Top 1000 Hair & Beauty Instagram Influencers in 2020

Discovery

Discover Top Ranked Influencers by Type and Category of Influence. We've profiled top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking Find out the most influential Instagram accounts with details on their number of followers. We’re currently tracking a total of 104,458 influencers with between 1,000 and 10m followers.

# @Username Country Topics Followers Engagement Rate
1 CARDIVENOM
@iamcardib
Singer Hair & Beauty Fashion Celebrities Technology Design 77.1M 4.40%
2 CHANEL
@chanelofficial
Fashion Beauty Fashion Design 41.5M 0.10%
3 Marina Ruy Barbosa
@marinaruybarbosa
Actors Celebrities Hair & Beauty Health & Fitness 37.4M 0.90%
4 H&M
@hm
Fashion Styling Beauty 36.1M 0.10%
5 Natasha Wilona
@natashawilona12
Fashion Beauty Modeling Cars & Motorcycles Technology Film, Music & Books Celebrities Photography 29.9M 1.00%
6 simoneses
@simoneses
Singer Celebrities Hair & Beauty Fashion Design 28.7M 0.90%
7 Kylie Cosmetics
@kyliecosmetics
Beauty Business Fashion 24.8M 0.40%
8 Titania Aurelie Nurhermansyah
@aurelie.hermansyah
Product Modeling Beauty 17.6M 0.80%
9 Chapolin Sincero
@chapolinsincero
Humor Comedy Photography Hair & Beauty 16.8M 1.40%
10 Bretman (Da Baddest) Rock
@bretmanrock
Beauty Video Blogger Celebrities 15.1M 5.20%
11 Joelle Mardinian
@joellemardinian
Beauty 14.8M 0.40%
12 Pevita Pearce
@pevpearce
Fashion Actors Beauty 13.4M 1.60%
13 Too Faced Cosmetics
@toofaced
Beauty Art Business 13.3M 0%
14 Lana Rhoades
@lanarhoades
Modeling Beauty Fashion 12.9M 10.40%
15 Joselyn Cano
@joselyncano
Fashion Lifestyle Modeling Celebrities Hair & Beauty 12.7M 2.20%
16 Adriana Lima
@adrianalima
Fashion Modeling Beauty 12.6M 1.40%
17 Franciny Ehlke
@francinyehlke
Beauty Celebrities Animals & Pets 12.1M 5.20%
18 Sophia Valverde
@sophiavalverde
Actors Celebrities Fashion Hair & Beauty Design 11.8M 1.20%
19 WAKE UP AND MAKEUP
@wakeupandmakeup
Beauty Art 11.3M 0%
20 Morphe
@morphebrushes
Beauty 10.8M 0.10%
21 Manelyk Gonzalez
@manelyk_oficial
Actors Celebrities Design Fashion Hair & Beauty 10.5M 2.50%
22 Makegirlz
@makegirlz
Beauty Art Business 10.5M 0%
23 FENTY BEAUTY BY RIHANNA
@fentybeauty
Beauty Art Business 10.4M 0.30%
24 Benefit Cosmetics US
@benefitcosmetics
Beauty Art 10.2M 0.10%
25 Tarte Cosmetics
@tartecosmetics
Beauty Art Business 10M 0.10%
26 ColourPop Cosmetics
@colourpopcosmetics
Beauty Art Business 9.8M 0.20%
27 Claudia Alende
@claudiaalende
Fashion Modeling Beauty 9.2M 0.70%
28 An Actress Lah Pokoknya
@cassandraslee
Business Shopping Beauty 9M 1.30%
29 Baby | Kids | babies
@just.baby
Children Celebrities Animals & Pets Hair & Beauty 8.9M 0.40%
30 Noha Nabil
@nohastyleicon
Poetry Celebrities Hair & Beauty Fashion Design Health & Fitness 8.8M 0.50%
31 Nah Cardoso
@nahcardoso
Actors Celebrities Fashion Hair & Beauty 8.7M 0.40%
32 regina daniels
@regina.daniels
Celebrities Fashion Design Hair & Beauty Health & Fitness 8.7M 1.30%
33 نور ستارز | Noor Stars
@noorstars
Beauty Art 8.7M 4.80%
34 Lorena Improta
@loreimprota
Dance Health & Fitness Hair & Beauty Fashion Design 8.6M 1.00%
35 Malú 🦋
@malutrevejo
Beauty 8.5M 5.50%
36 Arthur Aguiar
@arthuraguiar
Singer Actors Celebrities Hair & Beauty Design DIY & Crafts 8.5M 1.70%
37 MAKEUP BY MARIO
@makeupbymario
Art Beauty Business Hair & Beauty Fashion Celebrities Health & Fitness 8.1M 0.40%
38 Mariana Rios
@marianarios
Actors Celebrities Hair & Beauty Fashion 7.9M 0.40%
39 Jessica Cediel
@jessicacedielnet
Actors Celebrities Design Hair & Beauty 7.9M 2.80%
40 Wema Sepetu
@wemasepetu
Entertainment Singer Actors Celebrities Hair & Beauty Design Fashion Animals & Pets 7.9M 0.10%
41 Maquiagemx By Júlia Munhoz
@maquiagemx
Beauty 7.8M 0.10%
42 ! Bibi
@bibisbeautypalace
Lifestyle Fashion Beauty Celebrities Technology 7.7M 6.60%
43 Eva Gutowski
@mylifeaseva
Beauty Lifestyle Celebrities Design Photography Technology 7.6M 4.30%
44 Riachuelo
@riachuelo
Beauty 7M 0%
45 เนย โชติกา
@noeychotika
Modeling Beauty Moms 6.9M 1.60%
46 L'Oréal Paris Makeup
@lorealmakeup
Art Beauty Business 6.8M 0%
47 Iryna
@playmateiryna
Fashion Modeling Beauty 6.7M 0.90%
48 Mounir
@mounir
Styling Art Beauty 6.6M 1.20%
49 Naomi Giannopoulos
@vegas_nay
Beauty Fashion Hair & Beauty Celebrities 6.6M 0.30%
50 KING-Tonto Dikeh
@tontolet
Actors Celebrities Fashion Design Hair & Beauty 6.5M 0.20%
51 Josephine Skriver
@josephineskriver
Fashion Modeling Lifestyle Celebrities Hair & Beauty Health & Fitness 6.3M 1.40%
52 Cut Beby Tshabina
@bebytsabina
Business Music Beauty 6.2M 1.60%
53 Mother of Draguns 🐉
@nikita_dragun
Beauty Hair & Beauty Celebrities 6.1M 9.30%
54 PRINCESS PIA MIA
@princesspiamia
Music Fashion Beauty Celebrities Design 6.1M 0.90%
55 Sharena Delon
@mrssharena
Actors Beauty Moms 6.1M 0.40%
56 Mariale Marrero (Mar)
@mariale
Fashion Beauty Lifestyle Celebrities Cars & Motorcycles Humor Technology Film, Music & Books 6M 2.10%
57 Brooklyn and Bailey
@brooklynandbailey
Fashion Beauty 5.9M 3.40%
58 Rickey Thompson
@rickeythompson
Fashion Modeling Art Humor Hair & Beauty 5.9M 3.30%
59 Amra Olević
@amrezy
Beauty 5.8M 0.60%
60 Hair Video Tutorials
@hair.videos
Styling Fashion Hair Salons 5.8M 0%
61 danlabilic
@danlabilic
Beauty Founder Travel Celebrities Film, Music & Books Technology 5.8M 16.10%
62 Hair Tutorials
@hairtutoriaiz
Styling Hair Salons Art Celebrities Health & Fitness Animals & Pets 5.7M 0%
63 Rafaela
@rafaella
Beauty Celebrities Animals & Pets Film, Music & Books 5.5M 1.10%
64 Ahmed Sharif احمد شريف
@a.sharif92
Business Celebrities Hair & Beauty DIY & Crafts Design Fashion 5.5M 3.60%
65 Cole LaBrant
@cole.labrant
Fashion Lifestyle Celebrities Film, Music & Books Design Animals & Pets Hair & Beauty 5.2M 15.40%
66 EVELYN REGLY
@evelynregly
Beauty Fashion Hair & Beauty Celebrities 5.1M 2.00%
67 ٢٤ | 🇲🇾 | Selfie is ma thangg
@elfiraloy
Beauty 5M 0.30%
68 iluvsarahii
@iluvsarahii
Art Beauty Fashion Hair & Beauty Celebrities 5M 1.80%
69 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ Driana do Rodrigo
@santanaadriana
Celebrities Hair & Beauty 5M 0%
70 Dhasia Wezka
@dhasiawezka
Beauty Technology Photography 4.9M 6.20%
71 Lauren Riihimaki
@laurdiy
Fashion Beauty Lifestyle Humor Celebrities 4.8M 1.70%
72 Danielle
@daniellediz
Singer Celebrities Hair & Beauty Animals & Pets Fashion 4.7M 3.60%
73 💽Ceejay The Dj💽
@chanteljeffries
Fashion Modeling Beauty 4.7M 5.40%
74 Vicky Pattison
@vickypattison
TV Host Fashion Art Beauty 4.7M 0.80%
75 KKWBEAUTY
@kkwbeauty
Beauty Art Business 4.6M 0.10%
76 De'arra Taylor
@dearra
Fashion Modeling Styling Hair & Beauty Celebrities DIY & Crafts Design 4.6M 10.80%
77 patrickstarrr
@patrickstarrr
Beauty Fashion Cosmetics Hair & Beauty Celebrities 4.6M 1.30%
78 LianeV
@lianev
Fashion Beauty Modeling Celebrities 4.5M 1.20%
79 Ochi Rosdiana
@ochi24
Music Photography Beauty 4.5M 3.10%
80 KIKO Milano Official
@kikomilano
Beauty Art Fashion 4.5M 0.50%
81 Hair Tutorials
@hairs
Styling Beauty 4.4M 0.20%
82 Sigma Beauty
@sigmabeauty
Beauty Art 4.3M 0%
83 D E S I • P E R K I N S
@desiperkins
Beauty Fashion Lifestyle Hair & Beauty 4.3M 6.60%
84 Bassma Boussel
@bassmaboussel
Celebrities Hair & Beauty 4.3M 2.40%
85 Thaynara OG
@thaynaraog
Actors Celebrities Hair & Beauty Humor 4.3M 1.50%
86 Dytto 💕
@iam_dytto
Dance Lifestyle Beauty 4.3M 2.70%
87 CHANEL BEAUTY
@chanel.beauty
Beauty Art Fashion 4.3M 0.30%
88 Lira Mercer
@lira_galore
Entertainment Modeling Music Celebrities Fashion Hair & Beauty 4.2M 0.80%
89 Tasya Farasya
@tasyafarasya
Beauty 4.2M 2.10%
90 🌙Manny Gutierrez
@mannymua733
Beauty Hair & Beauty Celebrities 4.2M 2.10%
91 Eva Marcille
@evamarcille
Celebrities Fashion Hair & Beauty 4.2M 0.30%
92 Lou Teasdale
@louteasdale
Beauty Technology Celebrities Animals & Pets 4.2M 0.60%
93 awesome fashion makeups videos
@awesomemakeu.p
Art Beauty Business 4.2M 0.40%
94 Bia Lanutti (Mãe Glaucia)
@bialanutti
Celebrities Fashion Hair & Beauty Humor 4.1M 0.70%
95 Mehwish Hayat
@mehwishhayatofficial
Art Beauty Actors 4.1M 1.00%
96 The Best Hair Inspo Videos 🎥
@hair.video
Styling Hair Salons 4M 0%
97 Estée Lauder
@esteelauder
Beauty Art 4M 0.10%
98 Fatma Alsafi
@me_alsafi
Actors Hair & Beauty Fashion Celebrities Animals & Pets Film, Music & Books 4M 0.20%
99 MIXIT МИКСИТ
@mixit_ru
Beauty Art Organics 4M 0%
100 Chika Ike
@chikaike
Entertainment Actors Singer Celebrities Fashion Hair & Beauty 3.9M 0.50%