Top Instagram Influencers and Instagram Users in 2023
Find out who are the top Instagram influencers. Download the list of the most popular Instagram accounts.

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Discover Top Ranked Influencers by Type and Category of Influence. We've profiled top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking Find out the most influential Instagram accounts with details on their number of followers. We’re currently tracking a total of 232,276 influencers with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Kendall
@kendalljenner
Food Fashion and Accessories Modeling Fashion Model 294.5M 1.46%
2 Jennifer Lopez
@jlo
Art Food and Drink Entertainment and Music Celebrity Modeling Music Singer Artist Creators & Celebrities 253.1M 0.15%
3 Gal Gadot
@gal_gadot
Entertainment and Music Food Actors Artist 109.5M 0.15%
4 snoopdogg
@snoopdogg
Entertainment and Music Music Food Chef Actor Creators & Celebrities 80.3M 0.06%
5 Burak Özdemir
@cznburak
Food Music Chef 54.4M 0.81%
6 Nusr_et#Saltbae
@nusr_et
Food Business and Finance Chef 53.7M 0.14%
7 MrBeast
@mrbeast
Food Entertainment and Music Finance 45.8M 4.46%
8 chrissy teigen
@chrissyteigen
Food Modeling TV Host Personal Blog Creators & Celebrities 42.8M 0.25%
9 Maria River Red
@britneyspears
Arts and Crafts Food Singer Music Modeling Musician/Band 42.7M 1.52%
10 Nick Jonas
@nickjonas
Entertainment and Music Food Product Showcase Artist Creators & Celebrities 35.6M 0.38%
11 Jessica Iskandar
@inijedar
Family Food Celebrity Actors 33.3M 0.13%
12 mon
@imouniroy
Food Travel Celebrity Food and Drink Dance Artist 27.5M 0.66%
13 Mark Wahlberg
@markwahlberg
Entertainment and Music Food Fitness and Health Celebrity Actors Producers 25.8M 0.18%
14 EarthPix 🌎 Travel
@earthpix
Travel Food and Drink Nature Video Creator 24M 0.29%
15 Shruti Haasan
@shrutzhaasan
Entertainment and Music Food Actors Singer Artist 23.6M 0.59%
16 ANLLELA SAGRA
@anllela_sagra
Fitness and Health Health & Fitness Food & Drink 21.4M 2.25%
17 Malaika Arora
@malaikaaroraofficial
Fitness and Health Food Fashion and Accessories Travel Celebrity Food and Drink Actors 18.7M 0.61%
18 Neha Sharma πŸ’«
@nehasharmaofficial
Fashion and Accessories Food Arts and Crafts Acting and Drama Celebrity Actors Actor 18.5M 2.04%
19 Sasha Pieterse Sheaffer
@sashapieterse
Food Modeling Actors 18.2M 0.79%
20 Nicole "Snooki" πŸ’‹
@snooki
Family Fashion and Accessories Food Parenting Actors 17.4M 0.24%
21 sunny
@aurakasih
Animals Music Celebrity Food and Drink Singer Modeling Film, Music & Books Architecture Cars & Motorcycles 15.3M 0.18%
22 Gordon Ramsay
@gordongram
Food Chef 15.3M 0.16%
23 John Legend
@johnlegend
Entertainment and Music Food and Drink Music Singer Songwriting Author 15.1M 0.36%
24 Joanna Gaines
@joannagaines
Home and Garden Family Food and Drink Design Decoration Interior Design Public Figure 13.8M 0.12%
25 Juanpa Zurita 2
@juanpa
Entertainment and Music Food Celebrity Lifestyle 12.9M 0.29%
26 Paul Wesley
@paulwesley
Food Celebrity Modeling Actors 12.8M 3.82%
27 Amaury Guichon
@amauryguichon
Food Parenting Chef 12.6M 7.66%
28 Genelia Deshmukh
@geneliad
Acting and Drama Food Family Actors Modeling Dance Actor 12.6M 4.16%
29 Ana Maria Braga
@anamaria16
Food TV Shows 12.3M 0.20%
30 TiaMowry
@tiamowry
Family Food Celebrity Food and Drink Lifestyle Actors Actor Creators & Celebrities 12.1M 0.80%
31 TAEYONG
@taeoxo_nct
Entertainment and Music Celebrity Food and Drink 11.4M 10.78%
32 Gürkan Topçu
@gurkansef
Chef Food 11.3M 0.79%
33 Jensen Ackles
@jensenackles
Entertainment and Music Food Actors 11.2M 6.12%
34 DAVID DOBRIK
@daviddobrik
Food Video Blogger 10.8M 6.82%
35 ANDREY BATT
@andreybatt
Art Nature & Outdoors Kids & Parenting Humor Food & Drink Health & Fitness Hair & Beauty Gardening Film, Music & Books DIY & Crafts Design Celebrities Cars & Motorcycles Architecture Animals & Pets Cooking Marketing and Advertising Music Actors Singer Artist 10.8M 1.39%
36 Sean Kelly | Digital Social Hour
@seanmikekelly
Fashion and Accessories Entertainment and Music Product Showcase Business and Finance Food and Drink 10.7M 0.16%
37 Nikki Bella
@thenikkibella
Entertainment and Music Family Food and Drink Entertainment 10.7M 1.27%
38 Upasana Kamineni Konidela
@upasanakaminenikonidela
Fitness and Health Food Lifestyle 10M 6.94%
39 SOFIA
@iamsofiaandres
Fashion and Accessories Food Family Arts and Crafts Business and Finance Celebrity Food and Drink Parenting Modeling 10M 0.15%
40 Naomi Watanabe
@watanabenaomi703
Entertainment and Music Celebrity Food Modeling Styling 10M 1.88%
41 Gabbi Garcia β™‘
@gabbi
Food 9.7M 0.29%
42 Eva Longoria Baston
@evalongoria
Food Auto and Vehicles Celebrity Actors Artist Creators & Celebrities 9.7M 0.32%
43 FC Barcelona B
@fcbarcelonab
Sports Food and Drink 9.6M 0.88%
44 Jamie Oliver
@jamieoliver
Food Product Education Food and Drink 9.5M 0.14%
45 Pamela Reif
@pamela_rf
Beauty and Self Care Food Food and Drink Modeling 9.3M 0.74%
46 Cuppy
@cuppymusic
Food Entertainment and Music Singer Entertainment Music Humor Celebrities Health & Fitness 9.3M 1.20%
47 Allu Sneha Reddy
@allusnehareddy
Business and Finance Food and Drink Travel Food Family Celebrity 9M 4.77%
48 Nabilla Vergara
@nabilla
Beauty and Self Care Modeling Health & Fitness Food & Drink Public Figure 8.8M 3.15%
49 Maddie Baby
@madisonbaileybabe
Food 8.8M 8.01%
50 SARA UNDERWOOD
@saraunderwood
Nature Pets Food Modeling 8.8M 0.52%
51 Cedric Grolet
@cedricgrolet
Food Business and Finance 8.5M 3.71%
52 Fatmir Sufa
@fatmirsufa
Food Fashion and Accessories Celebrities 8.4M 0.87%
53 Karen Gillan
@karengillan
Entertainment and Music Food Actors 8.1M 2.09%
54 π•―π–†π–“π–Žπ–Šπ–‘π–† π•­π–šπ–Šπ–“π–—π–”π–˜π–™π–—π–” 𝖇𝖇 🀍
@queenbuenrostro
Fashion and Accessories Food & Drink DIY & Crafts Design Actors Public Figure 8M 1.95%
55 Foodys
@foodys
Food Food and Drink 7.9M 0.11%
56 TudoGostoso
@tudogostosooficial
Food Food and Drink Recipes 7.9M 0.01%
57 Ronnie Coleman
@ronniecoleman8
Fitness and Health Coaching Health & Fitness Humor Cooking Food & Drink 7.9M 2.52%
58 Rachel Vennya Roland
@rachelvennya
Romance and Wedding Entertainment and Music Marketing and Advertising Children Moms Health & Fitness Food & Drink Architecture Celebrities 7.5M 2.25%
59 Cameron Diaz
@camerondiaz
Food Actors 7.5M 2.00%
60 POKROVπŸ₯‘
@pokrov90
Food Modeling 7.3M 0.91%
61 Zach
@zachchoi
Food Actors Celebrities 7.3M 5.76%
62 Pooja Dhingra πŸ—»
@poojadhingra
Food Business and Finance Chef 7.1M 0.07%
63 Mohamed Halawa
@mhalawaofficial
Food 7M 1.11%
64 Tastemade
@tastemade
Food Food and Drink Recipes Health 7M 0.04%
65 andrea russett
@andrearussett
Entertainment and Music Food Actors 7M 0.62%
66 ءفحة ΨΉΨ§Ω†Ω‚ΩŠΩ†ΩŠ Ψ§Ω„Ψ±Ψ³Ω…ΩŠΨ©πŸŒΈ
@3anqene
Arts and Crafts Food 6.9M 0.38%
67 Soundarya Sharma
@iamsoundaryasharma
Celebrity Food and Drink Fitness Fashion Actors Modeling 6.8M 1.05%
68 Julianne
@juli.annee
Celebrity Lifestyle Modeling Food & Drink 6.8M 2.94%
69 Danish Taimoor
@danishtaimoor16
Celebrity Food 6.8M 1.98%
70 Şükran Kaymak
@sukrankaymak
Food Nutrition Lifestyle 6.8M 1.57%
71 Hannah @Ballerina Farm
@ballerinafarm
Nature Family Food 6.5M 4.20%
72 Opal Panisara
@opalpanisara
Beauty and Self Care Food Home and Garden Celebrity Actors Public Figure Creators & Celebrities 6.5M 0.36%
73 Mharessa πŸŽ¬πŸŽ™
@mharessa
Acting and Drama Family Singer Health & Fitness Food & Drink Cooking 6.4M 0.47%
74 Gris Verduzco
@mispastelitos
Food Marketing and Advertising Cooking Animals & Pets Celebrities 6.3M 0.83%
75 Nathalie Emmanuel
@nathalieemmanuel
Food Beauty and Self Care Actors 6.3M 0.73%
76 Natalie Eva Marie
@natalieevamarie
Entertainment and Music Fitness and Health Founder Actors Training Humor Health & Fitness Food & Drink 6.2M 0.08%
77 Love Food
@love_food
Food Food and Drink Cooking Recipes 6.2M 0.03%
78 Veronika Rajek,MBA.,MSc
@veronikarajek
Fashion and Accessories Food and Drink Bikini Modeling 6.2M 3.84%
79 Samuel Umtiti
@samumtiti
Sports Food 6.1M 1.21%
80 Emma Marrone
@real_brown
Entertainment and Music Food and Drink Music Singer 6M 0.66%
81 πšŽπš•πš•πšŠ ✨
@ellacruz
Beauty and Self Care Food Coaching Training 6M 0.21%
82 Felipe Titto
@felipetitto
Food Product Showcase Actors Health 6M 0.41%
83 Mila Semeshkina
@your_smart_mila
Education Business and Finance Food Film, Music & Books 5.8M 0.75%
84 Sergi Constance
@sergiconstance
Fitness and Health Training Coaching Health & Fitness Food & Drink Cooking Humor 5.8M 1.04%
85 Lukas Podolski
@lukaspodolski
Food Sports Soccer 5.7M 0.07%
86 Amina Nurtaza
@aminaxo26
Food Fashion and Accessories Home and Garden Chef 5.7M 4.39%
87 Lia
@sssniperwolf
Beauty and Self Care Food and Drink Singer 5.6M 5.21%
88 Pamela Alexandra
@pamelaalexandra
Food Travel Lifestyle Styling 5.4M 0.47%
89 Igor Rocha - Receitas
@igorochaoficial
Food Recipes Cookies 5.4M 6.25%
90 Paola Carosella
@paolacarosella
Food 5.3M 0.57%
91 Kway
@blameitonkway
Entertainment and Music Food and Drink Celebrity Humor Celebrities 5.3M 3.09%
92 MasterChef Shipra Khanna
@masterchefshiprakhanna
Food Food and Drink 5.1M 2.38%
93 Jacques Vanier
@jacquesvanier
Food Celebrity 5.1M 1.22%
94 Lydia Sarunrat Deane
@lydiasarunrat
Actors Food 5.1M 0.54%
95 Flavour of Africa
@2niteflavour
Entertainment and Music Food Music 5M 0.52%
96 katrina
@trinarockstarr
Food Music Moms Singer 4.9M 0.14%
97 Wessam Qutob
@wessamq
Entertainment and Music Food Design Film, Music & Books DIY & Crafts 4.9M 7.79%
98 Mr Olympia Big Ramy
@big_ramy
Fitness and Health Health & Fitness Humor Food & Drink Cooking 4.9M 0.36%
99 μ΄κ΄‘μˆ˜
@masijacoke850714
Food and Drink 4.9M 5.83%
100 Diego Boneta
@diego
Entertainment and Music Food and Drink Actors 4.8M 1.15%
FAQ: Top Instagram Influencers
Who is the most popular Instagram influencer?
If you're curious about the leading Instagram influencers, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer is @kendalljenner with 294.5M subscribers.
The second most popular influencer on Instagram is @jlo. The @jlo profile has 253.1M subscribers. Among other top-ranked Instagram profiles is @gal_gadot. @gal_gadot has 80.3M followers.
How to find top influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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