List of Top 100 Brands of Japan in 2023

List of Top 100

What Are The Top Brands Operating in Japan.
Discover what brands are popular in Japan. Continue reading to know the top brands of Japan. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 17,600 Top Brands on Instagram in Japan.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 Tasty Japan-人気No.1簡単料理・幸せレシピ
@tastyjapan
News 6.9M 0.20%
2 ROLA🇯🇵
@rolaofficial
Fashion Modeling 6.3M 1.10%
3 デリッシュキッチン-料理・献立・レシピ
@delishkitchen.tv
Home and Garden Food Chef Cooking 4.6M 0.16%
4 kurashiru [クラシル] 料理・献立・レシピ
@kurashiru
Fashion Food 4.3M 0.10%
5 Exercícios Em Casa e Sorteios para ajudar voce emagrecer .
@sorteios_emagrecerr
3.4M 0.60%
6 スターバックス公式
@starbucks_j
Food 3.4M 1.84%
7 TokyoDisneyResort 東京ディズニーリゾート
@tokyodisneyresort_official
Entertainment 3.2M 2.16%
8 memelord
@memelord
News 3.2M 0.48%
9 macaroni(マカロニ)
@macaroni_news
Home and Garden Cooking 1.4M 0.50%
10 SHISEIDO
@shiseido
Beauty Business 1.3M 0.10%
11 リュウジのバズレシピ
@ryuji_foodlabo
Art 1.2M 1.00%
12 北欧、暮らしの道具店
@hokuoh_kurashi
Pets 1.2M 0.40%
13 山崎実業 キッチン_インテリア_ランドリー_収納のメーカー
@yamazaki.home.channel
Design Interior Design 1.2M 0.14%
14 fifth/フィフス Online Store
@fifth_store
Fashion 1M 0.10%
15 IKEA JAPAN
@ikeajapan
Fashion Home and Garden 1M 0.60%
16 ローソン Lawson Japan
@akiko_lawson
Cooking Food 0.9M 0.79%
17 GRL グレイル
@grl_official
Fashion 0.9M 0.30%
18 Dean Fujioka 藤岡靛
@tfjok
Food and Drink Singer Music Songwriting 0.9M 2.71%
19 朝比奈彩(AsahinaAya) 🇯🇵
@asahina_aya
Modeling Fashion 0.9M 1.76%
20 伊織もえ❤️‍🔥
@moe_five
Beauty Music 0.9M 2.40%
21 なえなの
@naenano0114
Fashion Styling Lifestyle 887.6K 11.10%
22 LIPS(リップス)-コスメ・メイク動画
@lipsjp
Marketing and Advertising Fashion 885.9K 0.50%
23 hanakitty🇯🇵ハナキティー
@hana__kitty
Pets Fashion Lifestyle Modeling Pet Supplies Grocery & Convenience Stores 874K 3.70%
24 cookpadTV(クックパッド)
@cookpad_tv
News&Politics 827.5K 0.20%
25 mama+(ママタス)
@mamatastv
News Children Media General Interest 790.4K 0.40%
26 東京カメラ部
@tokyocameraclub
News 753.5K 0.60%
27 HiroshigeNarimiya
@hiroshige_narimiya
News Modeling Lifestyle 742.3K 6.30%
28 てんちむ/Tenchim
@super_muchiko
702.6K 4.40%
29 shu uemura
@shuuemura
Beauty Business 697.3K 0.30%
30 C CHANNEL-シーチャンネル
@cchannel_jp
646.9K 0.50%
31 DHOLIC
@dholic_official
Shopping Modeling 640.7K 0.03%
32 本気で夢を叶える会
@honkiyume
Photography 600.8K 4.20%
33 プラザ/PLAZA
@plazastyle
Home and Garden News 591.6K 1.40%
34 MAMADAYS -ママデイズ- 公式Instagram
@mamadaystv
News Moms Cooking Food 588.8K 0.10%
35 渡辺 美優紀
@miyukichan919
568.4K 2.01%
36
@ikeda.1127
Fashion 568.2K 11.40%
37 cotta[コッタ]
@cotta_corecle
Shopping Food Chef Cooking Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 565.3K 0.30%
38 川崎あや
@kawasaki__aya
News 564.6K 3.50%
39 C CHANNEL / Beauty
@cchannel_beauty
News Beauty Business 559.2K 0.10%
40 titivate / ティティベイト
@titivatejp
Marketing and Advertising Styling Modeling 557.3K 0.10%
41 FUDGE / ファッジ
@fudge_magazine
News News&Politics 546.5K 0.50%
42 Visit Japan International
@visitjapanjp
Travel Adventure 539.4K 0.68%
43 門 りょう
@rio19891015
Fashion 535.6K 5.00%
44 WEGO ウィゴー
@wego_official
News Fashion Modeling Styling 523.1K 0.20%
45 shabon
@shabon_official
Fashion Food 522.5K 0.90%
46 新しい地図
@atarashiichizu
News 516.4K 5.00%
47 桃月なしこ
@nashiko_cos
Pets 508K 4.38%
48 @cosme公式(アットコスメ)
@at_cosme
Art Beauty Business 503.9K 0.30%
49 キナリノ/キナリノモール
@kinarino_official
News News&Politics 500.6K 0.30%
50 若槻千夏
@wakatsukichinatsu
Fashion Styling Lifestyle 500.6K 3.00%
51 ゆうこす♡菅本裕子
@yukos0520
Fashion Food & Drink 495.7K 1.20%
52 loveli / 白濱イズミ
@loveli_official
Fashion Pets 495.3K 2.10%
53 美的
@bitekicom
News 494.7K 0.30%
54 ALBUM Official Instagram
@album_hair
Fashion Styling 492.4K 0.20%
55 林ゆめ
@___yuume.18
News Modeling 483.6K 2.83%
56 ママリ👦👧
@mamari_official
Fashion 476K 1.60%
57 おうちごはん編集部
@ouchigohan.jp
Business and Finance News&Politics 472.9K 0.60%
58 今日好き@AbemaTV(アベマTV)
@kyousuki_official
463.9K 7.00%
59 Be Inspired
@b.inspired
Fashion Events Adventure 457.7K 0.60%
60 Kastane_official (カスタネ)
@kastane_
Fashion Modeling 454.8K 0.30%
61 creatorsfile_officialgoods
@creatorsfile_officialgoods
Pets 451.1K 2.60%
62 unico
@unico_fan
Fashion Pets 444.5K 0.70%
63 RETRIP<リトリップ>国内
@retrip_nippon
Parenting Music Soul 439.9K 2.30%
64 MERY
@mery.jp
Beauty Design 438.5K 0.40%
65 阪神タイガース
@hanshintigers_official
Modeling 434K 4.34%
66 DISCOVER TOKYO
@discovertokyo
Home and Garden 423.5K 1.10%
67 NYLON JAPAN
@nylonjapan
News News&Politics 422.3K 0.20%
68 SLY
@sly_official
Fashion News 420.2K 0.20%
69 GENE高 @AbemaTV(アベマTV)
@genekou_official
Home and Garden Parenting 416.1K 12.00%
70 ウォルト・ディズニー・ジャパン
@waltdisneyjp
News 414.7K 3.50%
71 RMK official
@rmkofficial
Fashion Lifestyle 406.5K 0.10%
72 ベビフル👶🏻【公式】
@babyful_official
Fashion Pets 403.5K 1.00%
73 INGNI(イング)
@ingnistore
Pets Fashion 400.8K 0.60%
74 みっき〜
@_mky_mky
Fashion 396.7K 22.40%
75 Hinata Life
@hinatalife
Fashion 395.6K 0.40%
76 THREE
@threecosmetics
Fashion Design 395.4K 0.13%
77 shiro
@shiro_japan
Marketing and Advertising 395K 0.50%
78 Kozue🎀🌙
@kochaofficial_
Surfing Dance 394.8K 2.70%
79 柴犬だいふく
@daifuku_channel
Pets Modeling 388.2K 2.50%
80 Sugoi Mart
@sugoimart
Shopping 385.7K 0.85%
81 小学館 kufura(クフラ)
@kufura
News 382.4K 0.50%
82 c l a n e _ o f f i c i a l
@clane_official
News Styling 382.1K 0.14%
83 &Premium
@and_premium
News&Politics 379.9K 0.60%
84 ⭐️サンキューマート⭐️
@thankyoumart
Fashion Pets 377.6K 3.80%
85 CL 【公式】
@cl_official_acc
News Modeling 376.4K 1.85%
86 竹内星菜🥀Takeuchi seina
@seina0227
Marketing and Advertising 376K 2.80%
87 シンプルホーム公式アカウント
@simplehome_official
News Gym Modeling 369.8K 0.70%
88 ELLE Japan / エル・ジャパン
@ellejapan
News News&Politics 368K 0.50%
89 Japan Travel Guide | 日本旅行ガイド
@japanko_official
365.8K 1.60%
90 Chico
@chico__official___
364.6K 0.30%
91 Travel The World 🌍
@paradise_traveler_
353.4K 0.30%
92 M君
@mkun__
352.3K 13.70%
93 ユニバーサル・スタジオ・ジャパン USJ
@universal_studios_japan
351.4K 4.10%
94 Cookat Hong Kong
@cookat.tv_hk
Food Cooking Restaurants 349.3K 0.30%
95 ことりっぷ
@cotrip_official
News Fashion 348.7K 1.10%
96 CLUÉLmagazine
@cluelmagazine
News News&Politics 342K 0.30%
97 Relux公式|ホテル・旅館の宿泊予約
@relux_jp
339.9K 0.50%
98 Japanese Korean Fashion Shop
@syndromestore
Shopping Animals & Pets 339.6K 2.20%
99 All Nippon Airways
@allnipponairways
Travel Photography Fashion Airline Airline Company Transportation & Accomodation Services 336.3K 2.00%
100 G-SHOCK TOKYO OFFICIAL
@gshock_jp
335.3K 0.62%

Most Talked-About Brands Ranking Analysis

Tasty Japan-人気No.1簡単料理・幸せレシピ is ranked #1 as the most popular brand in Japan for 01 in 2023. The average engagement rate is 0.20 with 6,887,157 followers count. In addition to being ranked the number one brand on Instagram, Tasty Japan-人気No.1簡単料理・幸せレシピ is also the top brand in the News category.
ROLA🇯🇵 and デリッシュキッチン-料理・献立・レシピ are ranked 2nd and 3rd in the list. In terms of user engagement, ROLA🇯🇵 has an average engagement rate of 1.10, follower size of 6,346,956. Similarly, デリッシュキッチン-料理・献立・レシピ average engagement rate is 0.16, with 4,578,483 followers.
kurashiru [クラシル] 料理・献立・レシピ is a top Instagram Brand that ranks in 4th place.
Number five on our list is Exercícios Em Casa e Sorteios para ajudar voce emagrecer ., The follower on Instagram is 3,372,568.