List of Top 100 Luxury Brands of Germany in 2024

List of Top 100

What Are The Top Brands Operating in Germany.
Discover what brands are popular in Germany. Continue reading to know the top brands of Germany. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 88 Top Brands on Instagram in Germany.
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Mülheim-on-Ruhr Munich Munkmarsch Münster Murnau Museumsinsel Neckarstadt Neu Isenburg Neu Lokstedt Neu-Ulm Neuaubing Neubrandenburg Neuenheim Neukölln Neumühl Neumühlen Neuostheim Neuss Neustadt Neuwied Neuwirtshaus Niederrad Nikolaiviertel Nippes Norddeich Norderney Norderstedt Nordhausen Nördlingen Nuremberg Ober Tüllingen Oberhausen Oberreifenberg Oberschöneweide Oberursel Offenbach am Main Offenburg Oldenburg Olpe Olympiapark Osnabrück Osterfeld Ostertorvorstadt Ottensen Paderborn Pankow Parkstadt Schwabing Passau Pforzheim Pichelsberg Pinneberg Plagwitz Plauen Pöseldorf Potsdam Prenzlauer Berg Quedlinburg Radolfzell am Bodensee Ramersdorf Rastatt Ratingen Ravensburg Recklinghausen Regensburg Regierungsviertel Remscheid Reusrath Reutlingen Rheda-Wiedenbrück Rheine Ricklingen Riehl Riem Rosenheim Rostock Rote Insel Roth Rothenburg ob der Tauber Rotherbaum Rottweil Rüsselsheim Rust Rüttenscheid Saarbrücken Sachsenhausen Sankt Georg Sankt Pauli Sankt Peter-Ording Scharbeutz 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Wolfenbüttel Wolfsburg Woorke Worms Worth Wülfel Wuppertal Würzburg Wyk auf Föhr Zingst Zweibrücken Zwickau
All Categories
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# Brand Name Country/Region Categories Followers Engagement Rate
1 Mercedes-Benz
@mercedesbenz
Germany
Auto and Vehicles Automotive Cars Luxury Mercedes Car Auto Dealers 37.9M 0.10%
2 Mercedes-AMG
@mercedesamg
Germany
Auto and Vehicles Automotive Cars Luxury Mercedes 16.6M 0.20%
3 BMW M GmbH
@bmwm
Germany
Auto and Vehicles Automotive Cars Luxury BMW 9.2M 0.58%
4 Mercedes-Benz Deutschland
@mercedesbenz_de
Germany
Auto and Vehicles Automotive Cars Luxury Mercedes 7.9M 0.27%
5 BMW i. Born Electric.
@bmwi
Germany
Auto and Vehicles Automotive Cars Luxury 2.7M 0.10%
6 Mercedes-Benz Museum
@mercedesbenzmuseum
Germany
Auto and Vehicles Automotive Parenting Cars Luxury 2.5M 0.48%
7 Audi Sport
@audisport
Germany
Auto and Vehicles Sports Automotive Cars Audi Luxury 2.4M 0.31%
8 BRABUS
@theofficialbrabus
Germany
Auto and Vehicles Automotive Cars Luxury Audi 1.6M 2.10%
9 trivago
@trivago
Germany
Travel Hotels Luxury 1M 0.01%
10 AUTODOC—autoparts online shop
@autodoc_autoparts
Germany
Auto and Vehicles Product Education Automotive News Cars Luxury 849.7K 0.41%
11 Audi Connected by Wejo 🇩🇪
@audiconnected
Germany
Auto and Vehicles Cars Audi Luxury 685.3K 0.60%
12 Porsche Museum
@porsche.museum
Germany
Auto and Vehicles Automotive Parenting Cars Luxury 575.4K 0.44%
13 Mr.Automotive
@mr.automotive63
Germany
Cars Audi Luxury 557.5K 0.90%
14 Mercedes Connected by Wejo 🇩🇪
@mercedesconnected
Germany
Cars Audi Luxury 390.7K 0.20%
15 Daimler Truck AG
@daimlertruck_ag
Germany
Cars Luxury Audi 352.8K 0.20%
16 Glashütte Original
@glashuetteoriginal
Germany
Product Showcase Fashion and Accessories Luxury 273.6K 1.02%
17 Sinn Spezialuhren
@sinn_spezialuhren
Germany
Product Showcase Auto and Vehicles Luxury Lifestyle 237.2K 0.23%
18 Lürssen Yachts
@luerssenyachts
Germany
Auto and Vehicles Luxury 236K 0.80%
19 BMW Welt I Museum
@bmwwelt
Germany
Auto and Vehicles Parenting Cars Luxury 206.2K 0.67%
20 Audi Cars Community
@_audi.crew_
Germany
Auto and Vehicles Automotive Parenting Cars Audi Luxury 201.1K 0.31%
21 ARMYTRIX Automotive Weaponized
@armytrix_official
Germany
Auto and Vehicles Automotive Cars Luxury 198.3K 0.25%
22 smart official
@smart_worldwide
Germany
Auto and Vehicles Fashion and Accessories Automotive Cars Luxury 191K 0.26%
23 Philipp | Setup Inspiration 🌱
@setupinspiration
Germany
Home and Garden Entrepreneur Business Luxury Architecture 179K 0.88%
24 Cars � Lifestyle � Karlsruhe
@kcitylifestyle
Germany
Photography News Luxury 161.3K 0.78%
25 Mercedes-Benz W211
@w211mercedes
Germany
Auto and Vehicles Automotive Cars Luxury Audi 147.5K 2.00%
26 Mercedes-Benz G Class
@g63world
Germany
Auto and Vehicles Automotive Cars Luxury Audi 147.4K 2.90%
27 Print Tech Premium Wrapping
@printtech_wrapping
Germany
Auto and Vehicles Automotive Cars Luxury Audi 140.6K 26.49%
28 PP-Performance
@ppperformance
Germany
Auto and Vehicles Automotive Cars Audi Luxury Design Local Services Home Services 140.3K 0.20%
29 MANHART Performance
@manhartperformance
Germany
Auto and Vehicles Automotive Cars Luxury 132K 1.25%
30 AMG FANS🌐
@amg.fans63
Germany
Auto and Vehicles Product Showcase Automotive Cars Audi Luxury 122.9K 0.49%
31 BMW E30 🔥
@e30trouble
Germany
Auto and Vehicles Automotive Cars Luxury 121.4K 1.86%
32 ESSEN MOTOR SHOW
@essenmotorshow
Germany
Auto and Vehicles Cars Luxury 118.5K 1.67%
33 Škoda Auto Deutschland
@skodade
Germany
Auto and Vehicles Automotive Cars Audi Luxury 107.1K 0.92%
34 Simon Motorsport OFFICIAL
@simon_motorsport
Germany
Auto and Vehicles Product Showcase Automotive Cars Audi Luxury 105.5K 0.35%
35 Enjoy Fahrzeugfolierung
@enjoy_fahrzeugfolierung
Germany
Auto and Vehicles Business and Finance Cars Audi Luxury 100K 0.82%
36 Folienprinz
@folienprinz
Germany
Auto and Vehicles Automotive Cars Luxury Audi 97.1K 0.51%
37 Ridiculous Billionaire
@ridiculousbillionaire
Germany
Entertainment and Music Automotive Luxury Cars 88.7K 1.32%
38 Porsche 247 🇩🇪
@porsche_247
Germany
Auto and Vehicles Automotive Cars Luxury Celebrities 81.9K 1.90%
39 BMW Driving Experience 🚗💨
@bmwdrivingexperience
Germany
Auto and Vehicles Events Cars Racing Luxury 70.4K 0.80%
40 BMW Golfsport
@bmw_golfsport
Germany
Auto and Vehicles Outdoor Activity Sports Education Automotive Cars Audi Luxury Car Auto Dealers 67.3K 0.70%
41 Lexus Germany
@lexusgermany
Germany
Auto and Vehicles Automotive Cars Luxury 66.1K 0.60%
42 Dornbracht
@dornbracht_official
Germany
Home and Garden Product Showcase Business and Finance Design Interior Design Luxury 65.2K 0.40%
43 Jaguar Deutschland
@jaguardeutschland
Germany
Automotive Cars Luxury 61.6K 0.22%
44 Leonard Roppelt
@supercars.europe
Germany
Auto and Vehicles Automotive Cars Luxury 59K 0.59%
45 AUTO ZEITUNG
@autozeitung
Germany
Auto and Vehicles News Cars Luxury 54.7K 1.31%
46 WATCHBANDIT Quality Straps & ⌚
@watchbandits
Germany
Product Showcase Luxury Lifestyle 52.8K 0.60%
47 Kia Deutschland
@kiadeutschland
Germany
Cars Luxury Audi 48.3K 0.24%
48 Michael Wolf
@amg_page_wolf
Germany
Auto and Vehicles Cars Audi Luxury 46.6K 1.30%
49 MIG SHISHA
@migshisha
Germany
Product Showcase Home and Garden Luxury 44.8K 0.61%
50 VintageCaliber.com
@vintagecaliber
Germany
Fashion and Accessories Auto and Vehicles Luxury 42.7K 2.48%
51 Mandarin Oriental, Munich
@mo_munich
Germany
Travel Parenting Medical Health Hotels Luxury 42.5K 0.58%
52 Laco Uhrenmanufaktur
@laco1925
Germany
Fashion and Accessories Luxury 40.2K 1.34%
53 AURUM International
@aurum_international_
Germany
Auto and Vehicles Automotive Home and Garden Cars Luxury 35.9K 0.28%
54 gunwood - gunstock blanks
@walnut.gunstock.blanks
Germany
Product Showcase Auto and Vehicles News Luxury 33.1K 0.26%
55 ASC-Schnauferl-Club-Oldtimer
@schnauferl_club_oldtimer
Germany
Auto and Vehicles Cars Luxury 31.5K 0.16%
56 Adelmobile KFZ AN & Verkauf
@adelmobile_voltlage
Germany
Auto and Vehicles Automotive Home and Garden Cars Audi Luxury 30.7K 0.06%
57 porsche.in.germany
@porsche.in.germany
Germany
Auto and Vehicles Automotive Cars Luxury 29.7K 2.11%
58 FINE.ELEVEN
@fine.eleven
Germany
Auto and Vehicles Automotive Cars Luxury 29K 3.81%
59 💎Luxury bracelets & bangles 💎
@moewehamburg
Germany
Fashion and Accessories Home and Garden Music Parenting Luxury 28.5K 2.15%
60 Franz Roman | Vintage Watches
@watchpool
Germany
Product Education Fashion and Accessories Finance Automotive Luxury 27.6K 0.60%
61 Watchfaces of KSR WATCH
@ksr.watch
Germany
Product Education Business and Finance Luxury Business 26.6K 0.08%
62 Mercedes Benz Motorsport AMG
@mercedesbenz_motorsport
Germany
Auto and Vehicles Automotive Cars Audi Luxury 25.9K 0.90%
63 MINI
@mini.bmw.store
Germany
Automotive Cars Luxury Racing 23.9K 0.48%
64 Sirowa Logistik & Service GmbH
@sirowa_cars
Germany
Auto and Vehicles Automotive Cars Luxury 23.1K 1.55%
65 Million Dollar Villas
@milliondollarvillas
Germany
Beauty Fashion Luxury Business Entrepreneur 22.3K 0.40%
66 Hotel Adlon Kempinski Berlin
@hoteladlonkempinski
Germany
Travel Hotels Luxury 21.8K 3.20%
67 INTERSECTION MAGAZIN DE
@intersectionmagazindeutschland
Germany
Fashion and Accessories Home and Garden Cars Luxury 21.7K 0.68%
68 🔥Willkommen bei Audi Drug!🔥
@audidrug
Germany
Auto and Vehicles Automotive Cars Audi Luxury 20.2K 0.35%
69 Kempinski Hotel Berchtesgaden
@kempinski.berchtesgaden
Germany
Travel Upskilling Home and Garden Hotels Luxury Resort Transportation & Accomodation Services 20K 1.21%
70 BandWerk
@bandwerk
Germany
Product Showcase Auto and Vehicles Luxury 18.3K 0.89%
71 Porsche Zentren in Hamburg
@porsche.hamburg
Germany
Auto and Vehicles Home and Garden Cars Luxury 17.9K 0.96%
72 Porsche Videos 🇩🇪
@porschevideos
Germany
Auto and Vehicles Entertainment and Music Automotive Cars Luxury 17.1K 4.92%
73 PP-Performance Germany
@ppperformance_germany
Germany
Auto and Vehicles Automotive Cars Audi Luxury 17K 0.94%
74 💯KSR accessories💯
@ksr_accessories
Germany
Auto and Vehicles Automotive Cars Luxury 16.2K 0.52%
75 Racepool99 - Sportwagen selber fahren auf der Rennstrecke
@racepool99
Germany
Auto and Vehicles Automotive Cars Luxury Audi 15.7K 1.73%
76 Scho Car München
@schocar_muc
Germany
Auto and Vehicles Automotive Luxury Cars Auto Dealers 14.6K 0.27%
77 Amacx Sports Nutrition
@amacxsportsnutrition
Germany
Lifestyle Fashion Luxury 14.1K 0.20%
78 Supercars & Coffee Germany
@supercars.and.coffee.germany
Germany
Auto and Vehicles Automotive Cars Luxury 11.7K 2.83%
79 Olli • Cars • Motorsport 🏆
@ollimedia
Germany
Auto and Vehicles Automotive Cars Luxury 11.6K 5.20%
80 Bömer & VanOch Cars
@bomervanoch
Germany
Auto and Vehicles Automotive Home and Garden Cars Luxury 9.8K 0.26%
81 Pirelli Germany
@pirellide
Germany
Auto and Vehicles Automotive Cars Audi Luxury 8.9K 5.33%
82 What Car Is It?
@what.car
Germany
Auto and Vehicles Automotive Video Games Cars Luxury Audi 7.3K 1.41%
83 Vision Automobile GmbH
@vision_automobile
Germany
Auto and Vehicles Automotive Home and Garden Cars Audi Luxury 6.4K 1.08%
84 Europäischer Hof Heidelberg
@europaeischerhof
Germany
Travel Hotels Luxury 5K 3.54%
85 Przemek G
@pshemkog
Germany
Auto and Vehicles Automotive Cars Luxury 2.9K 1.04%
86 Die Pulverei e.K.
@diepulverei
Germany
Auto and Vehicles Home and Garden Cars Audi Luxury 2.8K 4.18%
87 Black Forest Watches
@carlvonzeyten
Germany
Fashion and Accessories Product Showcase Luxury 2.5K 1.97%
88 Ferdi
@frozencars
Germany
Auto and Vehicles Photography Automotive Cars Audi Luxury 1.8K 9.67%
See Full List

Most Talked-About Brands Ranking Analysis

Mercedes-Benz is ranked #1 as the most popular brand in Germany for 04 in 2024. The average engagement rate is 0.10 with 37,921,125 followers count. In addition to being ranked the number one brand on Instagram, Mercedes-Benz is also the top brand in the Auto and Vehicles category.
Mercedes-AMG and BMW M GmbH are ranked 2nd and 3rd in the list. In terms of user engagement, Mercedes-AMG has an average engagement rate of 0.20, follower size of 16,554,017. Similarly, BMW M GmbH average engagement rate is 0.58, with 9,193,675 followers.
Mercedes-Benz Deutschland is a top Instagram Brand that ranks in 4th place.
Number five on our list is BMW i. Born Electric., a top brand in the category of Auto and Vehicles, The follower on Instagram is 2,681,522.