Top Instagram Influencers and Instagram Users in New Zealand in 2025
Find out who are the top Instagram influencers in New Zealand. Download the list of the most popular Instagram accounts in New Zealand.

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in New Zealand. We've profiled New Zealand's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in New Zealand Find out the most influential Instagram accounts with details on their number of followers from New Zealand. We’re currently tracking a total of 5,189 influencers in New Zealand with between 1,000 and 10m followers.

Instagram

TikTok

YouTube

Threads

Create a Free Account to see more results

Download Full Listing

#	@Username	Country/Region	Topics	Followers	Engagement Rate
1	Israel Adesanya @stylebender	New Zealand	Sports Athlete Creators & Celebrities	8.7M	1.45%
2	Lily Adrianne ليلي @lily.adrianne	New Zealand	Fashion and Accessories	7.8M	0.78%
3	Taika Waititi @taikawaititi	New Zealand	Modeling Music	3.1M	1.67%
4	Kane Williamson @kane_s_w	New Zealand	Sports	3M	8.91%
5	Antony Starr @toni.starr	New Zealand	Outdoor Activity Celebrity	3M	4.02%
6	Sarah Harris @iamsarahharris	New Zealand	Fitness and Health Coaching Training	2.6M	0.06%
7	Nicolò Zaniolo @nicolozaniolo	New Zealand	Sports	2M	5.81%
Sign up to view the full list
8	Jacinda Ardern @jacindaardern	New Zealand	Fashion	1.6M	2.89%
9	BLACKCAPS @blackcapsnz	New Zealand	Sports Cricket	1.4M	0.81%
10	Mad Mike Whiddett @madmike.123	New Zealand	Sports Auto and Vehicles Racing Riders Bikes	1.3M	0.26%
11	Sonny Bill Williams @sonnybillwilliams	New Zealand	Sports Entertainment Singer Music	1.3M	7.45%
12	Shan @shaaanxo	New Zealand	Beauty and Self Care Fashion and Accessories Hair & Beauty Celebrities	1.3M	0.43%
13	Seeby Woodhouse @seeby	New Zealand	Photography Adventure	1.2M	0.02%
14	Trent Boult @trrrent_	New Zealand	Modeling Fashion	1.2M	20.11%
15	Dolan Dark @darkdolan	New Zealand	Funny	1.1M	8.59%
16	Brendon McCullum @bazmccullum42	New Zealand	Sports Cricket	1.1M	4.48%
17	Dan Carter @dancarter_	New Zealand	Sports	1M	0.96%
18	Jak Nola @jak_nola	New Zealand	Arts and Crafts DIY and Life Hacks	1M	4.70%
19	Aesha Scott @aesha_jean	New Zealand	Travel Entertainment and Music	1M	1.81%
20	How to DAD 👍🏼 @howtodadnz	New Zealand	Family Funny Parenting Soccer	884.8K	17.38%
21	Eriska Rein @eriskarein	New Zealand	Fashion and Accessories Celebrities	879.1K	0.05%
22	Max Allais @maxallais	New Zealand	Art Entertainment and Music	855.3K	1.56%
23	Josef Rakich - WEALTH & FITNESS @josefrakich	New Zealand	Fitness and Health Training Coaching	756.9K	0.05%
24	Beauden Barrett @beaudenbarrett	New Zealand	Sports	696.1K	4.85%
25	Rhiyen Sharp @rhisharp	New Zealand	Fashion Modeling Fashion Design Celebrities	667.3K	9.49%
26	Rose McIver @imrosemciver	New Zealand	Celebrity	579K	2.15%
27	@jaylenecook_	New Zealand	Entertainment and Music Fashion and Accessories Outdoor Activity Travel Adventure	521.3K	0.66%
Sign up to view the full list
28	J E S S I C A U R L I C H S @jessurlichs	New Zealand	Family	502.1K	4.72%
29	Korina Meza @korinakanela	New Zealand		451.6K	0.54%
30	Alice Henshaw @alice_henshaw_	New Zealand	Beauty and Self Care Business and Finance	442.6K	0.04%
31	Catssidy @catssidy_	New Zealand	Animation and Cosplay Games Video Gaming	441.8K	0.94%
32	Kristina Webb @kristinawebb	New Zealand	Arts and Crafts	439.6K	1.57%
33	Simone Anderson (Forsyth) @simone_anderson	New Zealand	Fitness and Health Parenting Health Coaching Entrepreneur	428.5K	1.89%
34	Victoria Collyns @vics_nails	New Zealand	Beauty and Self Care Nails Hair & Beauty	422K	1.24%
35	@nicolezignago	New Zealand	Art Entertainment and Music Marketing and Advertising Music Actors Journalists	416K	1.76%
36	Torrell Tafa 🇳🇿🇼🇸 @torrelltafa	New Zealand	Entertainment and Music	412K	31.37%
37	進撃のノア @shingeki_noa	New Zealand		408.2K	3.89%
38	Yoko official @apasraa	New Zealand	Celebrity	401.8K	0.35%
39	Dilshad \| GentleParenting \| New Zealand @thegentlemamma	New Zealand	Family Parenting	391.2K	0.38%
40	Stan Walker @stanwalker	New Zealand	Entertainment and Music Music Singer Songwriting	387.8K	1.14%
41	john bozinov @johnbozinov	New Zealand	Nature Outdoor Activity Photography Nature & Outdoors Architecture	370.1K	2.29%
42	Lily Varanya Nganthavee , MD @lilyvaranya	New Zealand	Education Health and Medical Services	366.7K	0.40%
43	Chloe Payne @cowsofnewzealand	New Zealand	Animals	340.5K	1.18%
44	Tritoan Ly @tritoan_7th	New Zealand	Photography Piercing	336.1K	1.26%
45	GAVY (ThE dEsI OuT tHeRe 🇮🇳🇳🇿) @g.a.v.y	New Zealand	Fashion and Accessories Travel	330.3K	0.10%
46	CWKNZ @cwknix	New Zealand	Product Education Product Showcase	327.2K	1.95%
47	MDJ \| Danielle Jones, MD @mamadoctorjones	New Zealand	Moms Shopping	319.6K	4.01%
Sign up to view the full list
48	Rach Stewart ↟ New Zealand @rachstewartnz	New Zealand	Nature Arts and Crafts Photography Product Showcase Landscaping Nature & Outdoors Architecture	316.6K	1.73%
49	The Blues @bluesrugbyteam	New Zealand	Sports Soccer	314.4K	1.85%
50	Samuel Runnacles @nftplugofficial	New Zealand		303.8K	1.33%
51	MATT JORDAN @mattjordantattoo	New Zealand	Arts and Crafts Basketball Piercing	302.9K	0.22%
52	Crusaders @crusadersrugbyteam	New Zealand	Sports	293.5K	1.98%
53	Lilia & Valentin @lilia_rt	New Zealand	Travel Lifestyle	287K	5.23%
54	Tj Perenara @tj_perenara	New Zealand	Sports Fitness and Health	280.8K	0.56%
55	Vodafone Warriors @nzwarriors	New Zealand	Sports	272.3K	1.81%
56	Jazz Thornton @jazzthornton	New Zealand	Celebrity	271.6K	7.68%
57	SIX60 @six60	New Zealand	Entertainment and Music Personal Finance Music DJ Producers	271.1K	1.68%
58	@aries_fire_angels	New Zealand	Bikini Modeling Publishing	270.3K	1.70%
59	Julian Savea @juliansavea7	New Zealand	Sports Training	268.7K	1.68%
60	Maia Cotton @maiacotton	New Zealand	Entertainment and Music Modeling Actors	260.3K	1.63%
61	👊🏼 Jess Quinn @jessicaemilyquinn	New Zealand	Fitness and Health Parenting	258.8K	0.51%
62	David Benjamin Kaye @dbkaye	New Zealand	Arts and Crafts Piercing Design Film, Music & Books	252.3K	1.18%
63	Mitchell Santner @mitchsantner	New Zealand	Sports Outdoor Activity Cricket Cars	244K	19.91%
64	Zena Habi @zenahabi	New Zealand	Fitness and Health Basketball Moms Health & Fitness Cooking	242.2K	1.36%
65	Brando Yelavich \| Wildboy @brandoyelavichexplorer	New Zealand	Nature Outdoor Activity Adventure Mountain	240.9K	0.11%
66	Isabella Mirellina Garwood @isabellagarwood	New Zealand		239.5K	0.74%
67	Lockie Ferguson @lockieferguson	New Zealand		234.2K	3.04%
Sign up to view the full list
68	Ryan Evans @ryan_evans	New Zealand	Fashion Home and Garden Actors Piercing Design	234.1K	1.23%
69	Dan "Hangman" Hooker @danhangman	New Zealand	Sports Coaching	233.6K	2.50%
70	Nicola McPherson @nicolamcpherson_	New Zealand	Fitness and Health Education Training Coaching	233.1K	0.60%
71	Gallagher Chiefs @chiefsrugby	New Zealand		230.4K	0.97%
72	ZentangleKiwi Art Gallery @zentanglekiwi	New Zealand	Arts and Crafts Drawing Painting	228K	0.03%
73	Kit Thompson @kitthompson	New Zealand	Art Acting and Drama	227.7K	5.19%
74	KARLA ARENAS • VIAJES • MIGRAR @passportdekarlita	New Zealand	Travel Food	224.5K	1.06%
75	Damian Mckenzie @damianmckenzie_	New Zealand	Sports	224K	5.90%
76	Ross Taylor @rossltaylor3	New Zealand	Sports Music	221.3K	9.50%
77	Yasmine Minovski @yasmine_minovski	New Zealand	Fitness Fashion	221.2K	1.47%
78	Olyvyer LE RÜ @olyvyerleru	New Zealand	Travel	220K	1.00%
79	Mitchell McClenaghan @mitch_m81	New Zealand	Fashion and Accessories Cricket	220K	2.56%
80	New Zealand Police @newzealandpolice	New Zealand	Politics	212.9K	0.73%
81	Liz Carlson☀️Young Adventuress @youngadventuress	New Zealand	Nature Animals Travel Adventure Mountain	212.5K	1.04%
82	Jessica Braga @iamjessicabraga	New Zealand	Fashion Beauty Fashion and Accessories Family Celebrities	209.6K	1.31%
83	David Farrier @davidfarrier	New Zealand	Entertainment and Music	209.4K	3.80%
84	Rishabh Bhateja \| Solo Travel, Love and Positivity @onelifetravelworld	New Zealand	Travel	204.7K	6.92%
85	Jordie Barrett @jordie_barrett	New Zealand		201.9K	8.06%
86	KIWI \| SKINCARE & MAKEUP @kiwitandon	New Zealand	Beauty and Self Care	200.7K	0.60%
87	Obada Alraja 👑 عبادة الرجا @obada.alraja	New Zealand		199.5K	0.50%
Sign up to view the full list
88	Richie Mo’unga @richiemounga	New Zealand	Sports	198K	8.55%
89	Robin Hammond @hammond_robin	New Zealand	Photography Animals Music Actors	197.8K	1.30%
90	Matt Ford @falc0nnn	New Zealand	Video Gaming	196.2K	11.80%
91	BROWNBOYFIT @brownboy.fit	New Zealand	Fitness and Health	195.4K	11.26%
92	Cam Stables @cam_snaps	New Zealand	Art Travel Outdoor Activity	193.6K	6.50%
93	Luna Rossa Prada Pirelli Team @lunarossachallenge	New Zealand	Sports Racing	192.4K	2.78%
94	Fiji The Artist @f1j1	New Zealand	Sports Parenting	190.3K	1.14%
95	Black Ferns @blackferns	New Zealand	Sports	187.2K	1.45%
96	〰️ sam murphy 〰️ @samkristinemurphy	New Zealand	Art	185.7K	0.10%
97	Dominic's Legion @dominicslegion	New Zealand	Fitness and Health Comics Geek	184.8K	4.30%
98	𝐕 𝐀 𝐍 𝐀 @vana_nz	New Zealand	Entertainment and Music Fashion and Accessories	183.7K	25.01%
99	Jugni Dhillon ( ਜੁਗਨੀ ਢਿੱਲੋਂ ) @jugnidhillonofficial	New Zealand	Entertainment and Music Romance and Wedding Singer Music	183.7K	0.94%
100	Switchblade Jay White @jaywhitenz	New Zealand	Sports	183.4K	3.97%

FAQ: Top Instagram Influencers in New Zealand

Who is the most popular Instagram influencer in New Zealand?

If you're curious about the leading Instagram influencers in New Zealand, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.

As of today, the most popular influencer from New Zealand is @stylebender with 8.7M subscribers in New Zealand.

The second most popular influencer on Instagram in New Zealand is @lily.adrianne. The @lily.adrianne profile has 7.8M subscribers. Among other top-ranked Instagram profiles is @taikawaititi. @taikawaititi has 3M followers.

How to find top New Zealand influencers on Instagram?

There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.

This website uses cookies. By continuing to browse the site you are agreeing to our use of cookies.

Top Instagram Influencers and Instagram Users in New Zealand in 2025
Find out who are the top Instagram influencers in New Zealand. Download the list of the most popular Instagram accounts in New Zealand.

Discovery

Top Instagram Influencers

LEARN MORE

INFLUENCER MARKETING

Top Instagram Influencers and Instagram Users in New Zealand in 2025 Find out who are the top Instagram influencers in New Zealand. Download the list of the most popular Instagram accounts in New Zealand.

Discovery

Top Instagram Influencers

LEARN MORE

INFLUENCER MARKETING

Top Instagram Influencers and Instagram Users in New Zealand in 2025
Find out who are the top Instagram influencers in New Zealand. Download the list of the most popular Instagram accounts in New Zealand.