3M 4.30%
5 GOT7
Music Band 6.6M 9.89%
6 Netflix Korea
Entertainment and Music News 6.2M 0.42%
7 BT21
Animation and Cosplay Product Showcase News Music 6M 1.90%
DJ 5M 1.84%
Parenting Fashion Modeling 4.4M 8.50%
Fashion and Accessories News Modeling Fashion Design 3.7M 0.16%
11 no:ze | 노제
3.2M 17.33%
12 W Korea
Fashion and Accessories Arts and Crafts News Modeling 2.6M 0.20%
13 Singles 싱글즈
Fashion and Accessories Beauty and Self Care Life and Society News News&Politics 2.3M 0.20%
14 marie claire korea 마리끌레르
Shopping Modeling Styling 2.2M 0.20%
15 ELLE KOREA 엘르 코리아
Fashion and Accessories Beauty and Self Care Arts and Crafts Entertainment and Music News Fashion Design 2.2M 0.20%
16 Cookat
News Food 1.8M 0.30%
17 3CE Official
Parenting Medical Health 1.7M 0.10%
18 BLΛƆKPIИK 블랙핑크 🇰🇷
Music Modeling 1.7M -
19 임보라(boralim)
Entertainment and Music Lifestyle Styling 1.5M 4.60%
Beauty and Self Care Fashion and Accessories 1.4M 0.09%
21 BTS JUNGKOOK⁷ -𝒇𝒂𝒏𝒔𝒕𝒂𝒈𝒓𝒂𝒎✨
Entertainment and Music 1.4M 0.30%
Education News 1.4M 0.30%
23 뷰티쁠 BEAUTY+
News Beauty News&Politics 1.4M 0.15%
24 쿠캣코리아
1.4M 0.20%
25 BLΛƆKPIИK 블랙핑크 🇰🇷🇹🇭
Art Music 1.4M 1.20%
26 오늘의집
Fashion Hotels 1.3M 0.10%
27 BTS | 방탄소년단 ⑦
Entertainment and Music Music 1.2M 0.80%
28 Arena Homme+ Korea
Entertainment and Music News Singer Music Modeling 1.2M 0.23%
29 JTBC 드라마 공식 인스타그램
News 1.2M 0.16%
Fashion and Accessories News Modeling Styling 1.2M 0.30%
31 BTS V | 방탄소년단 Kim Taehyung
Entertainment and Music Singer 1.2M 1.80%
32 여미
1.1M 0.47%
33 BAZAAR Korea 바자 코리아
Fashion and Accessories News Modeling 1.1M 0.30%
Entertainment and Music News Music Producers DJ 1.1M 1.55%
35 안예원
Beauty Bikini Modeling 1.1M 7.22%
36 1st Look 퍼스트룩 매거진
News News&Politics 1M -
Singer Music 1M 0.27%
38 오늘뭐먹지?
Food and Drink Home and Garden Food Cooking Chef 1M 0.23%
39 Sansan
1M -
40 Seoul 🇰🇷 서울 여행 가이드 Travel | Hotels | Food | Tips
Travel 1M 0.59%
41 BTS Fan Account ✩
Parenting 1M 0.72%
42 CLC 씨엘씨
Music 1M 11.20%
43 인테리어의 모든 것, 집꾸미기
Home and Garden Pets 867.8K 0.05%
44 innisfree | 이니스프리
Beauty Styling Lifestyle 866.9K 0.20%
45 브이티코스메틱 한국 공식 인스타그램
Beauty and Self Care Product Showcase Lifestyle 852.5K 0.09%
46 에스콰이어 코리아
Fashion and Accessories News Modeling Luxury 850.6K 0.40%
47 BTS Fan Account
Entertainment and Music Music Business 844.3K 1.00%
48 아이니니
Pets 833.8K 1.00%
49 ESteem official
Art 821.3K 0.05%
50 NH농협은행
Finance Product Education 785.5K 0.05%
51 TWICE MOMO (모모)
Fashion and Accessories Music Parenting Moms Singer 775K 2.30%
52 스타벅스커피 코리아
770.7K 1.30%
53 BIGBANG (빅뱅)
Music Singer Producers 768K 16.40%
54 Girls On Top
Music 751.7K 45.50%
55 인사이트
Education Entertainment and Music News News&Politics 729.6K 0.50%
56 Lifestyle Platform. GS25
711.7K 0.07%
57 이마트 공식 인스타그램 🛒♥
709.2K 0.06%
58 A D E R
Marketing and Advertising Modeling Celebrities 707K 0.50%
59 tvN
TV Channel 703.1K 0.10%
60 방탄소년단 ㅡ 태국 🐰🐯
Entertainment and Music Music 702.1K 0.20%
61 패션 & 스타일 (Fashion & Style)
Fashion News Styling 683.4K 0.06%
Television 680.2K 0.13%
63 제일기획
Business and Finance Marketing and Advertising 657.6K 0.05%
64 your korean paradise💖
Entertainment and Music Music 628.2K 2.60%
65 바디온 코리아(Bodyon-Korea)
Fashion and Accessories News Yoga 603.5K 0.50%
66 다솜(순 우리말"사랑”)
Beauty and Self Care Automotive Medical Health Medical & Health Professional Services 601.5K 0.60%
67 핑크힙 응비
Fitness and Health Outdoor Activity Product Showcase Auto and Vehicles Adventure Fitness Trainer 597.1K 0.63%
68 innisfree catalog (이니스프리)
Beauty and Self Care Product Education Product Showcase Celebrity 593.3K 0.50%
69 올리브영 공식계정
Beauty Art Fashion 584K 0.26%
70 Blockchain platform CWD.GLOBAL
581.2K 13.17%
71 𝚢𝚘𝚘𝚗
Modeling 561.2K 1.10%
72 BLACKPINK 블랙핑크 ♡
Entertainment and Music Music Lifestyle 556.8K 1.20%
73 페리페라 Peripera Official
Beauty Art Business 552.6K 0.38%
74 알렛츠 ALLETS
Sports Styling 549.8K 0.01%
75 Sumin YI (Founder)
Education Upskilling Marketing and Advertising 548.3K -
76 대박이네 🌝 이동국가족
Sports Fashion Travel Moms Tennis 541.2K 0.77%
77 정채원
Fashion and Accessories 541K 0.48%
78 박가린, ᴘᴀʀᴋɢᴀʀɪɴ
538.2K 0.14%
79 위성희
537K 1.70%
80 김한빈
535.8K 14.67%
81 플레이리스트
Entertainment and Music News Tv Network Publishers 533.7K 1.20%
82 ⓒ그림비(Bae Sungtae)
Parenting 532.5K 2.60%
83 niko and ...
Arts and Crafts Entertainment and Music Modeling 531.9K 0.20%
84 한기솔
530.5K 1.43%
85 룩플 LOOKPLE / 이형기
Fashion and Accessories Gym Modeling 510.9K 7.10%
86 롯데면세점
Fashion Beauty Dutyfree Shop Personal Goods & General Merchandise Stores 505.3K 0.10%
87 데이즈드 코리아 DAZED KOREA
News News&Politics 503.8K 0.70%
88 원룸만들기
Beauty and Self Care Arts and Crafts 497.5K 0.70%
89 김도연
Shopping 495.1K 1.30%
90 타투매거진
488.5K 0.30%
91 인테리어 대백과, 꿀하우스
Home and Garden Lifestyle Modeling 487.3K 0.30%
92 outofdecor
Shopping 482.7K 0.25%
93 클리오 CLIO official
Beauty 471.7K 0.40%
471.3K 0.30%
95 프롬비기닝
Family Education Marketing and Advertising 470.5K 0.07%
96 네이버 쇼핑라이브
Music 469.8K 0.02%
97 highcutstar
Fashion and Accessories Entertainment and Music News Magazine Publishers 468.8K 7.40%
98 롯데카드
466.3K 0.01%
99 조기석 Cho Gi-Seok
Arts and Crafts Entertainment and Music Business and Finance 465.9K 8.02%
100 카카오프렌즈 • KAKAO FRIENDS
Animation and Cosplay Parenting Product Service Product/Service Personal Goods & General Merchandise Stores 463.5K 1.60%

Most Talked-About Brands Ranking Analysis

ZARA Official is ranked #1 as the most popular brand in Korea for 06 in 2023. The average engagement rate is 0.01 with 57,903,331 followers count. In addition to being ranked the number one brand on Instagram, ZARA Official is also the top brand in the Clothing category.
and 지우 are ranked 2nd and 3rd in the list. In terms of user engagement, has an average engagement rate of 0.45, follower size of 12,550,156. Similarly, 지우 average engagement rate is 0.77, with 11,536,911 followers.
NCT DREAM OFFICIAL is a top Instagram Brand that ranks in 4th place.
Number five on our list is GOT7, a top brand in the category of Music, The follower on Instagram is 6,639,242.