List of Top 100 Publishers Brands in 2026

List of Top 100

What Are The Top Brands Operating.
Discover what brands are popular. Continue reading to know the top brands. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 1,386 Top Brands on Instagram.
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All Countries/Regions
Afghanistan Aland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua And Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bosnia And Herzegovina Botswana Bouvet Island Brazil British Indian Ocean Territory Brunei Darussalam Bulgaria Burkina Faso Burundi Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Chad Chile China Christmas Island Cocos (Keeling) Islands Colombia Comoros Congo Congo, Democratic Republic Cook Islands Costa Rica Cote D'Ivoire Croatia Cuba Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Falkland Islands (Malvinas) Faroe Islands Fiji Finland France French Guiana French Polynesia French Southern Territories Gabon Gambia Georgia Germany Ghana Gibraltar Greece Greenland Grenada Guadeloupe Guam Guatemala Guernsey Guinea Guinea-Bissau Guyana Haiti Heard Island & Mcdonald Islands Holy See (Vatican City State) Honduras Hong Kong Hungary Iceland India Indonesia Iran, Islamic Republic of Persian Gulf Iraq Ireland Isle Of Man Israel Italy Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Korea Kuwait Kyrgyzstan Lao People's Democratic Republic Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia, Federated States of Micronesia Moldova Monaco Mongolia Montenegro Montserrat Morocco Mozambique Myanmar Namibia Nauru Nepal Netherlands Netherlands Antilles New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Island Northern Mariana Islands Norway Oman Pakistan Palau Palestinian Territory, Occupied Panama Papua New Guinea Paraguay Peru Philippines Pitcairn Poland Portugal Puerto Rico Qatar Reunion Romania Russian Federation Rwanda Saint Barthelemy Saint Helena Saint Kitts And Nevis Saint Lucia Saint Martin Saint Pierre And Miquelon Saint Vincent And Grenadines Samoa San Marino Sao Tome And Principe Saudi Arabia Senegal Serbia Seychelles Sierra Leone Singapore Slovakia Slovenia Solomon Islands Somalia South Africa South Georgia And Sandwich Isl. Spain Sri Lanka Sudan Suriname Svalbard And Jan Mayen Sint Maarten (Dutch part) Swaziland Sweden Switzerland Syrian Arab Republic Taiwan Tajikistan Tanzania Thailand Timor-Leste Togo Tokelau Tonga Trinidad And Tobago Tunisia Turkey Turkmenistan Turks And Caicos Islands Tuvalu Uganda Ukraine United Arab Emirates United Kingdom United States United States Outlying Islands Uruguay Uzbekistan Vanuatu Venezuela Vietnam Virgin Islands, British Virgin Islands, U.S. Wallis And Futuna Western Sahara Yemen Zambia Zimbabwe
All Cities
All Categories
# Brand Name Country/Region Categories Followers Engagement Rate
1 National Geographic
@natgeo
United States
Nature Photography News Media/News Company Publishers 281.2M 0.04%
2 Vogue
@voguemagazine 		Fashion and Accessories Arts and Crafts News Modeling Magazines Magazine Publishers 51.3M 0.08%
3 WorldStar Hip Hop / WSHH
@worldstar
United States
Entertainment and Music News News Site Publishers 47.9M 0.05%
4 Team India
@indiancricketteam
India
Sports Publishers 35.3M 1.54%
5 The Shade Room
@theshaderoom
United States
Entertainment and Music News Music Modeling Entertainment Site Publishers 29.3M 0.09%
6 ESPN
@espn 		Sports News Basketball Tv Network Publishers 28.5M 0.33%
7 BBC News
@bbcnews
United Kingdom
Education News TV Channel News&Politics Media News Company Publishers 27.7M 0.19%
8 BEAUTIFUL DESTINATIONS
@beautifuldestinations
United States
Travel Nature News Media News Company Publishers 25.7M 0.27%
9 MEMEZAR • MEMES & MEME-CULTURE
@memezar 		Funny Celebrity News Publisher Publishers 23.6M 1.64%
10 The New York Times
@nytimes
United States
News Media News Company Publishers 19.7M 0.07%
11 CNN
@cnn 		Entertainment and Music News TV Channel News&Politics Media News Company Publishers 19.3M 0.25%
12 Barstool Sports
@barstoolsports
United States
Entertainment and Music Funny News Entertainment Entertainment Site Publishers 17.3M 0.06%
13 Daquan
@daquan
Canada
Funny Entertainment and Music Life and Society News Humor Entertainment Animals & Pets Celebrities Entertainment Website Publishers 16.1M 1.13%
14 تلویزیون منوتو
@manotoofficial
United Kingdom
Entertainment and Music News TV Channel Broadcasting Media Production Broadcasting & Media Production Company Publishers 14.6M 0.12%
15 LADbible
@ladbible 		Entertainment and Music News Actors Media News Company Media/News Company Publishers 14.2M 0.29%
16 People Magazine
@people
United States
Entertainment and Music News Celebrity Moms Modeling Media News Company Publishers 14.2M 0.03%
17 Telemundo
@telemundo 		Entertainment and Music News Actors Publishers 13.8M 0.01%
18 Food Network
@foodnetwork 		Food Food and Drink News Cooking Chef Tv Network Publishers 13.1M 0.02%
19 COMPLEX
@complex 		Entertainment and Music Fashion and Accessories Product Showcase News Lifestyle Media News Company Publishers 11M 0.24%
20 Vogue France
@voguefrance
France
Fashion and Accessories News Magazines Magazine Publishers 10.8M 0.04%
21 HYPEBEAST
@hypebeast 		Fashion and Accessories Entertainment and Music News News&Politics Society Site Publishers 10.6M 0.09%
22 Sneaker News
@sneakernews 		Fashion and Accessories News Shoes News Site Publishers 10.6M 0.13%
23 Architectural Digest
@archdigest
United States
Home and Garden News Design Interior Design Magazine Publishers 9.8M 0.17%
24 Netflix India
@netflix_in
India
Entertainment and Music News Music Singer Media News Company Media/News Company Publishers 9.6M 0.31%
25 Betches Media
@betches
United States
Entertainment and Music News Celebrities Media News Company Media/News Company Publishers 9.1M 0.32%
26 Vogue Runway
@voguerunway 		Fashion and Accessories News Modeling Styling News Site Publishers 9.1M 0.08%
27 Dana White
@danawhite
United States
Entertainment and Music Sports Music Modeling Publishers 8.8M 0.28%
28 SPEAK
@moneybaggyo
United States
News Entertainment Music Singer Record Label Publishers 8.7M 3.99%
29 The New Yorker
@newyorkermag
United States
Photography Entertainment and Music News News&Politics Magazine Publishers 8.4M 0.09%
30 Ballislife
@ballislife 		Sports News Basketball Publishers 8.4M 0.43%
31 British Vogue
@britishvogue
United Kingdom
Fashion and Accessories News Magazines Topic Publisher Publishers 8.2M 0.21%
32
@nbatv 		Sports Entertainment and Music News Basketball Tv Network Publishers 8.2M 1.16%
33 Aaj Tak
@aajtak
India
News Modeling Entertainment News Site News & Media Website Publishers 7.9M 0.04%
34 NBA on TNT
@nbaontnt
United States
Sports Entertainment and Music News Music Tv Channel Publishers 7.7M 1.44%
35 Overtime
@overtime 		Fitness and Health Entertainment and Music News Music Singer DJ Media News Company Publishers 7.2M 0.59%
36 Vogue Italia
@vogueitalia
Italy
Fashion and Accessories Photography News Fashion Design Magazines Magazine Publishers 7.2M 0.12%
37 NBA on ESPN
@nbaonespn
United States
Sports News Basketball Tv Network Publishers 6.7M 0.94%
38 NPR
@npr 		Arts and Crafts News Music Broadcasting Media Production Publishers 6.6M 0.14%
39 The Washington Post
@washingtonpost
United States
Education News News&Politics Topic Newspaper Newspaper Publishers 6.6M 0.34%
40 UNICORN Mutant Cobra jumpin time lines
@erykahbadu 		Entertainment and Music Celebrity News Entertainment Music Singer Home Site Home & Garden Website Publishers 6.2M 0.46%
41 Harper’s BAZAAR
@harpersbazaarus 		Fashion and Accessories News Modeling Styling Magazine Publishers 5.6M 0.04%
42 HIGHSNOBIETY
@highsnobiety
United States
Fashion and Accessories Arts and Crafts News News&Politics News Site Publishers 5.6M 0.10%
43 Cookist Wow
@cookistwow
Italy
Food News Recipes Cooking Media News Company Publishers 5.5M 0.12%
44 Good News Movement
@goodnews_movement 		Entertainment and Music Media News Company Publishers 5.2M 2.24%
45 Upworthy
@upworthy
United States
Life and Society News Writers Entrepreneur Media News Company Publishers 5M 0.76%
46 Bloomberg Business
@bloombergbusiness
United States
Finance News Marketing News Site News & Media Website Publishers 4.9M 0.32%
47 Netflix Türkiye
@netflixturkiye
Turkey
Entertainment and Music Media News Company Publishers 4.6M 0.31%
48 Who What Wear
@whowhatwear
United States
Fashion and Accessories News News&Politics News Site Publishers 4.3M 0.21%
49 FilterCopy
@filtercopy 		Entertainment and Music News Humor Entertainment Site Publishers 4.2M 0.23%
50 ERA - Muzik Hit Terkini
@era.je
Malaysia
Entertainment and Music Television News Music Radio Station Publishers 3.9M 0.03%
51 МУЗ-ТВ
@muztv 		Entertainment and Music TV Channel Music Publishers 3.9M 0.05%
52 🇮🇩 #NewNormal 🧼🦠
@ngakaksehat
Indonesia
Funny News Entertainment Entertainment Site Entertainment Website Publishers 3.8M 1.51%
53 W Magazine
@wmag 		Fashion and Accessories Entertainment and Music Celebrity Music News Modeling Fashion Design Magazine Publishers 3.8M 0.41%
54 Noticias Telemundo
@noticiastelemundo
United States
News News&Politics News Site Publishers 3.7M 0.21%
55 The New Yorker Cartoons
@newyorkercartoons
United States
Arts and Crafts Entertainment and Music News Magazines Magazine Publishers 3.7M 0.64%
56 Food52
@food52 		Food Food and Drink News Recipes Home & Garden Website Publishers 3.6M 0.20%
57 LIFE
@life 		Photography Life and Society Dogs Modeling Media News Company Media/News Company Publishers 3.6M 0.12%
58 ESSENCE
@essence
United States
Romance and Wedding Entertainment and Music Life and Society News Actors Media News Company Publishers 3.5M 0.11%
59 People en Español
@peopleenespanol
United States
Music Media News Company Media/News Company Publishers 3.4M 0.10%
60 Brut
@brutofficiel 		Entertainment and Music News Lifestyle Journalists Media News Company Media/News Company Publishers 3.3M 0.42%
61 SLAM
@slam 		Sports Basketball Media News Company Publishers 3.3M 1.60%
62 Konbini
@konbini 		Entertainment and Music News Media News Company Publishers 3.2M 0.13%
63 Good Morning America
@goodmorningamerica
United States
Entertainment and Music Product Showcase TV Shows Broadcasting Media Production Publishers 3.1M 0.08%
64 The Business of Fashion
@bof
United Kingdom
Fashion and Accessories Beauty and Self Care News News&Politics News Site Publishers 3.1M 0.26%
65 Revista Vea
@larevistavea
Colombia
Entertainment and Music Fashion and Accessories News News&Politics Magazine Publishers 3M 0.04%
66 Vogue Shopping
@vogue 		Fashion and Accessories News Modeling Media News Company Media/News Company Publishers 2.9M 0.04%
67 Netflix DE
@netflixde
Germany
Entertainment and Music News Lifestyle Media News Company Publishers 2.9M 0.25%
68 Univision Noticias
@uninoticias
United States
News Site News & Media Website Publishers 2.8M 0.53%
69 Architecture & Interior Design
@myhouseidea 		Arts and Crafts Home and Garden Real Estate Home Site Home & Garden Website Publishers 2.7M 0.03%
70 Spiritual Word
@spiritualword 		Education Life and Society Marketing and Advertising News Events Entertainment Site Entertainment Website Publishers 2.6M 0.65%
71 Hot FM 🇲🇾
@hotfm976
Malaysia
Entertainment and Music Television News Music Radio Station Publishers 2.6M 0.22%
72 Vogue Beauty
@voguebeauty 		Beauty and Self Care News Modeling Media News Company Publishers 2.5M 0.10%
73 Gossip Room
@gossiproomoff 		Entertainment and Music Food Life and Society News Food and Drink Television Lifestyle News Site News & Media Website Publishers 2.3M 4.19%
74 i-D
@i_d 		Fashion and Accessories News Modeling Fashion Design News Site News & Media Website Publishers 2.2M 0.16%
75 Müzikonair
@muzikonair 		Entertainment and Music News Music News Site Publishers 2.1M 0.09%
76 behindthechair.com
@behindthechair_com 		Beauty and Self Care News News&Politics Edu Site Education Website Publishers 2.1M 0.02%
77 NOWNESS
@nowness 		Entertainment and Music Arts and Crafts News Society & Culture Website Publishers 2M 0.04%
78 Astro Gempak
@astrogempak
Malaysia
Entertainment and Music News Entertainment Entertainment Site Publishers 2M 0.02%
79 Getty Images
@gettyimages
United States
News Adventure Media News Company Media/News Company Publishers 2M 0.11%
80 Dazed
@dazed
United Kingdom
Entertainment and Music Fashion and Accessories News Magazines Topic Publisher Publisher Publishers 1.9M 0.33%
81 Paper Magazine
@papermagazine 		Entertainment and Music Funny News Magazines Media News Company Media/News Company Publishers 1.9M 0.21%
82 Hulu
@hulu
United States
Romance and Wedding Entertainment and Music Life and Society Entertainment Site Publishers 1.8M 0.15%
83 Teresa Laura Caruso
@teresalaucar 		Home and Garden Fashion and Accessories News Styling Decoration Personal Site Publishers 1.8M 2.04%
84 WIRED
@wired 		Product Education News Landscaping Media News Company Publishers 1.8M 0.04%
85 Comments By Celebs
@commentsbycelebs
United States
Entertainment and Music News Music Entertainment Site Publishers 1.7M 2.66%
86 Men's Health
@menshealthmag 		Fitness and Health Fashion and Accessories News News&Politics Magazine Publishers 1.7M 0.03%
87 The Cut
@thecut 		Fashion and Accessories Beauty and Self Care Arts and Crafts Entertainment and Music News News&Politics News Site Publishers 1.6M 0.35%
88 Official Hlive
@officialhlive
Malaysia
Entertainment and Music News Tv Channel Publishers 1.5M 0.10%
89 AnOther Magazine
@anothermagazine 		Fashion and Accessories News Modeling Magazines Topic Publisher Publishers 1.5M 0.10%
90 POPSUGAR
@ps.feelgood
United States
Beauty and Self Care Entertainment and Music News Styling Lifestyle Media News Company Media/News Company Publishers 1.5M 0.01%
91 Comedy Central Latinoamérica
@comedycentralla 		Entertainment and Music Funny Celebrity News Actors Tv Channel Publishers 1.4M 0.16%
92 Ashley Stark Kenner
@ashleytstark
United States
Home and Garden News Design Interior Design Furniture Home Site Publishers 1.4M 0.24%
93 Business | Motivation | Quotes
@successes
United States
Upskilling Education Finance Media News Company Media/News Company Publishers 1.3M 0.14%
94 GAY TIMES
@gaytimes 		Entertainment and Music Life and Society News News&Politics Media News Company Media/News Company Publishers 1.3M 0.51%
95 Dazed Fashion
@dazedfashion 		Fashion and Accessories Beauty and Self Care Entertainment and Music News Modeling Design Topic Publisher Publisher Publishers 1.2M 0.08%
96 ELLE España
@elle_spain
Spain
Fashion and Accessories News Actors Magazine Publishers 1.2M 0.63%
97 Melissa Wood - Tepperberg
@melissawoodtepperberg
United States
Fitness and Health Moms Health Site Health & Wellness Website Publishers 1.2M 0.54%
98 MODERN SALON
@modernsalon
United States
Beauty and Self Care News Site News & Media Website Publishers 1.2M 0.10%
99 Filo.news
@filonewsok 		Arts and Crafts News Actors Media News Company Publishers 1.2M 0.55%
100 Reductress
@reductress 		Entertainment and Music Funny News Events Lifestyle Modeling Magazine Publishers 1.2M 4.10%
See Full List

Most Talked-About Brands Ranking Analysis

National Geographic is ranked #1 as the most popular brand for 09 in 2026. The average engagement rate is 0.04 with 281,193,386 followers count. In addition to being ranked the number one brand on Instagram, National Geographic is also the top brand in the Nature category.
Vogue and WorldStar Hip Hop / WSHH are ranked 2nd and 3rd in the list. In terms of user engagement, Vogue has an average engagement rate of 0.08, follower size of 51,269,973. Similarly, WorldStar Hip Hop / WSHH average engagement rate is 0.05, with 47,890,151 followers.
Team India is a top Instagram Brand that ranks in 4th place.
Number five on our list is The Shade Room, a top brand in the category of Entertainment and Music, The follower on Instagram is 29,271,174.