List of Top 100 Brands of Japan in 2024

List of Top 100

What Are The Top Brands Operating in Japan.
Discover what brands are popular in Japan. Continue reading to know the top brands of Japan. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 19,620 Top Brands on Instagram in Japan.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 Tasty Japan-人気No.1簡単料理・幸せレシピ
@tastyjapan
Food News 7.2M 0.07%
2 デリッシュキッチン-料理・献立・レシピ
@delishkitchen.tv
Food Home and Garden Chef Cooking 4.7M 0.12%
3 Kurashiru [クラシル] -時短/簡単料理・レシピ
@kurashiru
Food Product Education 4.3M 0.17%
4 東京ディズニーリゾート
@tokyodisneyresort_official
Travel Entertainment 3.7M 1.45%
5 Bellator MMA
@bellatormma
Sports Sports League Local Events 3.5M 0.20%
6 スターバックス公式
@starbucks_j
Food 3.4M 1.84%
7 UNIQLO Global
@uniqlo
Fashion and Accessories Fashion Design 2.4M 0.11%
8 家事ヤロウ!!!(テレビ朝日公式)
@kajiyarou
DIY and Life Hacks Home and Garden 2.3M 0.90%
9 ダイソー公式アカウント
@daiso_official
Product Showcase 1.8M 0.17%
10 macaroni(マカロニ)
@macaroni_news
Home and Garden Cooking 1.7M 0.20%
11 SHISEIDO
@shiseido
Beauty and Self Care Business 1.5M 0.09%
12 GU(ジーユー)
@gu_for_all_
Fashion and Accessories 1.4M 0.16%
13 Sony Mobile
@sonyxperia
Product Showcase Founder 1.4M 0.42%
14 Bandai Namco Entertainment
@bandainamcous
Games Entertainment and Music Celebrity News Geek 1.4M 0.57%
15 北欧、暮らしの道具店
@hokuoh_kurashi
Home and Garden Product Education 1.3M 0.07%
16 Becky ベッキー 🇯🇵🇬🇧
@becky_dayo
Art Modeling Fashion 1.2M 0.50%
17 Red Bull Surfing
@redbullsurfing
Sports Celebrity Surfing 1.1M 0.39%
18 弘中綾香
@hironaka_ayaka
Entertainment and Music 1.1M -
19 𝗛𝗨𝗠𝗔𝗡 𝗠𝗔𝗗𝗘®︎
@humanmade
Fashion Modeling 1.1M 0.32%
20 IKEA Japan(イケア・ジャパン)
@ikeajapan
Home and Garden Product Showcase 1.1M 0.27%
21
@thetoysthetoysthetoys
Music Food and Drink 1.1M 4.09%
22 Ibanez Guitars
@officialibanezguitars
Entertainment and Music Musicians Music 1M 1.10%
23 ローソン Lawson Japan
@akiko_lawson
Cooking Food 1M 0.60%
24 CASIO G-SHOCK Official
@gshock_casio_official
Shopping 1M 0.30%
25 朝比奈彩(AsahinaAya) 🇯🇵
@asahina_aya
Modeling Fashion 0.9M 1.76%
26 なえなの
@naenano0114
Fashion Styling Lifestyle 887.6K 11.10%
27 Francfranc フランフラン | インテリア・家具
@francfranc_official
Home and Garden Design Interior Design 886.7K 0.33%
28 fifth/フィフス
@fifth_store
Fashion and Accessories 884.1K 0.04%
29 hanakitty🇯🇵ハナキティー
@hana__kitty
Pets Lifestyle Modeling Pet Supplies Grocery & Convenience Stores 881.2K 0.84%
30 LIPS(リップス)-コスメ・メイク動画
@lipsjp
Beauty and Self Care Marketing and Advertising 878.8K 0.30%
31 AMBUSH®
@ambush_official
Fashion Fashion Design Modeling 878.4K 0.17%
32 節約チャンネル-簡単・時短レシピ-節約術・ごはん
@setsuyaku_channel
Food 874.8K 0.50%
33 EMPIRE_OF_SAMURAI
@empire_of_samurai
Arts and Crafts Geek Comics 860K 0.92%
34 BEAMS
@beams_official
Fashion and Accessories Home and Garden Modeling 836.9K 0.35%
35 東京カメラ部
@tokyocameraclub
Photography News 835K 0.28%
36 EMME [エメ] / コスメ・美容
@emme_tokyo.jp
Beauty and Self Care 821K 0.48%
37 セブン‐イレブン・ジャパン
@seven_eleven_japan
Product Showcase 812.2K 0.40%
38 ポケモン公式
@pokemon_jpn
Photography Travel 792.5K 4.31%
39 G-SHOCK
@gshock_us
Bikes 791.8K 0.30%
40 クックパッドライブ
@cookpad_tv
Food Entertainment and Music News&Politics 753.5K 0.07%
41 michill byGMO(ミチル)
@michill_official
Fashion and Accessories Beauty and Self Care 748.4K 0.27%
42 kurasso powered by マイナビ
@kurasso
Home and Garden 738.9K 0.34%
43 JP.SHEIN.COM
@shein_japan
Shopping 730.3K 0.16%
44 しまむら
@grshimamura
Fashion and Accessories 712.5K 0.17%
45 ユニクロ公式
@uniqlo_jp
700K 0.60%
46 shu uemura
@shuuemura
Beauty and Self Care Business 697.8K 0.29%
47 JDM
@old_school_jdm_
Auto and Vehicles Product Showcase Automotive Cars 681.1K 1.04%
48 RAYS CO.,LTD.
@rayswheels_official
Product Education Product Showcase Auto and Vehicles Automotive Cars 678.3K 0.11%
49 Juegos Olímpicos
@juegosolimpicos
Sports Tennis Actors 669.7K 0.81%
50 CANMAKE TOKYO|キャンメイク
@canmaketokyo
Beauty and Self Care 656.5K 0.48%
51 Yayasan SejutaCita Pendidikan Indonesia | Kuliah & Karier
@sejutacita.id
Education Careers 652.4K 0.32%
52 ママデイズ-子育て・ライフハック・便利グッズ
@mamadaystv
Family News Moms Cooking Food 650.9K 0.05%
53 C CHANNEL-シーチャンネル
@cchannel_jp
646.9K 0.50%
54 LOWRYS FARM(ローリーズファーム)
@lowrysfarm_official
Fashion Modeling 646.4K 0.40%
55 インテリアと暮らしのSNS | RoomClip
@roomclipjp
Home and Garden Photography Design Interior Design Architecture 644.3K 0.16%
56 C CHANNEL ごはん
@cchannel_food
Food News Cooking 641.4K 0.06%
57 𝖧𝗂𝗇𝖺𝗍𝖺 𝖫𝗂𝖿𝖾
@hinatalife
Arts and Crafts Entertainment and Music 636K 0.14%
58 𝓐𝓴𝓲𝓻𝓪 𝓝𝓪𝓴𝓪𝓲
@rwb_rauhweltbegriff
Auto and Vehicles Automotive Cars Luxury 606.9K 3.68%
59 cotta[コッタ]
@cotta_corecle
Home and Garden Food Chef Cooking Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 596.8K 0.30%
60 Visit Japan International
@visitjapanjp
Travel Adventure 592.9K 0.61%
61 ママリ🤰👶❤ 相談アプリ【ママリ】公式アカウント
@mamari_official
Arts and Crafts Family 590.9K 0.69%
62 Jリーグ(日本プロサッカーリーグ)
@jleaguejp
580.5K 0.67%
63 Nadia ナディア
@recipe.nadia
Business and Finance 572.4K 0.44%
64 渡辺美優紀
@miyukichan919
567.4K 2.11%
65 Posts Which Make You Go Awww
@awww.gram_
Funny Business 563.8K 0.22%
66 てづくりごはん365
@cook365_
Food 553.9K 0.80%
67 Paralympics
@paralympics
Sports 550.2K 0.25%
68 Rihoas
@rihoas_official
Fashion and Accessories 545.5K 0.09%
69 Netflix Japan | ネットフリックス
@netflixjp
Entertainment and Music Singer 544.8K 0.48%
70 桃月なしこ
@nashiko_cos
Animation and Cosplay 537.9K 3.98%
71 ペコリ‐おうちごはんレシピやおうちカフェレシピの料理動画-
@pecolly_official
Fashion and Accessories Home and Garden Product Service Personal Goods & General Merchandise Stores 535K 1.00%
72 美的/コスメ・美容
@bitekicom
Beauty and Self Care News 534K 0.40%
73 Toyota_jp
@toyota_jp
Auto and Vehicles Automotive 526.6K 0.51%
74 川崎あや
@kawasaki__aya
Fashion and Accessories News 526.1K 4.02%
75 クリエイターズ・ファイル公式
@creatorsfile_officialgoods
Fashion and Accessories 520.4K 1.27%
76 エチュード 公式アカウント
@etudejapan
Beauty and Self Care 517.5K 0.60%
77 C CHANNEL / Beauty
@cchannel_beauty
Beauty and Self Care News Business 516.7K 0.04%
78 Pioneer DJ Global
@pioneerdjglobal
Entertainment and Music Product Showcase DJ Music Producers 515.4K 0.50%
79 WEGO ウィゴー
@wego_official
Fashion and Accessories News Modeling Styling 513.8K 0.12%
80 キナリノ/キナリノモール
@kinarino_official
Fashion and Accessories News News&Politics 513.4K 0.08%
81 Seiko Watch Corporation
@seikowatchofficial
Luxury Jewelry & Watches Jewelry Watches Personal Goods & General Merchandise Stores 508.8K 1.10%
82 映画『 東京リベンジャーズ2 』公式
@revengers_movie
506.1K 10.26%
83 @cosme公式(アットコスメ)
@at_cosme
Art Beauty Business 503.9K 0.30%
84 若槻千夏
@wakatsukichinatsu
Fashion and Accessories Styling Lifestyle 500.6K 3.00%
85 無印良品の家 mujihouse
@mujihouse
Home and Garden Design Interior Design Furniture 488.2K 0.31%
86 竹内星菜🥀Takeuchi seina
@seina0227
Animals Pets Marketing and Advertising 487.4K 1.67%
87 Red Bull Cliff Diving
@redbullcliffdiving
Sports Home and Garden Personal Finance Adventure 477.6K 2.09%
88 SKYLINECULTURE
@skylineculture
Auto and Vehicles Automotive Cars Luxury 475.2K 15.09%
89 林ゆめ
@___yuume.18
News Modeling 472K 2.25%
90 東雲うみ(Shinonome Umi)
@umi_portrait
Art 457.4K 7.50%
91 自宅で毎日30秒ダイエット slim
@slim_jp
455.9K 0.30%
92 Uncle Osaka
@uncle.osaka
Food Food and Drink 454.3K 1.26%
93 NYLON JAPAN
@nylonjapan
Fashion and Accessories News News&Politics 451.5K 0.31%
94 サンキューマート
@thankyoumart
Product Showcase Finance 451.5K 1.59%
95 ALBUM Official Instagram
@album_hair
Beauty and Self Care Styling 448.9K 0.20%
96 UNITED ARROWS
@unitedarrows_official
Design Fashion 447.8K 0.08%
97 Droptokyo
@drop_tokyo
Fashion and Accessories Travel News News&Politics 441.3K 0.11%
98 CAMP_HACK
@camp_hack
Education News Adventure 436.4K 0.62%
99 耐え子の日常
@taeko_ol
434.9K 5.90%
100 FREAK'S STORE
@freaksstore_official
Fashion and Accessories Parenting Home and Garden Modeling 433.6K 0.07%

Most Talked-About Brands Ranking Analysis

Tasty Japan-人気No.1簡単料理・幸せレシピ is ranked #1 as the most popular brand in Japan for 05 in 2024. The average engagement rate is 0.07 with 7,211,235 followers count. In addition to being ranked the number one brand on Instagram, Tasty Japan-人気No.1簡単料理・幸せレシピ is also the top brand in the Food category.
デリッシュキッチン-料理・献立・レシピ and Kurashiru [クラシル] -時短/簡単料理・レシピ are ranked 2nd and 3rd in the list. In terms of user engagement, デリッシュキッチン-料理・献立・レシピ has an average engagement rate of 0.12, follower size of 4,665,142. Similarly, Kurashiru [クラシル] -時短/簡単料理・レシピ average engagement rate is 0.17, with 4,331,328 followers.
東京ディズニーリゾート is a top Instagram Brand that ranks in 4th place.
Number five on our list is Bellator MMA, a top brand in the category of Sports, The follower on Instagram is 3,524,091.