List of Top 100 Brands of New Zealand in 2023
List of Top 100
What Are The Top Brands Operating in New Zealand.
Discover what brands are popular in New Zealand. Continue reading to know the top brands of New Zealand. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.
Ranking The Brands
How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 3,682 Top Brands on Instagram in New Zealand.

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# | Brand Name | Country/Region | Categories | Followers | Engagement Rate | |
---|---|---|---|---|---|---|
1 |
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Exploring New Zealand @exploringnewzealand |
439.9K | 1.00% | ||
2 |
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H A N N A H J E N S E N 🇳🇿 @hannahjensenart |
Beauty Fashion | 419.3K | 0.66% | |
3 |
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Air New Zealand @airnz |
Television Adventure | 405.4K | 1.20% | |
4 |
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travelcorrect @travelcorrect |
390.8K | - | ||
5 |
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New Zealand @newzealandguide |
News Landscaping | 335.7K | 2.20% | |
6 |
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EXPEDITION EARTH @expeditionearth.live |
305.9K | 5.60% | ||
7 |
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Investec Super Rugby @superrugbynz |
Personal Finance | 269.7K | 1.90% | |
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8 |
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HelloVacay @hellovacay |
227.2K | - | ||
9 |
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Karen Walker @karenwalker |
Fashion | 222K | 0.20% | |
10 |
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Dose & Co. @doseandco |
216.9K | 0.20% | ||
11 |
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George & Willy @georgeandwilly |
Shopping Writers Lifestyle | 192.3K | 0.10% | |
12 |
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Natalie Peall - BLW Recipes @baby_led_weaning_cookbook |
182.6K | - | ||
13 |
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NEW ZEALAND @newzealandvacations |
Travel Adventure | 171.7K | 1.50% | |
14 |
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NEW ZEALAND @destinationnz |
Travel Adventure Nature & Outdoors Architecture | 170.5K | 1.40% | |
15 |
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Serax @serax_official |
Design Interior Design Furniture | 159.7K | 0.19% | |
16 |
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LUXE Fitness @luxefitness |
Fitness Beauty Health & Fitness | 156.3K | 0.05% | |
17 |
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georgiemane | hair care @georgiemane |
Events Art Beauty Business | 155.4K | - | |
18 |
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1News @1newsnz |
Parenting Health and Medical Services TV Channel | 148.4K | 0.50% | |
19 |
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Grammy Sandhu @grammysandhu |
147.8K | - | ||
20 |
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parkour.freerunning @parkour_freerun.tv |
Art | 144K | 1.76% | |
21 |
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Stuff @nzstuff |
News News&Politics | 139.3K | 1.20% | |
22 |
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Auckland, New Zealand @visitauckland |
Fitness Adventure | 138.2K | 1.10% | |
23 |
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The New Zealand Herald @nzherald |
News | 136.6K | 2.10% | |
24 |
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The Edge @theedgenz |
Music Singer Songwriting | 125K | 0.96% | |
25 |
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Department of Conservation @docgovtnz |
Politics Adventure | 115.9K | 0.90% | |
26 |
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Māori Worldwide @maoriworldwide |
Pets | 109.8K | 7.10% | |
27 |
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Goodieco® Skincare @goodieco |
Beauty Organics | 109.3K | - | |
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28 |
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Daniel Rankin @mancancooknz |
108.9K | 21.60% | ||
29 |
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Wellington, New Zealand @wellingtonnz |
Travel Adventure | 107.6K | 1.52% | |
30 |
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Città @citta |
Home and Garden Soccer Design Interior Design | 104.9K | 0.10% | |
31 |
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Haakaa @haakaanz |
Parenting Children Accessories | 103.6K | 0.80% | |
32 |
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Nanit: the smartest baby monitor @get_nanit |
100.6K | 0.23% | ||
33 |
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mr money jeweller @mrmoney_official |
100.2K | 1.10% | ||
34 |
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adidas New Zealand @adidasnz |
Fitness Personal Finance Streetwear Modeling | 99.5K | 0.10% | |
35 |
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Sky Sport NZ @skysportnz |
News Soccer Cricket | 98.8K | 0.70% | |
36 |
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Mai Morning Crew @maimorningcrew |
Music Singer Entertainment | 98.5K | 5.90% | |
37 |
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Superette @superettestore |
Fashion Music Modeling Styling | 98K | 0.10% | |
38 |
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HANNAH BARRETT @hannahlaity |
Beauty Lifestyle | 96.7K | 3.50% | |
39 |
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Kowtow @kowtowclothing |
Beauty Design | 96.1K | 0.20% | |
40 |
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Maiko Nagao @maikonagao |
Art Moms Design | 95.9K | 0.20% | |
41 |
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Kathmandu @kathmandugear |
94.7K | 0.10% | ||
42 |
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Bernd Waldenberger GmbH @waldenbergergmbh |
93.6K | 1.20% | ||
43 |
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Gotta Love NZ @gottalovenz |
Fitness Adventure | 88K | 0.80% | |
44 |
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RUBY @rubytakessnaps |
Fitness Styling Modeling | 86.3K | 1.00% | |
45 |
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LOADED 🇳🇿 @loadednz |
Fashion Music Basketball Shoes Streetwear | 86.2K | 0.10% | |
46 |
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CGI Artworks @cgiartworks |
85.9K | 0.10% | ||
47 |
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ArchiPro @archipro_ |
83.7K | 1.60% | ||
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48 |
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MEADOWLARK ™ JEWELLERY @meadowlarkjewellery |
Home and Garden Jewelry Design | 83.6K | 0.10% | |
49 |
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homestyle magazine @homestylemag |
News Design Interior Design Furniture | 83.5K | 0.28% | |
50 |
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¿Quién está mintiendo? @terapiashock |
Actors | 82.2K | 0.50% | |
51 |
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Shamarra Alpaca Farm @shamarra_alpacas |
82K | 2.20% | ||
52 |
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Urban List NZ @urbanlistnz |
81.5K | 0.30% | ||
53 |
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Erin Chance @erinchancetattoo |
78K | 1.80% | ||
54 |
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Denizen @denizenmagazine |
News News&Politics | 77.5K | 0.50% | |
55 |
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Your Home and Garden @yourhomeandgarden |
Home and Garden News Design Interior Design | 77.3K | 0.30% | |
56 |
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Celebration Box @celebrationbox_nz |
Shopping | 77.2K | 1.10% | |
57 |
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Antipodes Scientific Beauty @antipodesskincare |
Beauty Organics | 75.7K | 0.11% | |
58 |
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Camera Lovers @masterofcamera |
73.5K | 5.60% | ||
59 |
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Wānaka, New Zealand @lakewanakanz |
73K | 0.80% | ||
60 |
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New Zealand Labour Party @nzlabour |
Personal Finance Music Modeling | 72K | 0.60% | |
61 |
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New Zealand @newzealand_fan_page |
Photography Adventure Travel | 71.8K | 0.49% | |
62 |
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Remix Magazine @remixmagazine |
News Fashion Beauty News&Politics Celebrities | 71.5K | 0.60% | |
63 |
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The Merchandise Collective @themerchandisecollective |
71.1K | 0.30% | ||
64 |
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City Kickboxing @citykickboxing |
70.5K | 2.80% | ||
65 |
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Jeuneora @jeuneora |
Beauty Travel Health Coaching | 70.2K | 0.20% | |
66 |
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Hunter DEE-no🌙 @hunterdeno |
69.6K | 11.00% | ||
67 |
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Canon New Zealand @canon.nz |
Art Adventure | 69.4K | 0.30% | |
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68 |
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Mocka NZ @mockanz |
Home and Garden Design Interior Design Decoration | 67.7K | 0.10% | |
69 |
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Huffer @huffer_ |
Fashion Styling Modeling | 66.8K | 0.18% | |
70 |
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Garage Project @garageproject |
Fitness Food Chef | 66.6K | 0.60% | |
71 |
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Pic's Peanut Butter @picspeanutbutter |
Food and Drink Recipes Food Vegan | 66.4K | 0.30% | |
72 |
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Chiffon Boutique @chiffonboutique |
Fashion Styling Lifestyle | 65.8K | 0.10% | |
73 |
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The Edge Breakfast @edgebreakfast |
News Modeling Music | 65.5K | 0.40% | |
74 |
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Kmart New Zealand @kmart.nz |
Home and Garden Parenting | 63.8K | 0.30% | |
75 |
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Les Mills New Zealand @lesmillsnz |
Fitness Home and Garden Coaching Training | 63.6K | 1.10% | |
76 |
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Foot Locker NZ @footlocker_nz |
Fitness Basketball Shoes Streetwear | 63.6K | 0.40% | |
77 |
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Designer Wardrobe @designer.wardrobe |
Fashion Fitness Styling | 63.5K | 0.10% | |
78 |
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Sundae Body @sundaebody |
Fashion | 63.2K | 0.37% | |
79 |
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Re: @renewsnz |
News | 63K | 1.60% | |
80 |
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𝘥𝘪𝘴𝘩 Magazine @dishmagnz |
Food and Drink News Music Food Restaurants Recipes | 62.8K | 0.41% | |
81 |
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Fix & Fogg @fixandfogg |
62.5K | 0.60% | ||
82 |
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Rhythm and Vines @rhythmandvines |
Fitness | 62.1K | 2.50% | |
83 |
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Neat Places @neatplaces |
Fitness Beauty Design Lifestyle Nature & Outdoors Architecture | 62.1K | 0.39% | |
84 |
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Cardrona Alpine Resort @cardronanz |
Parenting Fitness Ski Snowboarding Mountain | 62K | 0.70% | |
85 |
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PJ Hunter @pj_tattoos |
Art Piercing | 61.6K | 2.50% | |
86 |
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Canopy Camping Escapes @canopycampingescapes |
Home and Garden | 61.4K | 1.00% | |
87 |
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N E W W O N D E R @rey.jasper |
Travel Piercing | 61K | 0.80% | |
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88 |
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Good4Me @good4meproducts |
59.9K | - | ||
89 |
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ZM @zmonline |
News Music | 59.7K | 1.60% | |
90 |
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Nomad Travels @nomad.travels |
Travel Adventure Nature & Outdoors Architecture | 58.6K | 0.90% | |
91 |
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Simplify My Home @simplifymyhome |
Home and Garden Parenting | 58.1K | 0.20% | |
92 |
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Fresh Tv2 @freshtv |
Business and Finance Modeling Actors | 57.9K | 1.00% | |
93 |
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Zoe & Morgan @zoeandmorgan |
Fashion Design Lifestyle | 57.8K | 0.10% | |
94 |
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Yamaha Motor New Zealand @yamahamotornz |
Fitness Personal Finance Riders Motorcycle Racing Motorcycle | 56.7K | 0.06% | |
95 |
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NZ House & Garden @nzhouseandgarden |
Home and Garden News Design Interior Design Decoration | 55.8K | 0.80% | |
96 |
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HOME magazine @homemagazine.nz |
TV Channel Design Interior Design Furniture | 55.8K | 0.40% | |
97 |
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Nicklas Wong @tattoosbynicklaswong |
Fashion Design Film, Music & Books DIY & Crafts | 55.5K | 2.30% | |
98 |
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Le Edit @leedit.co |
Shopping Children | 55.2K | - | |
99 |
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Colley Whisson @colleywhissonartist |
Art | 54.9K | 4.80% | |
100 |
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Go New Zealand | Travel Agent @go_newzealand |
Travel Landscaping | 54.9K | 1.10% |
Most Talked-About Brands Ranking Analysis
Exploring New Zealand is ranked #1 as the most popular brand in New Zealand for 01 in 2023. The average engagement rate is 1.00 with 439,879 followers count. In addition to being ranked the number one brand on Instagram, Exploring New Zealand is also the top brand
H A N N A H J E N S E N 🇳🇿 and Air New Zealand are ranked 2nd and 3rd in the list. In terms of user engagement, H A N N A H J E N S E N 🇳🇿 has an average engagement rate of 0.66, follower size of 419,271. Similarly, Air New Zealand average engagement rate is 1.20, with 405,432 followers.
travelcorrect is a top Instagram Brand that ranks in 4th place.
Number five on our list is New Zealand,
a top brand in the category of News,
The follower on Instagram is 335,710.
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