Top Instagram Influencers and Instagram Users in 2024
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Discover Top Ranked Influencers by Type and Category of Influence. We've profiled top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

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Top Instagram Influencers

Top Instagram Influencers Ranking Find out the most influential Instagram accounts with details on their number of followers. We’re currently tracking a total of 47,267 influencers with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Ariana Grande
@arianagrande
United States
Entertainment and Music Music Singer Actors 379.8M 0.58%
2 Beyoncé
@beyonce
United States
Music Singer 319.7M 0.55%
3 Justin Bieber
@justinbieber
Canada
Entertainment and Music Music Singer Musician 292.7M 0.59%
4 Taylor Swift
@taylorswift
United States
Entertainment and Music Music Singer Songwriting Musician 284M -
5 Jennifer Lopez
@jlo
United States
Art Food and Drink Entertainment and Music Celebrity Modeling Music Singer Artist Creators & Celebrities 253.3M 0.12%
6 Barbie
@nickiminaj 		Fashion and Accessories Singer Artist 229.5M 0.21%
7 KATY PERRY
@katyperry
United States
Entertainment and Music Music Singer Bands Musicians Creators & Celebrities 207.1M 0.08%
8 Cardi B
@iamcardib
United States
Entertainment and Music Singer Hair & Beauty Celebrities Design Artist 168.3M 1.01%
9 Demi Lovato
@ddlovato
United States
Entertainment and Music Singer Songwriting Music Musician 156.9M 0.32%
10 badgalriri
@badgalriri 		Music Singer 152.6M 0.01%
11 champagnepapi
@champagnepapi 		Entertainment and Music Singer Rap 146.6M 1.26%
12 BROWN
@chrisbrownofficial 		Art Singer Artist 144.2M 0.23%
13 BILLIE EILISH
@billieeilish
United States
Art Singer 120M 5.05%
14 LISA
@lalalalisa_m
Korea
Singer 102.9M 6.83%
15 Shakira
@shakira 		Music Singer Musician/Band 90.7M 0.97%
16 DUA LIPA
@dualipa
United States
Entertainment and Music Singer Artist 88.7M 1.39%
17 J
@jennierubyjane 		Singer 84.5M 6.01%
18 JISOO🪐
@sooyaaa__ 		Art Singer 78.1M 3.98%
19 Neha Kakkar
@nehakakkar
India
Entertainment and Music Singer Musician 77.7M 0.77%
20 ROSÉ
@roses_are_rosie 		Entertainment and Music Singer Artist 76.5M 5.26%
21 Abel Tesfaye
@theweeknd
United States
Art Singer Artist 74.9M 2.47%
22 BTS official
@bts.bighitofficial
Korea
Entertainment and Music Music Band Singer 74.6M 2.06%
23 Shawn Mendes
@shawnmendes
Brazil
Music Singer Songwriting Musician 72.9M 2.17%
24 camila
@camila_cabello
United States
Entertainment and Music Celebrity Singer Music Modeling 66M 0.95%
25 Anitta 🎤
@anitta
Brazil
Art Entertainment and Music Music Singer 65.2M 1.11%
26 MALUMA
@maluma
Colombia
Entertainment and Music Music Singer 64M 1.95%
27 Ayu Tingting
@ayutingting92
Indonesia
Beauty and Self Care Celebrity Music Lifestyle Singer 56.8M 0.18%
28 Lady Gaga
@ladygaga
United States
Shopping Music Singer Songwriting Musician 56.5M 1.45%
29 Adele
@adele
United Kingdom
Singer Music 55.9M 4.14%
30 Zayn Malik
@zayn
United Kingdom
Entertainment and Music Music Singer Musician 52.2M 5.09%
31 J Balvin
@jbalvin
Colombia
Art Singer Entertainment Music 51.5M 0.52%
32 Daddy Yankee
@daddyyankee
Puerto Rico
Music Modeling Singer 48.6M 1.03%
33 +A
@maisa
Brazil
Acting and Drama Music Singer 48.4M 0.21%
34 Ed Sheeran
@teddysphotos
United Kingdom
Entertainment and Music Music Songwriting Singer 47.6M 1.65%
35
@harrystyles 		Singer 47.6M 5.84%
36 Nora Fatehi
@norafatehi
Canada
Acting and Drama Entertainment and Music Celebrity Music Singer Creators & Celebrities 46.3M 0.41%
37 Kapil Sharma
@kapilsharma
India
Art Singer Music 45.6M 0.03%
38 SYAHRINI
@princessyahrini
Indonesia
Celebrity Parenting Singer 44.7M 0.29%
39 Gusttavo Lima
@gusttavolima
Brazil
Entertainment and Music Romance and Wedding Singer 44.6M 0.15%
40 T-Raww
@tyga
United States
Art Singer Music Rap 44.4M 1.65%
41 NICKY JAM
@nickyjam
Puerto Rico
Entertainment and Music Music Management Singer Celebrities 44.2M 0.32%
42 Maria River Red
@britneyspears 		Arts and Crafts Food Singer Music Modeling Musician/Band 42.7M 0.47%
43 Marilia Mendonça
@mariliamendoncacantora
Brazil
Entertainment and Music Singer Music 41.7M 0.61%
44 Marshall Mathers
@eminem
United States
Music Singer Rap 41.4M 1.60%
45 Wiz Khalifa
@wizkhalifa
United States
Entertainment and Music Music DJ Singer 40.5M 0.42%
46 Laudya Cynthia Bella
@laudyacynthiabella
Indonesia
Acting and Drama Health and Medical Services Music of Asia Singer Film, Music & Books Public Figure Creators & Celebrities 39.7M 0.06%
47 French Montana
@frenchmontana
United States
Entertainment and Music Music Singer Rap 39.6M 0.65%
48 Wesley Safadão
@wesleysafadao 		Entertainment and Music Music Singer 39.3M 0.18%
49 Gisella Anastasia
@gisel_la
Indonesia
Family Music of Asia Singer 39.1M 0.03%
50 Madison Beer
@madisonbeer
United States
Entertainment and Music Music Singer Actors 38.2M 2.88%
51 Tamer Hosny
@tamerhosny
Egypt
Entertainment and Music Celebrity Singer Music Songwriting 36.4M 0.19%
52 NATTI NATASHA
@nattinatasha
Dominican Republic
Entertainment and Music Actors Music Singer Celebrities Film, Music & Books 35.9M 0.29%
53 Luan Santana
@luansantana
Brazil
Entertainment and Music Singer Music 35.3M 0.28%
54 Guru Randhawa
@gururandhawa
India
Entertainment and Music Music Singer 34.3M 0.48%
55 Ashanty Ash
@ashanty_ash
Indonesia
Entertainment and Music Celebrity Singer 33.7M 0.09%
56 Myriam Fares
@myriamfares
Iraq
Art Singer Music Music of Asia 33.3M 0.03%
57 Jackson Wang
@jacksonwang852g7
China
Entertainment and Music Singer Artist Creators & Celebrities 33M 3.92%
58 Jason Derulo
@jasonderulo
United States
Entertainment and Music Singer 32.3M 1.10%
59 50 Cent
@50cent
United States
Entertainment and Music Entertainment Singer Music Bands Musicians Creators & Celebrities 32.2M 0.44%
60 AGNEZ MO
@agnezmo
United States
Entertainment and Music Music Modeling Singer Entertainment 32.1M 0.15%
61 Megan Thee Stallion
@theestallion
United States
Entertainment and Music Music Entertainment Singer Artist Creators & Celebrities 31.9M 3.31%
62 halsey
@iamhalsey 		Entertainment and Music Beauty and Self Care Music Singer Songwriting Musician 31.7M 2.64%
63 LUÍSA SONZA
@luisasonza
Brazil
Entertainment and Music Music Lifestyle Singer Design Celebrities 31.7M 1.01%
64 Zaskia Shinta
@zaskia_gotix
Indonesia
Family Music Singer 31.4M 0.02%
65 Ice Cube
@icecube
United States
Entertainment and Music Singer Rap 30.9M 0.11%
66 LUDMILLA
@ludmilla
Brazil
Entertainment and Music Music Singer Songwriting Dance Celebrities Film, Music & Books Animals & Pets 30.2M 0.45%
67 Chelsea Olivia Wijaya
@chelseaoliviaa
Indonesia
Entertainment and Music Romance and Wedding Celebrity Celebrities Singer 28.9M 0.22%
68 shreyaghoshal
@shreyaghoshal 		Entertainment and Music Singer Music Songwriting 28.3M 0.44%
69 Via Vallen
@viavallen
Indonesia
Entertainment and Music Singer Music 28M 0.29%
70 Simaria
@simaria 		Entertainment and Music Singer Music 27.9M 0.38%
71 KEVINHO
@kevinho
Brazil
Entertainment and Music Music Singer 27.3M 0.92%
72 Hilary Duff
@hilaryduff
United States
Entertainment and Music Modeling Singer Actors Artist 26.9M 0.50%
73 Liam Payne
@liampayne
United Kingdom
Sports Singer 26.8M 4.41%
74 Rodrigo Faro
@rodrigofaro
Brazil
Entertainment and Music Celebrity Singer Actors Music 25.8M 0.17%
75 Coldplay
@coldplay
Brazil
Music Singer Rock 25.8M 1.46%
76 Claudia Leitte
@claudialeitte
Brazil
Entertainment and Music Music Singer 25.5M 0.05%
77 Future PLUTO Hendrix
@future
United States
Singer Rap 25.3M 5.71%
78 BELLA
@bellathorne 		Music Producers Singer Entrepreneur Creators & Celebrities 25.2M 1.00%
79
@postmalone 		Funny Singer 25M 1.76%
80 Ananya 💛💫
@ananyapanday 		Funny Actors Modeling Singer Private Investigator 24.5M 1.06%
81 EXO_CY
@real__pcy 		Singer 24.2M 4.99%
82 Olga Buzova
@buzova86
Russian Federation
Entertainment and Music Music Celebrity TV Host Singer 24.1M 0.31%
83 JD PANTOJA 🇲🇽
@juandediospantoja
Mexico
Actors Music Singer 24M 2.64%
84 Amr Diab
@amrdiab
Egypt
Entertainment and Music Music Singer Songwriting 23.9M 0.07%
85 Shruti Haasan
@shrutzhaasan
India
Entertainment and Music Food Actors Singer Artist 23.6M 0.59%
86 SEHUN
@oohsehun 		Entertainment and Music Singer Artist 23.5M 5.46%
87 Bunga Citra Lestari
@bclsinclair
Indonesia
Education Upskilling Music Modeling Singer 23.3M 0.58%
88 Finn Wolfhard
@finnwolfhardofficial
Canada
Entertainment and Music Music Singer Actors Non-Governmental Organization (Ngo) 22.8M 1.53%
89 QuavoHuncho
@quavohuncho 		Entertainment and Music Music Entertainment Singer 22.7M 3.17%
90 Tessa Brooks
@tessabrooks 		Parenting Dance Music Singer 22.5M 0.11%
91 Tamannaah Bhatia
@tamannaahspeaks
India
Entertainment and Music Celebrity Singer Actors Actor 22.1M 2.22%
92 BaekHyun.
@baekhyunee_exo 		Art Music Singer 22M 8.94%
93 taraji p henson
@tarajiphenson
United States
Celebrity Business and Finance Actors Singer Music Actor Creators & Celebrities 21.9M 0.16%
94 Fernanda Souza
@fernandasouzaoficial
Brazil
Art Singer Actors Music 21.7M 0.05%
95 Romeo Santos
@romeosantos
United States
Entertainment and Music Music Singer Composers 21.5M 1.61%
96 MAKE OUT HILL
@xxxtentacion 		Entertainment and Music Music Singer Musician/Band Creators & Celebrities 21.1M 203.23%
97 Thalia
@thalia 		Entertainment and Music Music Singer 20.9M 0.18%
98 O GIGANTE
@leosantana 		Entertainment and Music Singer 20.8M 2.92%
99 Lexa
@lexa
Brazil
Entertainment and Music Music Singer Celebrities Film, Music & Books 20.5M 0.29%
100 Sofia Carson
@sofiacarson
United States
Music Actors Singer 20.4M 0.98%
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FAQ: Top Instagram Influencers
Who is the most popular Instagram influencer?
If you're curious about the leading Instagram influencers, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer is @arianagrande with 379.8M subscribers.
The second most popular influencer on Instagram is @beyonce. The @beyonce profile has 319.7M subscribers. Among other top-ranked Instagram profiles is @justinbieber. @justinbieber has 284M followers.
How to find top influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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