Top 1000 Instagram Influencers in New Zealand in 2020

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in New Zealand. We've profiled New Zealand's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in New Zealand Find out the most influential Instagram accounts with details on their number of followers from New Zealand. We’re currently tracking a total of 1,683 influencers in New Zealand with between 1,000 and 10m followers.

# @Username Country Topics Followers Engagement Rate
1 Harry Jowsey
@harryjowsey
Fashion Lifestyle Modeling 3.8M 6.80%
2 All Blacks
@allblacks
Sports 1.7M 2.20%
3 Shannon 🐼 #shaaanxo
@shaaanxo
Hair & Beauty Fashion Celebrities 1.5M 1.60%
4 Seeby Woodhouse
@seeby
Travel Photography Adventure 1.3M 0%
5 Eriska Reinisa
@eriskarein
Celebrities Technology 854.1K 0.50%
6 Jimi Jackson
@jimisworld
Music Modeling Humor Kids & Parenting Cooking 411.8K 2.90%
7 Air New Zealand
@airnz
Travel Adventure Photography 405.4K 1.20%
8 Jamie Curry
@jaamiecurry
Modeling Fashion Music 354.2K 2.90%
9 New Zealand
@newzealandguide
Photography Travel Landscaping 335.7K 2.20%
10 Simone Anderson
@simone_anderson
Health Fitness Coaching 313.6K 0.30%
11 Julian Savea
@juliansavea7
Training 283.4K 2.80%
12 NIKITAHHX | New Zealand
@nikitahhx
Beauty Art Business Hair & Beauty Celebrities Fashion Health & Fitness 281.7K 0.30%
13 👑 Riley Hemson
@healthychick101
Fitness Coaching Training 280K 5.80%
14 Investec Super Rugby
@superrugbynz
Sports 269.7K 1.90%
15 Tj Perenara
@tj_perenara
Sports 267.9K 3.90%
16 Stan Walker
@stanwalker
Music Singer Songwriting 255K 0.80%
17 Hurricanes
@hurricanesrugby
Sports 244.7K 1.80%
18 Stephen Zhang
@stephen
Fashion Entertainment Modeling 229.3K 1.30%
19 Vodafone Warriors
@nzwarriors
Sports 221.7K 1.90%
20 SIX60
@six60
Music DJ Producers 221.2K 2.90%
21 BNZ Crusaders
@crusadersrugbyteam
Sports 220.7K 1.90%
22 Jimmy Neesham
@jimmyneesham
Sports 201.7K 17.70%
23 The Blues
@bluesrugbyteam
Soccer Sports 198.4K 3.20%
24 Liam Messam
@liammessam
Sports Coaching 195.3K 1.40%
25 #xoBeauty
@xobeautyshop
Beauty Art Business 191.8K 0.20%
26 LUXE Fitness
@luxefitness
Health & Fitness 181.3K 0.30%
27 How to DAD 👍🏼
@howtodadnz
Soccer 176.9K 2.90%
28 Cougar Boys 🇳🇿 NZ
@cougarboys
Coaching Sports 174.3K 5.30%
29 Nehe Milner-Skudder
@skudz015
Training 173.4K 4.00%
30 NEW ZEALAND
@newzealandvacations
Travel Photography Adventure 171.7K 1.50%
31 NEW ZEALAND
@destinationnz
Travel Photography Adventure Nature & Outdoors Architecture 170.5K 1.40%
32 Matilda Rice
@matootles
Fitness Coaching 167.6K 3.00%
33 George & Willy
@georgeandwilly
Writers Fashion Lifestyle 164.3K 0.20%
34 Snapchat Me 👻 anjuli9872 👻
@anjuli_fitforlife
Health & Fitness Cooking Food & Drink 162.7K 1.30%
35 Ariana Omipi
@arianaomipi
Fashion Lifestyle Modeling Food & Drink Travel Cooking Health & Fitness 160K 1.10%
36 aotearotica
@aotearotica
Art Film, Music & Books 156K 0%
37 william waiirua💨
@w_cribb
153.6K 2.00%
38 Carmen Huter
@carmenhuter
Travel Adventure Photography Education Hair & Beauty Health & Fitness Nature & Outdoors Fashion 152.5K 4.80%
39 Stuff
@nzstuff
News&Politics 139.3K 1.20%
40 Auckland, New Zealand
@visitauckland
Travel Adventure Photography 138.2K 1.10%
41 Jase & PJ
@jaseandpj
Music 136.3K 1.10%
42 Ruthy Pearce ⚡️⚡️
@ruthybabyyy
Dance Choreographer 134.7K 7.80%
43 Richie Mo’unga
@richiemounga
125.6K 9.50%
44 Pulse Energy Highlanders
@highlandersteam
Sports 124.4K 2.10%
45 Jessica Grace Smith
@jessgrace_smith
Animals & Pets Celebrities 122.8K 0.40%
46 Nadia Lim
@nadialimcooks
Food Recipes Health 122.3K 3.50%
47 Manu Vatuvei
@manuvatuvei
Music Sports Entertainment 119.3K 1.70%
48 Rachel Hunter
@rachelhunterx
Actors Yoga Soul Nature & Outdoors Animals & Pets 118.3K 1.20%
49 1 NEWS
@1newsnz
TV Channel Photography 117.8K 1.10%
50 Sam Moore
@ugly_ink
Travel Adventure Photography Art Design DIY & Crafts Education 117.6K 1.10%
51 Camping & Bushcraft
@survivalist_outdoors
Adventure Travel Photography 117.6K 2.50%
52 Mimi
@maryammattii
Fashion Art Beauty 115.2K 1.50%
53 Ngani Laumape
@ngani_laumape
Sports Training Coaching 113K 7.70%
54 Sam Cane
@samcane7
Travel 112.8K 4.40%
55 Nazanin (NAZ) Khanjani
@nazzfitness
Modeling Art Fashion 110.9K 0%
56 Polly Harding
@pjdeejay
Fitness Lifestyle Fashion 110.7K 4.20%
57 Shortland Street
@shortlandstreetofficial
Modeling 109.5K 1.60%
58 Lima Sopoaga
@limasopoaga
Sports 108.2K 2.60%
59 Gemma McCaw
@gemflynn
Health Fitness Food 107.6K 4.90%
60 The New Zealand Herald
@nzherald
Photography Travel 107.1K 1.90%
61 Art Green
@art_green
Fitness Health Coaching 105.8K 3.20%
62 adidas New Zealand
@adidasnz
Fashion Streetwear Modeling 105.1K 0.40%
63 W R Naholo
@wnaholo
Music 105K 2.60%
64 Pua Magasiva
@pua_magasiva
Actors Modeling Choreographer 101.1K 4.00%
65 GoodieCo
@goodieco
Beauty Art Organics 100.8K 0.20%
66 Department of Conservation
@docgovtnz
Travel Adventure Photography 95.9K 1.00%
67 Sunniva Holt - Queen Fire 🔥
@sunnivaholt
Fitness Health Coaching 95.9K 0%
68 Maiko Nagao
@maikonagao
Moms Design Shopping 95.4K 0.10%
69 𝐖𝐁𝐅𝐅 𝐏𝐑𝐎 𝐅𝐈𝐓𝐍𝐄𝐒𝐒 𝐃𝐈𝐕𝐀♥️
@eleni_christina_wbffpro
Cooking Animals & Pets Architecture Art Cars & Motorcycles Celebrities Design DIY & Crafts Education Film Music & Books Gardening Hair & Beauty Health & Fitness Food & Drink Humor Kids & Parenting Nature & Outdoors Photography Travel Technology Fashion 94.9K 2.20%
70 Vaughan Smith
@vaughanonymous
Design Children Decoration 93.4K 5.10%
71 Sally Martin
@sallyemartin
Actors Travel Writers Fashion 91.9K 3.60%
72 Gotta Love NZ
@gottalovenz
Travel Photography Adventure 91.6K 1.20%
73 Superette
@superettestore
Music Fashion Modeling Styling 89.3K 0.30%
74 Eliza McCartney
@eliza_mac_
Fashion Modeling Travel 88K 5.50%
75 Beautiful New Zealand
@beautiful.newzealand
Photography Travel Adventure 87K 0.90%
76 MARIA FOLAU
@mariatutaia
Sports Modeling 86.7K 8.90%
77 Kowtow
@kowtowclothing
Fashion Design 85.1K 0.30%
78 Città
@citta
Soccer Design Interior Design 85.1K 0.80%
79 Grace Palmer
@gracemmpalmer
Modeling Animals & Pets Celebrities 84.3K 2.60%
80 HANNAH BARRETT
@hannahlaity
Fashion Travel Lifestyle 84.3K 13.40%
81 Sally Jo 💄
@_sallyjo_
Video Blogger Fashion Beauty Art 83.8K 1.10%
82 MEADOWLARK™ JEWELLERY
@meadowlarkjewellery
Jewelry Fashion Design 83.3K 0.10%
83 Anika Moa
@anikamoa
Art Music Modeling 81.5K 2.40%
84 New Zealand Alex Moulden
@alexmoulden
Fashion Lifestyle Styling Celebrities Hair & Beauty Health & Fitness 80.6K 0.90%
85 james & noah🇳🇿🥝
@newzealand.co.nz
Coaching 80K 15.60%
86 LOADED
@loadednz
Music Basketball Shoes Streetwear 79.4K 0.20%
87 Rachel Woods- Ansibin
@_chechelartistry_
Art Beauty Business Hair & Beauty Fashion 78.8K 0%
88 Kerry-lee Dewing
@kerryleedewing
TV Shows 78.4K 2.20%
89 Jay-Jay Feeney
@jjfeeneynz
Music Singer Modeling 78.3K 0.70%
90 Nature Baby
@naturebabynz
Shopping Moms Children Animals & Pets 77.9K 0.30%
91 Emirates Team New Zealand
@emiratesteamnz
Bikes Racing 77.5K 3.10%
92 Sam Blenkinsop
@samblenkinsop
Bikes Riders Mountain 77.2K 3.00%
93 Ophelia Mikkelson
@opheliaafm
Modeling Art Photography 76.5K 0.40%
94 Alex Lovell
@alexanderlovell
Fashion 75.8K 0%
95 Tessa Berger
@tessamdberger
Soccer Coaching Training 75.5K 0.30%
96 New Zealand
@wonderlust_newzealand
Travel Photography Adventure 75.4K 3.90%
97 Fletch, Vaughan & Megan
@fvmzm
Actors Modeling 74.8K 2.30%
98 Wellington New Zealand
@wellington_newzealand
Travel Adventure Photography 72.6K 2.90%
99 Jake Campus Nutrition
@jakecampusnutrition
Fitness Coaching Training 72.6K 0.20%
100 Keven Mealamu
@mrmeea
Coaching Training Fitness 71.6K 3.20%