List of Top 100 Fashion Brands of Japan in 2024

List of Top 100

What Are The Top Brands Operating in Japan.

Discover what brands are popular in Japan. Continue reading to know the top brands of Japan. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?

Find out the most influential brands based on their followers size. We are currently tracking a total of 3,281 Top Brands on Instagram in Japan.

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#	Brand Name	Country/Region	Categories	Followers	Engagement Rate
1	UNIQLO Global @uniqlo	Japan	Fashion and Accessories Fashion Design	2.4M	0.11%
2	GU(ジーユー) @gu_for_all_	Japan	Fashion and Accessories	1.4M	0.16%
3	Becky ベッキー 🇯🇵🇬🇧 @becky_dayo	Japan	Art Modeling Fashion	1.2M	0.50%
4	𝗛𝗨𝗠𝗔𝗡 𝗠𝗔𝗗𝗘®︎ @humanmade	Japan	Fashion Modeling	1.1M	0.32%
5	朝比奈彩（AsahinaAya） 🇯🇵 @asahina_aya	Japan	Modeling Fashion	0.9M	1.76%
6	なえなの @naenano0114	Japan	Fashion Styling Lifestyle	887.6K	11.10%
7	fifth/フィフス @fifth_store	Japan	Fashion and Accessories	884.1K	0.04%
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8	AMBUSH® @ambush_official	Japan	Fashion Fashion Design Modeling	878.4K	0.17%
9	BEAMS @beams_official	Japan	Fashion and Accessories Home and Garden Modeling	836.9K	0.35%
10	michill byGMO（ミチル） @michill_official	Japan	Fashion and Accessories Beauty and Self Care	748.4K	0.27%
11	しまむら @grshimamura	Japan	Fashion and Accessories	712.5K	0.17%
12	LOWRYS FARM(ローリーズファーム) @lowrysfarm_official	Japan	Fashion Modeling	646.4K	0.40%
13	Rihoas @rihoas_official	Japan	Fashion and Accessories	545.5K	0.09%
14	ペコリ‐おうちごはんレシピやおうちカフェレシピの料理動画- @pecolly_official	Japan	Fashion and Accessories Home and Garden Product Service Personal Goods & General Merchandise Stores	535K	1.00%
15	川崎あや @kawasaki__aya	Japan	Fashion and Accessories News	526.1K	4.02%
16	クリエイターズ・ファイル公式 @creatorsfile_officialgoods	Japan	Fashion and Accessories	520.4K	1.27%
17	WEGO ウィゴー @wego_official	Japan	Fashion and Accessories News Modeling Styling	513.8K	0.12%
18	キナリノ／キナリノモール @kinarino_official	Japan	Fashion and Accessories News News&Politics	513.4K	0.08%
19	若槻千夏 @wakatsukichinatsu	Japan	Fashion and Accessories Styling Lifestyle	500.6K	3.00%
20	NYLON JAPAN @nylonjapan	Japan	Fashion and Accessories News News&Politics	451.5K	0.31%
21	Droptokyo @drop_tokyo	Japan	Fashion and Accessories Travel News News&Politics	441.3K	0.11%
22	FREAK'S STORE @freaksstore_official	Japan	Fashion and Accessories Parenting Home and Garden Modeling	433.6K	0.07%
23	izumi shirahama @loveli_official	Japan	Fashion Pets	431.6K	1.04%
24	Sugoi Mart @sugoimart	Japan	Fashion and Accessories	430.1K	1.47%
25	RMK official @rmkofficial	Japan	Fashion Lifestyle	402K	0.13%
26	ロフト @loft_official	Japan	Fashion and Accessories Product Education Home and Garden Design Graphics Illustrator	389.9K	0.28%
27	INGNI(イング) @ingnistore	Japan	Fashion and Accessories	387.1K	0.09%
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28	ELLE Japan / エル・ジャパン @ellejapan	Japan	Fashion and Accessories Beauty and Self Care News News&Politics	368K	0.50%
29	Hypebeast Japan @hypebeastjp	Japan	Fashion and Accessories Entertainment and Music News News&Politics	367.3K	0.18%
30	CLUÉLmagazine @cluelmagazine	Japan	Entertainment and Music Fashion and Accessories Photography News News&Politics	355K	0.76%
31	尾崎紗代子　Sayoko Ozaki @osayo_osayo	Japan	Fashion and Accessories Family News Moms	352K	2.01%
32	EVISU OFFICIAL @evisu1991	Japan	Fashion and Accessories Cars Racing Clothing Clothing (Brand) Personal Goods & General Merchandise Stores	351.6K	0.58%
33	🐾Join The Kawaii Nation 🐾 @my_kawaiination	Japan	Fashion and Accessories Animation and Cosplay Lifestyle	350.4K	3.30%
34	All Nippon Airways @allnipponairways	Japan	Travel Photography Fashion Airline Airline Company Transportation & Accomodation Services	336.3K	2.00%
35	BIRTHDAY BASH @birthdaybashshop	Japan	Fashion Modeling Fashion Design Celebrities Hair & Beauty Design	315.7K	0.20%
36	Re:EDIT（リエディ） OFFICIAL @reedit_official	Japan	Fashion and Accessories Product Showcase Home and Garden Visualizations	313.7K	0.21%
37	salut!（サリュ!）: インテリア雑貨屋さん @salut_shop	Japan	Fashion and Accessories Home and Garden Product Showcase Singer Music Producers	312.3K	0.37%
38	コンバースジャパン @converse_jp	Japan	Fashion and Accessories Home and Garden	310.8K	0.59%
39	Hender Scheme @henderscheme	Japan	Fashion and Accessories Home and Garden Styling Modeling	310.7K	0.75%
40	kataoka jewelry @kataoka_jewelry	Japan	Fashion and Accessories Jewelry & Watches	305.5K	0.15%
41	VERY編集部 @veryweb.jp	Japan	Fashion and Accessories Food News	298.3K	0.27%
42	Onitsuka Tiger @onitsukatigerofficial	Japan	Fashion and Accessories Styling Lifestyle	295.4K	-
43	PORTER_YOSHIDA & Co. OFFICIAL @porter_yoshida_co.official	Japan	Fashion Bags	279.7K	0.46%
44	URBAN RESEARCH @urban_research	Japan	Fashion and Accessories Design Lifestyle	278.7K	-
45	PEACH JOHN / ピーチ・ジョン @peachjohn_official	Japan	Fashion and Accessories Parenting Modeling	276.1K	0.12%
46	The North Face Purple Label @thenorthface.purplelabel	Japan	Fashion and Accessories Styling Streetwear	276.1K	0.32%
47	oookickooo イラストレーターきくちあつこ @oookickooo	Japan	Fashion and Accessories Arts and Crafts Illustrator	273.7K	0.55%
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48	atmos tokyo official @atmos_tokyo	Japan	Fashion and Accessories Health and Medical Services Basketball Shoes Streetwear	269K	0.18%
49	RiLi STORE @rili.shopping	Japan	Product Showcase Modeling Fashion Design	267.1K	0.30%
50	𝐋𝐀𝐑𝐌𝐄 ／ラルム @larmemagazine	Japan	Fashion and Accessories News Styling	265.9K	1.52%
51	AMI(AMIAYA) @amixxamiaya	Japan	Fashion and Accessories Modeling Fashion Design	265.4K	0.64%
52	ジャーナルスタンダード @journalstandard.jp	Japan	Fashion and Accessories News Design Lifestyle	263.3K	0.22%
53	w closet @wclosetwearsinc	Japan	Fashion and Accessories	263K	0.40%
54	BASEMENT online ベースメントオンライン @basement_online	Japan	Fashion and Accessories	261K	0.13%
55	ADAM ET ROPÉ \| アダムエロペ @adametrope	Japan	Fashion Styling Local Home Services	259K	0.07%
56	［公式］嗚呼!!みんなの動物園 @minnano_zoo_ntv	Japan	Fashion Modeling	257.5K	9.75%
57	GYDA @gydajp	Japan	Fashion Styling Modeling	256.1K	0.20%
58	パタゴニア @patagoniajp	Japan	Outdoor Activity Fashion and Accessories Home and Garden Parenting	253.8K	0.57%
59	京都グルメ【公式】KYOTO STYLE @kyoto_style	Japan	Fashion and Accessories Travel Food Cooking Chef	251.9K	1.33%
60	GINZA XIAOMA @ginza.xiaoma	Japan	Fashion and Accessories	251.6K	0.11%
61	♡ Yami ♡ @real___yami	Japan	Beauty and Self Care Fashion and Accessories Parenting Geek Anime Comics	251.3K	3.01%
62	X-girl_OFFICIAL @xgirljp	Japan	Fashion and Accessories Modeling Streetwear	247.6K	1.30%
63	AMORE Vintage @amore_tokyo	Japan	Fashion and Accessories Fashion Design	246.7K	0.12%
64	Mame Kurogouchi @mamekurogouchi	Japan	Fashion Parenting Modeling Fashion Design	243.5K	0.51%
65	JILL by JILL STUART / ジルバイジルスチュアート @jillbyjillstuart_official	Japan	Fashion and Accessories Product Showcase Lifestyle Design	237.7K	0.12%
66	VOGUE GIRL JAPAN @voguegirljapan	Japan	Fashion and Accessories News	233.3K	0.60%
67	COHINA -150cm前後の小柄女性向けブランド- @cohina.official	Japan	Fashion and Accessories Modeling	233.2K	0.08%
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68	ALEXIA STAM @alexiastam_official	Japan	Fashion and Accessories Home and Garden Lifestyle Styling	232.1K	0.80%
69	本島彩帆里 @saoooori89	Japan	Beauty and Self Care Fashion and Accessories Celebrities Animals & Pets	229.3K	1.07%
70	Off-White™ Tokyo @off____white____tokyo	Japan	Fashion and Accessories Arts and Crafts Shoes	228.8K	0.30%
71	CLASSY. / CLASSY.ONLINE公式 @classy_mag_insta	Japan	Fashion and Accessories News	225.8K	0.31%
72	SPUR @spurmagazine	Japan	Fashion and Accessories News News&Politics	225.5K	0.21%
73	Carhartt WIP Japan @carharttwip_jp	Japan	Fashion and Accessories Parenting Modeling Shoes	223.6K	0.61%
74	𝐄𝐕𝐑𝐈𝐒 𝐎𝐟𝐟𝐢𝐜𝐢𝐚𝐥 @evris_official	Japan	Fashion and Accessories	222.4K	0.20%
75	Yohei Fukuda @yoheifukudashoemaker	Japan	Fashion and Accessories Styling Lifestyle Design Celebrities	219K	0.38%
76	CanCam公式♡オトナきれいファッション \| ビューティ \| ライフスタイル @cancam_official	Japan	Fashion and Accessories Entertainment and Music News Modeling Fashion Design	218.1K	1.11%
77	ケイト・スペードニューヨーク日本公式アカウント @katespadejapan	Japan	Fashion and Accessories	216.3K	0.32%
78	VINTAGE QOO TOKYO @vintageqoo	Japan	Fashion and Accessories Lifestyle Styling	215.8K	0.10%
79	UNITED ARROWS グリーンレーベルリラクシング @ua_greenlabel	Japan	Fashion Styling	215.3K	0.13%
80	古着女子 @furuzyo	Japan	Fashion and Accessories	215.3K	0.23%
81	𝘂 𝗱𝗿𝗲𝘀𝘀𝗲𝗿 \| ユードレッサー @u_dresser	Japan	Fashion and Accessories Arts and Crafts	215.2K	0.34%
82	SAYAKA HARA @sayakahara_willfully	Japan	Fashion and Accessories	210.2K	0.32%
83	minä perhonen @mina_perhonen.jp	Japan	Fashion and Accessories Arts and Crafts Home and Garden	209.8K	1.22%
84	東京グルメ【公式】TOKYO STYLE @tokyo____style	Japan	Fashion and Accessories	208.7K	1.32%
85	merry jenny @merryjenny_instagram	Japan	Fashion and Accessories Arts and Crafts Modeling	205.7K	0.42%
86	ワークマン公式 @workman_plus	Japan	Fashion and Accessories	205.5K	1.40%
87	ＬＵＮＡＳＯＬ｜ルナソル @lunasolofficial	Japan	Fashion and Accessories Parenting	203.8K	0.28%
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88	AMAIL @amail_official	Japan	Fashion and Accessories Product Showcase Styling Modeling	201.6K	0.10%
89	STYLENANDA JAPAN @stylenanda_japan	Japan	Fashion and Accessories	201.3K	0.13%
90	STYLEMIXER/スタイルミキサー/スタミキ @style_mixer	Japan	Fashion and Accessories	196.9K	0.11%
91	illustrator ヤベミユキ @miyukiooo.y	Japan	Fashion and Accessories	191.5K	0.23%
92	GR8 @________gr8	Japan	Fashion Fashion Design Lifestyle	190.9K	0.10%
93	Mori Dolly @dolls.cake	Japan	Fashion Gym Modeling	189.9K	-
94	MAISON SPECIAL WOMEN @maisonspecial_women	Japan	Fashion and Accessories Parenting Home and Garden	189.7K	0.07%
95	AZUL BY MOUSSY @azulbymoussy_official	Japan	Fashion and Accessories	188.3K	0.30%
96	Asami 30代低身長のコスパファッション @__as.t	Japan	Fashion and Accessories	187.6K	0.51%
97	natural couture (ナチュラルクチュール) @naturalcouture_official	Japan	Fashion and Accessories Lifestyle	185.9K	0.20%
98	エクセル @excelmake	Japan	Fashion and Accessories Parenting Home and Garden	183.6K	0.27%
99	Berna @berna__official	Japan	Fashion and Accessories	183.3K	2.40%
100	Ank Rouge @ankrouge_official	Japan	Fashion and Accessories Modeling Lifestyle	182.5K	0.33%

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Most Talked-About Brands Ranking Analysis

UNIQLO Global is ranked #1 as the most popular brand in Japan for 04 in 2024. The average engagement rate is 0.11 with 2,359,900 followers count. In addition to being ranked the number one brand on Instagram, UNIQLO Global is also the top brand in the Fashion and Accessories category.

GU(ジーユー) and Becky ベッキー 🇯🇵🇬🇧 are ranked 2nd and 3rd in the list. In terms of user engagement, GU(ジーユー) has an average engagement rate of 0.16, follower size of 1,363,540. Similarly, Becky ベッキー 🇯🇵🇬🇧 average engagement rate is 0.50, with 1,203,547 followers.

𝗛𝗨𝗠𝗔𝗡 𝗠𝗔𝗗𝗘®︎ is a top Instagram Brand that ranks in 4th place.

Number five on our list is 朝比奈彩（AsahinaAya） 🇯🇵, a top brand in the category of Modeling, The follower on Instagram is 926,963.

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List of Top 100 Fashion Brands of Japan in 2024

List of Top 100

Ranking The Brands

Most Talked-About Brands Ranking Analysis

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