List of Top 100 Brands of Sweden in 2024

List of Top 100

What Are The Top Brands Operating in Sweden.
Discover what brands are popular in Sweden. Continue reading to know the top brands of Sweden. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 8,637 Top Brands on Instagram in Sweden.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 Acne Studios
@acnestudios
Fashion and Accessories Fashion Design Design 3.8M 0.04%
2 NA-KD.com
@nakdfashion
Fashion and Accessories Styling Lifestyle Hair & Beauty Celebrities Health & Fitness 3.3M 0.10%
3 COS
@cosstores
Fashion and Accessories Design Lifestyle Clothing Personal Goods & General Merchandise Stores 3.3M 0.07%
4 MATILDA DJERF
@matildadjerf
Fashion and Accessories Lifestyle General Interest 3.1M 4.33%
5 Bianca Ingrosso
@biancaingrosso
Beauty and Self Care Business and Finance Design Modeling Celebrities Health & Fitness Hair & Beauty 1.4M 1.58%
6 IKEA
@ikea
Home and Garden Design 1.3M 1.65%
7 ARKET
@arketofficial
Fashion and Accessories Food Home and Garden Actors Styling 1.2M 0.04%
8 AXEL ARIGATO
@axelarigato
Fashion and Accessories Styling Modeling 1.1M 0.07%
9 Scandinavian Homes
@scandinavianhomes
Home and Garden Design Interior Design 1M 0.12%
10 Golden Concept®
@goldenconcept
Product Showcase Dogs 0.9M 0.11%
11 IDEAL OF SWEDEN
@idealofsweden
Fashion and Accessories Product Education Styling Lifestyle Hair & Beauty Celebrities Health & Fitness 835.7K 0.08%
12 TWISTSHAKE
@twistshakebaby
Pets Product Education Modeling Lifestyle Animals & Pets Celebrities Design 816.5K 0.06%
13 Hasselblad
@hasselblad
Photography 806.5K 1.43%
14 E L I N ╳ H E D S T R Ö M
@frokenhedstrom
Fashion and Accessories News Modeling Coaching 802.5K 1.80%
15 STRONGER
@stronger
Fashion and Accessories Outdoor Activity Fitness and Health Lifestyle 771.4K 0.06%
16 Amanda Fransson
@amandafranssoonnn
Fitness and Health Training Coaching 723.9K 3.97%
17
@explore.stockholm
Fashion and Accessories 692.1K -
18 Fjällräven
@fjallravenofficial
Outdoor Activity Fashion and Accessories Home and Garden Adventure Mountain 673.7K 0.24%
19 De Roligaste Bostadsannonserna
@hemnetknarkarna
Funny Home and Garden 607.2K 1.50%
20 FOREO MiddleEast & Africa
@foreo_mea
586.1K -
21 Pamela Moell Stiltje
@stiltje.se
Fashion and Accessories Home and Garden Marketing and Advertising Design Interior Design Furniture 566.7K 1.17%
22 Ida Zeile
@idazeile
Fashion and Accessories 549.3K 1.78%
23 Womenhood™
@womenhood
Education 541K 0.70%
24 RevolutionRace - RVRC
@revolutionrace
Outdoor Activity Fashion and Accessories Home and Garden Mountain 514.3K 0.39%
25 🇸🇪 C A R L D É M A N
@carldeman
Education Entertainment and Music News Design Interior Design 498.7K 5.84%
26 Televisión Pública
@tv_publica
News Television TV Channel Actors Music 493.4K 0.31%
27 Sudio
@sudio
News Music Health & Fitness 455.3K 0.20%
28 Equestrian Stockholm
@esstockholm
Fashion and Accessories Nature Pets 452.4K 0.76%
29 24MX
@24mx
Outdoor Activity Sports Riders Motorcycle Racing 434.6K 0.63%
30 NELLY.COM
@nellycom
Fashion and Accessories 425.6K 0.12%
31 Sweden Men's National Team.
@swemnt
Arts and Crafts Soccer Design 409.2K 3.84%
32 Mini Rodini
@mini_rodini
Fashion and Accessories Children Lifestyle 398.6K 0.11%
33 BodyFast Intermittent Fasting
@bodyfastapp
388K 0.06%
34 my scandinavian home
@myscandinavianhome
Home and Garden Design Interior Design Topic Home Decor Home Decor Home Goods Stores 383.3K 0.44%
35 Keith
@abokeith
Travel Photography Training Coaching 383.2K 1.20%
36 THE LUXURY TRAVELER
@foreversoakedinlux
Travel Luxury Adventure 382.1K 0.32%
37 Chiquelle.com
@chiquelle
Fashion and Accessories Lifestyle 379.4K 0.05%
38 Bright Swimwear
@brightswimwear
Fashion and Accessories Modeling 359.6K 0.58%
39 Gaston Luga
@gastonluga
Fashion and Accessories Travel Product Showcase Lifestyle 353.9K 0.08%
40 Visit Sweden
@visitsweden
Travel Home and Garden Food 343.5K 0.60%
41 Making low carb & keto simple
@diet_doctor
Fitness and Health Food News Recipes Health 337K 0.08%
42 Oatly
@oatly
Food Television Lifestyle Design Food Company Grocery & Convenience Stores 335.3K 1.00%
43 SVT Humor
@svthumor
Entertainment and Music Funny Design Interior Design 332K 0.46%
44 FIA World Rallycross
@fiaworldrx
Sports Automotive Racing Bikes 322K 0.36%
45 TV4 Nyhetsmorgon
@nyhetsmorgon
Entertainment and Music Television Design Interior Design 314K 0.90%
46 milla
@milla
Actors Design Interior Design 305.5K 0.30%
47 ICANIWILL Sportswear
@icaniwill
Fitness and Health Fashion and Accessories Product Showcase 303.3K 0.32%
48 NOCCO
@nocco
Fitness and Health Food Lifestyle 292.4K 1.30%
49 Åhlens
@ahlens
Fashion and Accessories Home and Garden Design Interior Design 291.6K 0.08%
50 Fotografiska
@fotografiska
Photography 290.9K 0.33%
51 Ellimacs SFX Makeup Tutorials
@ellimacssfx
Arts and Crafts News Anime 287.5K 0.78%
52 Svenskt Tenn
@svenskttenn
Home and Garden Design Interior Design 275.3K 0.67%
53 Nudie Jeans co
@nudiejeans
Fashion and Accessories Design Modeling 273.3K 0.92%
54 Språk För Alla
@sprakforalla
Education News Entertainment Site Publishers 271.6K 4.81%
55 Penny Parnevik Murray
@pennyyparnevik
Parenting 268.7K 2.39%
56 Flattered
@flattered
Fashion and Accessories 267.5K 0.07%
57 Nordiska Kök | Nordic kitchen
@nordiskakok
Home and Garden Design Interior Design 266.9K 0.90%
58 Filippa K
@filippa_k
Fashion and Accessories Styling Lifestyle 266.3K 0.14%
59 ClassicArtworks
@classicartworks
Arts and Crafts 265.8K 0.27%
60 Laruga | Yoga Teacher
@larugayoga
Fitness and Health Home and Garden Yoga 264K 1.01%
61 BLK DNM
@blkdnm
Fashion and Accessories Modeling Styling 259.6K 0.01%
62 SAS - Scandinavian Airlines
@flysas
Travel Adventure 258.9K 2.58%
63 JENNYS MATBLOGG
@jennysmatblogg
Food Travel Food and Drink News Design Interior Design Cooking Food & Drink Health & Fitness 258.6K 0.53%
64 GRANIT
@granit
Home and Garden Soccer Design Interior Design 257.8K 0.27%
65 HOOM - Luxury Lifestyle
@hoommagazine
Travel News News&Politics 257.6K 2.48%
66 Visit Stockholm
@visitstockholm
Travel Photography Events Adventure 257.6K 2.00%
67 Jack Ankersen
@jack_ankersen
Arts and Crafts Piercing Design Film, Music & Books 257.2K 0.17%
68 Sköna hem | Expressen Lifestyle
@skonahem
Home and Garden News&Politics 255.6K 0.29%
69 Aftonbladet
@aftonbladet
News News&Politics 254.5K 2.18%
70 Jotex
@jotex.se
Home and Garden Fashion and Accessories Design Interior Design 252.1K 0.08%
71 RIX MorronZoo
@rixmorronzoo
Entertainment and Music Family News TV Shows Design Interior Design 246K 0.69%
72 Official Roses
@official.roses
Nature Automotive Events Lifestyle 244.4K 1.45%
73 fotbollskanalen
@fotbollskanalen
243.9K 5.40%
74 Kappahl
@kappahl
Fashion and Accessories Design Lifestyle 239.8K 0.24%
75 Awakening Music
@awakeningrecords
Entertainment and Music Education Upskilling News Music Singer Songwriting 235K 1.54%
76 Dometic
@dometic
Outdoor Activity Travel Adventure Mountain 234.2K 0.33%
77 Strandberg Guitars
@strandbergguitars
Entertainment and Music Product Showcase Musicians Music 228.8K 1.27%
78 SVT
@svt
Entertainment and Music News Design Interior Design 227.4K 0.34%
79 MADLADY
@madladyse
Fashion and Accessories 226.5K 0.37%
80 LIVLY
@livlyclothing
Family Parenting 225.2K 1.41%
81 Öhlins Racing ~ Mountain Bike
@ohlinsracingmtb
Bikes Mountain Riders 221.6K 2.30%
82 Sportbladet
@sportbladet
Sports 220.8K 1.86%
83 Elodie Details
@elodiedetails
Family Moms Children 218.7K 0.09%
84 LAGERHAUS
@lagerhaus
Home and Garden Design Interior Design 215.9K 0.14%
85 Zlatan Ibrahimović Parfums
@zlatanibrahimovicparfums
Beauty Soccer Design 215.7K 1.80%
86 CahitKaya_CK
@cahitkayagolf
Sports 212.9K 8.70%
87 Rebel Walls
@rebelwalls
Home and Garden Arts and Crafts Design Interior Design 209.7K 0.07%
88 ICA Sverige
@icasverige
Food Design Interior Design 207.6K 0.84%
89
@rebecka_forsberg
Fitness and Health Outdoor Activity Events Lifestyle Modeling Celebrities Film, Music & Books 207.3K 0.47%
90 Fari 🤍
@isthatfarida
Beauty and Self Care Coaching Gym 207.1K 1.11%
91 Aina Lesse
@ainabanaina
Animals Actors Design Interior Design 206.1K 0.75%
92 Jollyroom.se
@jollyroom
Family 205.9K 0.18%
93 Dr Nillie Teymouri 🇸🇪🇬🇧
@westlondonclinic
Education 205.7K 0.70%
94 Försvarsmakten
@forsvarsmakten
Education Politics Design Interior Design 200.8K 4.30%
95 Allt om Mat I Expressen Lifestye
@alltommat
Food News News&Politics 200.5K 0.41%
96 Grimfrost
@thegrimfrost
Fashion and Accessories Arts and Crafts Entertainment and Music 199.5K 0.68%
97 Gekås Ullared
@gekasullared
Home and Garden 198.8K 1.20%
98 Familjen Lundell
@lundellhuset
198.4K 5.60%
99 The Birth Poster™ - est. 2013
@thebirthposter
Arts and Crafts 198.3K 0.04%
100 Rusta Sverige
@rustasverige
News Design Interior Design Lifestyle 197.5K 0.93%

Most Talked-About Brands Ranking Analysis

Acne Studios is ranked #1 as the most popular brand in Sweden for 02 in 2024. The average engagement rate is 0.04 with 3,844,577 followers count. In addition to being ranked the number one brand on Instagram, Acne Studios is also the top brand in the Fashion and Accessories category.
NA-KD.com and COS are ranked 2nd and 3rd in the list. In terms of user engagement, NA-KD.com has an average engagement rate of 0.10, follower size of 3,317,843. Similarly, COS average engagement rate is 0.07, with 3,293,357 followers.
MATILDA DJERF is a top Instagram Brand that ranks in 4th place.
Number five on our list is Bianca Ingrosso, a top brand in the category of Beauty and Self Care, The follower on Instagram is 1,397,026.