Top 1000 Hair & Beauty Instagram Influencers in 2020

Discovery

Discover Top Ranked Influencers by Type and Category of Influence. We've profiled top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking Find out the most influential Instagram accounts with details on their number of followers. We’re currently tracking a total of 104,555 influencers with between 1,000 and 10m followers.

# @Username Country Topics Followers Engagement Rate
1 CARDIVENOM
@iamcardib
Singer Hair & Beauty Fashion Celebrities Technology Design 67.6M 3.50%
2 CHANEL
@chanelofficial
Fashion Beauty Fashion Design 39.6M 0.10%
3 Marina Ruy Barbosa
@marinaruybarbosa
Actors Celebrities Hair & Beauty Health & Fitness 36.2M 0.90%
4 H&M
@hm
Fashion Styling Beauty 35.4M 0.20%
5 simoneses
@simoneses
Singer Celebrities Hair & Beauty Fashion Design 26.4M 0.90%
6 Natasha Wilona
@natashawilona12
Fashion Beauty Modeling Cars & Motorcycles Technology Film, Music & Books Celebrities Photography 26.3M 1.30%
7 Kylie Cosmetics
@kyliecosmetics
Beauty Business Fashion 24.2M 0.50%
8 Chapolin Sincero
@chapolinsincero
Humor Comedy Photography Hair & Beauty 16.8M 1.40%
9 Titania Aurelie Nurhermansyah
@aurelie.hermansyah
Product Modeling Beauty 15.1M 2.30%
10 Bretman (Da Baddest) Rock
@bretmanrock
Beauty Video Blogger Celebrities 14.8M 7.60%
11 Joelle Mardinian
@joellemardinian
Beauty 13.5M 0.50%
12 Too Faced Cosmetics
@toofaced
Beauty Art Business 13.4M 0.20%
13 Pevita Pearce
@pevpearce
Fashion Actors Beauty 13M 1.10%
14 Adriana Lima
@adrianalima
Fashion Modeling Beauty 12.6M 0.60%
15 Joselyn Cano
@joselyncano
Fashion Lifestyle Modeling Celebrities Hair & Beauty 12M 1.80%
16 WAKE UP AND MAKEUP
@wakeupandmakeup
Beauty Art 11.5M 0.10%
17 Sophia Valverde
@sophiavalverde
Actors Celebrities Fashion Hair & Beauty Design 10.7M 1.10%
18 Morphe
@morphebrushes
Beauty 10.7M 0.50%
19 Makegirlz
@makegirlz
Beauty Art Business 10.6M 0%
20 Lana Rhoades
@lanarhoades
Modeling Beauty Fashion 10.6M 12.30%
21 Franciny Ehlke
@francinyehlke
Beauty Celebrities Animals & Pets 10.5M 5.70%
22 Benefit Cosmetics US
@benefitcosmetics
Beauty Art 10.2M 0.20%
23 Tarte Cosmetics
@tartecosmetics
Beauty Art Business 10.1M 0.20%
24 FENTY BEAUTY BY RIHANNA
@fentybeauty
Beauty Art Business 9.9M 0.80%
25 Manelyk Gonzalez
@manelyk_oficial
Actors Celebrities Design Fashion Hair & Beauty 9.6M 3.00%
26 ColourPop Cosmetics
@colourpopcosmetics
Beauty Art Business 9.6M 0.50%
27 Claudia Alende
@claudiaalende
Fashion Modeling Beauty 9.4M 0.40%
28 Nah Cardoso
@nahcardoso
Actors Celebrities Fashion Hair & Beauty 8.7M 0.40%
29 An Actress Lah Pokoknya
@cassandraslee
Business Shopping Beauty 8.5M 1.00%
30 Arthur Aguiar
@arthuraguiar
Singer Actors Celebrities Hair & Beauty Design DIY & Crafts 8.5M 1.90%
31 Noha Nabil
@nohastyleicon
Poetry Celebrities Hair & Beauty Fashion Design Health & Fitness 8.4M 0.40%
32 Malú 🦋
@malutrevejo
Beauty 8.4M 5.60%
33 Lorena Improta
@loreimprota
Dance Health & Fitness Hair & Beauty Fashion Design 8.1M 0.70%
34 Maquiagemx By Júlia Munhoz
@maquiagemx
Beauty 8M 0.20%
35 Mariana Rios
@marianarios
Actors Celebrities Hair & Beauty Fashion 7.8M 0.30%
36 regina daniels
@regina.daniels
Celebrities Fashion Design Hair & Beauty Health & Fitness 7.8M 1.90%
37 نور ستارز | Noor Stars
@noorstars
Beauty Art 7.8M 3.70%
38 MAKEUP BY MARIO
@makeupbymario
Art Beauty Business Hair & Beauty Fashion Celebrities Health & Fitness 7.7M 0.50%
39 ! Bibi
@bibisbeautypalace
Lifestyle Fashion Beauty Celebrities Technology 7.6M 8.80%
40 Eva Gutowski
@mylifeaseva
Beauty Lifestyle Celebrities Design Photography Technology 7.5M 4.80%
41 Jessica Cediel
@jessicacedielnet
Actors Celebrities Design Hair & Beauty 7.4M 1.50%
42 Wema Sepetu
@wemasepetu
Entertainment Singer Actors Celebrities Hair & Beauty Design Fashion Animals & Pets 7.2M 0.20%
43 L'Oréal Paris Makeup
@lorealmakeup
Art Beauty Business 6.8M 0%
44 Naomi Giannopoulos
@vegas_nay
Beauty Fashion Hair & Beauty Celebrities 6.7M 0.30%
45 เนย โชติกา
@noeychotika
Modeling Beauty Moms 6.6M 1.10%
46 Baby | Kids | babies
@just.baby
Children Celebrities Animals & Pets Hair & Beauty 6.6M 0.50%
47 Mounir
@mounir
Styling Art Beauty 6.6M 1.20%
48 Riachuelo
@riachuelo
Beauty 6.6M 0.30%
49 Mariale Marrero (Mar)
@mariale
Fashion Beauty Lifestyle Celebrities Cars & Motorcycles Humor Technology Film, Music & Books 6.2M 2.20%
50 Josephine Skriver
@josephineskriver
Fashion Modeling Lifestyle Celebrities Hair & Beauty Health & Fitness 6.2M 1.70%
51 Iryna
@playmateiryna
Fashion Modeling Beauty 6.2M 1.10%
52 Mother of Draguns 🐉
@nikita_dragun
Beauty Hair & Beauty Celebrities 6.1M 9.30%
53 KING-Tonto Dikeh
@tontolet
Actors Celebrities Fashion Design Hair & Beauty 6M 0.60%
54 Rickey Thompson
@rickeythompson
Fashion Modeling Art Humor Hair & Beauty 6M 7.10%
55 Hair Video Tutorials
@hair.videos
Styling Fashion Hair Salons 6M 0%
56 Hair Tutorials
@hairtutoriaiz
Styling Hair Salons Art Celebrities Health & Fitness Animals & Pets 5.9M 0%
57 Amra Olević
@amrezy
Beauty 5.9M 0.80%
58 PRINCESS PIA MIA
@princesspiamia
Music Fashion Beauty Celebrities Design 5.9M 0.90%
59 Sharena Delon
@mrssharena
Actors Beauty Moms 5.9M 0.60%
60 Cut Beby Tshabina
@bebytsabina
Business Music Beauty 5.8M 3.30%
61 Brooklyn and Bailey
@brooklynandbailey
Fashion Beauty 5.7M 3.50%
62 Rafaela
@rafaella
Beauty Celebrities Animals & Pets Film, Music & Books 5.5M 1.90%
63 danlabilic
@danlabilic
Beauty Founder Travel Celebrities Film, Music & Books Technology 5.4M 15.00%
64 Ahmed Sharif احمد شريف
@a.sharif92
Business Celebrities Hair & Beauty DIY & Crafts Design Fashion 5.3M 3.30%
65 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ Driana do Rodrigo
@santanaadriana
Celebrities Hair & Beauty 5.1M 1.40%
66 Cole LaBrant
@cole.labrant
Fashion Lifestyle Celebrities Film, Music & Books Design Animals & Pets Hair & Beauty 5M 14.10%
67 EVELYN REGLY
@evelynregly
Beauty Fashion Hair & Beauty Celebrities 5M 3.10%
68 Lauren Riihimaki
@laurdiy
Fashion Beauty Lifestyle Humor Celebrities 4.9M 2.80%
69 iluvsarahii
@iluvsarahii
Art Beauty Fashion Hair & Beauty Celebrities 4.9M 1.30%
70 Dhasia Wezka
@dhasiawezka
Beauty Technology Photography 4.9M 4.90%
71 ٢٤ | 🇲🇾 | Selfie is ma thangg
@elfiraloy
Beauty 4.9M 0.70%
72 💽Ceejay The Dj💽
@chanteljeffries
Fashion Modeling Beauty 4.7M 4.50%
73 patrickstarrr
@patrickstarrr
Beauty Fashion Cosmetics Hair & Beauty Celebrities 4.7M 1.30%
74 Vicky Pattison
@vickypattison
TV Host Fashion Art Beauty 4.6M 0.60%
75 LianeV
@lianev
Fashion Beauty Modeling Celebrities 4.6M 0.70%
76 Hair Tutorials
@hairs
Styling Beauty 4.5M 0%
77 KKWBEAUTY
@kkwbeauty
Beauty Art Business 4.5M 0.20%
78 Dytto 💕
@iam_dytto
Dance Lifestyle Beauty 4.4M 2.20%
79 De'arra Taylor
@dearra
Fashion Modeling Styling Hair & Beauty Celebrities DIY & Crafts Design 4.3M 13.60%
80 Danielle
@daniellediz
Singer Celebrities Hair & Beauty Animals & Pets Fashion 4.3M 6.10%
81 KIKO Milano Official
@kikomilano
Beauty Art Fashion 4.3M 0.70%
82 🌙Manny Gutierrez
@mannymua733
Beauty Hair & Beauty Celebrities 4.3M 2.40%
83 MIXIT МИКСИТ
@mixit_ru
Beauty Art Organics 4.3M 0.10%
84 Sigma Beauty
@sigmabeauty
Beauty Art 4.3M 0.10%
85 awesome fashion makeups videos
@awesomemakeu.p
Art Beauty Business 4.3M 0.40%
86 Bassma Boussel
@bassmaboussel
Celebrities Hair & Beauty 4.2M 2.00%
87 D E S I • P E R K I N S
@desiperkins
Beauty Fashion Lifestyle Hair & Beauty 4.2M 9.60%
88 Lira Mercer
@lira_galore
Entertainment Modeling Music Celebrities Fashion Hair & Beauty 4.2M 0.70%
89 Thaynara OG
@thaynaraog
Actors Celebrities Hair & Beauty Humor 4.2M 1.90%
90 The Best Hair Inspo Videos 🎥
@hair.video
Styling Hair Salons 4.1M 0%
91 Ochi Rosdiana
@ochi24
Music Photography Beauty 4.1M 2.70%
92 CHANEL BEAUTY
@chanel.beauty
Beauty Art Fashion 4M 0.40%
93 Bia Lanutti (Mãe Glaucia)
@bialanutti
Celebrities Fashion Hair & Beauty Humor 4M 1.10%
94 Eva Marcille
@evamarcille
Celebrities Fashion Hair & Beauty 4M 0.70%
95 Fatma Alsafi
@me_alsafi
Actors Hair & Beauty Fashion Celebrities Animals & Pets Film, Music & Books 4M 0.50%
96 Estée Lauder
@esteelauder
Beauty Art 3.9M 0.10%
97 Lou Teasdale
@louteasdale
Beauty Technology Celebrities Animals & Pets 3.9M 0.90%
98 Cyn Santana Budden
@cynsantana
Entertainment Modeling Music Celebrities Fashion Hair & Beauty Design 3.9M 1.30%
99 H O L L Y H A G A N 💅🏼
@hollygshore
Events Fashion Beauty Modeling 3.8M 0.80%
100 Tasya Farasya
@tasyafarasya
Beauty 3.7M 5.30%