List of Top 100 Brands of New Zealand in 2024

List of Top 100

What Are The Top Brands Operating in New Zealand.
Discover what brands are popular in New Zealand. Continue reading to know the top brands of New Zealand. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 3,513 Top Brands on Instagram in New Zealand.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 New Zealand
@purenewzealand
Travel Nature Home and Garden Adventure 1.1M 1.40%
2 RF 👑
@officialroyalfamilydancecrew
Entertainment and Music Music Choreographer Dance 1.1M 0.30%
3 Glassons
@glassons
Fashion and Accessories Styling Lifestyle 687.2K 0.09%
4 Forever New
@forevernew_official
Fashion and Accessories Styling Lifestyle 470.8K 0.06%
5 Exploring New Zealand
@exploringnewzealand
Travel 439.9K 1.00%
6 Air New Zealand ✈️
@airnz
Travel Television Adventure 438.1K 1.03%
7 H A N N A H J E N S E N F O X 🇳🇿
@hannahjensenart
Arts and Crafts 407.5K 1.43%
8 Māori Worldwide
@maoriworldwide
Education 391.8K 31.12%
9 Men in Kilts
@meninkiltsstarz
Entertainment and Music 376.3K 4.30%
10 UNIVERSAL PROMOTION
@amazing__world._
Education Upskilling 355.5K -
11 Troy Donovan
@the_donnies
Fashion and Accessories Actors Design Architecture 349.4K 1.28%
12 New Zealand
@newzealandguide
Travel News Landscaping 335.7K 2.20%
13 EXPEDITION EARTH
@expeditionearth.live
305.9K 5.60%
14 Super Rugby NZ
@superrugbynz
Sports Personal Finance 304.6K 1.54%
15 Gooseberry Intimates Swimwear
@gooseberry.seaside
Fashion and Accessories 298.7K 0.40%
16 Daniel Rankin
@mancancooknz
268.6K 8.04%
17 Amanda Palmer 🎹
@amandapalmer
Arts and Crafts Life and Society Music Actors 247.7K 1.10%
18 Expressenz Dance Center®️
@expressenz
Entertainment and Music Music Dance Choreographer 227.9K 3.63%
19 George & Willy
@georgeandwilly
Arts and Crafts Home and Garden Writers Lifestyle 225.2K 0.43%
20 Sky Sport NZ
@skysportnz
Sports News Soccer Cricket 219.3K 2.70%
21 Wētā Workshop
@wetaworkshop
Arts and Crafts Visualizations 208.8K 1.06%
22 1News
@1newsnz
Entertainment and Music Parenting Health and Medical Services TV Channel 169.8K 0.93%
23 NEW ZEALAND
@destinationnz
Travel Adventure Nature & Outdoors Architecture 159K 2.53%
24 NEW ZEALAND
@newzealandvacations
Travel Nature Adventure 155.9K 2.50%
25 Playboy New Zealand
@playboymag_nz
Entertainment and Music 147.1K 0.30%
26 parkour.freerunning
@parkour_freerun.tv
Art 144K 1.76%
27 jessica
@calliandco
Arts and Crafts Home and Garden Actors Illustrator Design 140.1K 1.68%
28 vagabrothers
@vagabrothers
Travel Entertainment and Music Adventure Nature & Outdoors Architecture 140K 2.84%
29 Stuff
@nzstuff
Life and Society News News&Politics 139.3K 1.20%
30 Mai Morning Crew
@maimorningcrew
Music Singer Entertainment 139K 1.09%
31 Auckland, New Zealand
@visitauckland
Travel Photography Adventure 138.2K 1.10%
32 The Fabric Store
@wearethefabricstore
Fashion and Accessories Arts and Crafts DIY and Life Hacks Styling Boutique 135.2K 0.14%
33 Haka Rugby Global
@hakarugbyglobal
134.5K 1.19%
34 Department of Conservation
@docgovtnz
Nature Politics Adventure 132.2K 1.01%
35 ArchiPro
@archipro_
Home and Garden 127.8K 1.11%
36 Thin Lizzy Beauty
@thinlizzybeauty
Beauty Art Business 127.7K -
37 Bottle Service NZ
@bottleservicenz
Education Food and Drink Adventure 126.8K 0.01%
38 The Edge
@theedgenz
Entertainment and Music Music Singer Songwriting 125K 0.96%
39 ACME Porcelain Specialty Cups
@acmeandco
Food Design Interior Design Celebrities Hair & Beauty Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 120.1K 0.30%
40 we'll all meet tolkien one day
@tolkien.lovers
Arts and Crafts 117.2K 7.00%
41 Città
@citta
Home and Garden Soccer Design Interior Design 114.6K 0.08%
42 Gordon Toi
@gtoinative
Home and Garden Careers Actors 110.3K 0.37%
43 Bendon Lingerie
@bendonlingerie
Fashion and Accessories 109.2K 0.09%
44 Wellington, New Zealand
@wellingtonnz
Travel Adventure 107.6K 1.52%
45 Kowtow
@kowtowclothing
Fashion and Accessories Design 107K 0.14%
46 Te Paati Māori o Aotearoa
@maori_party
Education 105.4K 2.77%
47 SARAH FARR | PILATES TEACHER 💗
@core_control_pilates
Fitness and Health Home and Garden 101.4K 1.76%
48 JORDAN PIE / NUTRITIONIST
@jordiepieface
Fitness and Health Food Food and Drink News Recipes Health 101.3K 2.61%
49 Superette
@superettestore
Fashion and Accessories Home and Garden Music Modeling Styling 101K 0.22%
50 Emily C. Browning
@emily.c.browning
Travel 100.8K 0.71%
51 HANNAH BARRETT
@hannahlaity
Finance Education Lifestyle 100.7K 3.67%
52 Expanse Academy | Save The Universe
@everydayspacecadet
Education 100.4K 1.20%
53 mr money jeweller
@mrmoney_official
Finance 100.2K 1.10%
54 Unity Wētā Tools
@weta_digital
Arts and Crafts Celebrity News 99.2K 2.82%
55 Canterbury
@canterburynz
Sports Personal Finance Coaching Training 98.2K 0.72%
56 adidas New Zealand
@adidasnz
Fashion and Accessories Sports Personal Finance Streetwear Modeling 96.2K 0.27%
57 Maiko Nagao
@maikonagao
Arts and Crafts Home and Garden Moms Design 93.9K 0.21%
58 Newshub
@newshubnz
News 92.2K 1.20%
59 SnackCrate
@snackcrate
Food 91.1K 0.14%
60 RUBY
@rubytakessnaps
Nature Styling Modeling 90.9K 0.61%
61 Anna Salvador
@annararo
Fashion and Accessories Architecture Nature & Outdoors 88K 0.59%
62 LOADED 🇳🇿
@loadednz
Fashion and Accessories Music Basketball Shoes Streetwear 86.8K 0.06%
63 Gotta Love NZ
@gottalovenz
Travel Adventure 86.5K 0.84%
64 Yip.Studio
@yip.studio_
Food 86.4K 2.55%
65 homestyle magazine
@homestylemag
Home and Garden Arts and Crafts News Design Interior Design Furniture 83.5K 0.28%
66 MEADOWLARK ™ JEWELLERY
@meadowlarkjewellery
Fashion and Accessories Home and Garden Jewelry Design 82.7K 0.04%
67 Re: News
@renewsnz
Education Life and Society News 82.6K 2.92%
68 Urban List NZ
@urbanlistnz
Travel 81.5K 0.30%
69 Chris Birch
@birchynz
Outdoor Activity Sports News Riders Bikes Motorcycle Racing 81.4K 4.42%
70 Onsen Hot Pools
@onsenhotpools
Outdoor Activity Beauty and Self Care Home and Garden Adventure 81.1K 0.68%
71 Denizen
@denizenmagazine
Travel News News&Politics 80.5K 0.20%
72 Erin Chance
@erinchancetattoo
78K 1.80%
73 The ACC
@theaccnz
Entertainment and Music Sports Celebrity News 77.7K 0.88%
74 Antipodes Scientific Green Beauty
@antipodesskincare
Beauty and Self Care Organics 76.9K 0.20%
75 Shamarra Alpaca Farm
@shamarra_alpacas
Nature Fashion and Accessories 76.4K 0.43%
76 Nicole LaBarge Travel Blog
@travelgalnicole
Travel Adventure 76.2K 0.09%
77 Together Journal
@togetherjournal
Romance and Wedding Fashion and Accessories News Events Portraits 75.8K 0.35%
78 Canopy Camping Escapes
@canopycampingescapes
Travel Outdoor Activity Home and Garden 74.4K 0.72%
79 ZhuoYa
@zhuoyanz
Photography Romance and Wedding 74K 2.97%
80 Celebration Box
@celebrationbox_nz
Shopping 73.6K 0.45%
81 Link Engine Management
@link_ecu
Auto and Vehicles Product Education Automotive Racing 73.4K 0.33%
82 Wānaka, New Zealand
@lakewanakanz
73K 0.80%
83 Molly | UK Creator
@molly.marsland
Travel Food 72.8K 0.80%
84 Remix Magazine
@remixmagazine
Fashion and Accessories Beauty and Self Care Life and Society News News&Politics Celebrities 72.3K 1.79%
85 New Zealand Labour Party
@nzlabour
Personal Finance Music Modeling 72K 0.60%
86 Rugby Toolbox
@rugby_toolbox
Sports 72K 0.79%
87 ilabb ®
@ilabb
Fashion and Accessories 71.9K 0.20%
88 New Zealand
@newzealand_fan_page
Travel Adventure 71.8K 0.49%
89 The Merchandise Collective
@themerchandisecollective
71.1K 0.30%
90 Cardrona Alpine Resort
@cardronanz
Outdoor Activity Sports Travel Parenting Ski Snowboarding Mountain 70K 1.22%
91 Harry Moores
@harrymoores
Nature Photography Fishing 69.8K 2.30%
92 Garage Project
@garageproject
Food Chef 69.1K 0.37%
93 BOOST LAB Co.
@boostlabco
Beauty and Self Care 68.5K -
94 Raglan Surf Report
@raglansurfreport
Outdoor Activity Sports Parenting Surfing 68.3K 5.37%
95 Kmart New Zealand
@kmart.nz
Product Showcase Home and Garden Parenting 68.2K 0.24%
96 Les Mills New Zealand
@lesmillsnz
Fitness and Health Home and Garden Coaching Training 67.5K 1.22%
97 Mocka.
@mockanz
Home and Garden Design Interior Design Decoration 67.2K 0.05%
98 𝘥𝘪𝘴𝘩 Magazine
@dishmagnz
Food Food and Drink News Music Restaurants Recipes 67.1K 0.29%
99 The Edge Breakfast
@edgebreakfast
Food Entertainment and Music News Modeling Music 66.7K 0.80%
100 Samsung New Zealand
@samsungnz
65.3K 0.14%

Most Talked-About Brands Ranking Analysis

New Zealand is ranked #1 as the most popular brand in New Zealand for 03 in 2024. The average engagement rate is 1.40 with 1,129,548 followers count. In addition to being ranked the number one brand on Instagram, New Zealand is also the top brand in the Travel category.
RF 👑 and Glassons are ranked 2nd and 3rd in the list. In terms of user engagement, RF 👑 has an average engagement rate of 0.30, follower size of 1,056,251. Similarly, Glassons average engagement rate is 0.09, with 687,171 followers.
Forever New is a top Instagram Brand that ranks in 4th place.
Number five on our list is Exploring New Zealand, a top brand in the category of Travel, The follower on Instagram is 439,879.