List of Top 100 Brands of Italy in 2026

List of Top 100

What Are The Top Brands Operating in Italy.

Discover what brands are popular in Italy. Continue reading to know the top brands of Italy. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?

Find out the most influential brands based on their followers size. We are currently tracking a total of 34,788 Top Brands on Instagram in Italy.

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#	Brand Name	Country/Region	Categories	Followers	Engagement Rate
1	Lamborghini @lamborghini	Italy	Auto and Vehicles Automotive Cars Luxury Automotive Manufacturing Home & Auto	37M	0.74%
2	Dolce&Gabbana @dolcegabbana	Italy	Fashion Styling Luxury	30.8M	0.03%
3	Maserati @maserati	Italy	Auto and Vehicles Luxury Racing Cars	13.8M	0.34%
4	Polo Ralph Lauren @poloralphlauren	Italy	Fashion and Accessories Product Showcase Tennis Styling	9.8M	0.06%
5	Roberto Cavalli @roberto_cavalli	Italy	Fashion and Accessories Fashion Design	9M	0.14%
6	Lega Serie A @seriea	Italy	Soccer	8.3M	0.20%
7	FERRAGAMO @ferragamo	Italy	Fashion and Accessories Fashion Design	7.2M	0.07%
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8	Vogue Italia @vogueitalia	Italy	Fashion and Accessories Photography News Fashion Design Magazines Magazine Publishers	7.2M	0.12%
9	Netflix Italia @netflixit	Italy	News	6.9M	1.00%
10	KIKO Milano Official @kikomilano	Italy	Beauty and Self Care Product Showcase Health Beauty Personal Goods & General Merchandise Stores	6.3M	0.09%
11	TML @tmlplanet	Italy	Art Humor Film, Music & Books Celebrities Nature & Outdoors	5.8M	1.84%
12	Cookist Wow @cookistwow	Italy	Food News Recipes Cooking Media News Company Publishers	5.5M	0.12%
13	Teen Wolf @teenwolf	Italy	Actors Movies	5.1M	3.26%
14	Giuseppe Zanotti @giuseppezanotti	Italy	Fashion and Accessories Business and Finance Styling Lifestyle	5M	0.03%
15	Stefano De Martino @stefanodemartino	Italy	Entertainment and Music Food and Drink Dance	4.9M	0.97%
16	Pagani Automobili Official @paganiautomobili	Italy	Auto and Vehicles Cars Luxury	4.8M	1.63%
17	GialloZafferano @giallozafferano	Italy	Food Marketing and Advertising Cooking	4.8M	0.18%
18	Calzedonia Official @calzedonia	Italy	Fashion and Accessories Lifestyle Styling	4.4M	0.07%
19	Giorgio Armani @giorgioarmani	Italy	Fashion and Accessories	4.4M	0.06%
20	ScuolaZoo @scuolazoo	Italy	Education TV Shows	4.2M	0.30%
21	designboom magazine @designboom	Italy	Arts and Crafts	4.1M	0.07%
22	Intimissimi @intimissimiofficial	Italy	Fashion Styling Lifestyle	4.1M	0.11%
23	IG ITALIA ® 🇮🇹 @ig_italia	Italy	Travel Photography	4M	1.14%
24	Jorginho Frello @jorginhofrello	Italy	Soccer	3.6M	0.71%
25	Max Mara @maxmara	Italy	Fashion and Accessories	3.5M	0.10%
26	KTM @ktm_official	Italy	Home and Garden Riders Motorcycle Racing	3.3M	0.79%
27	Elisabetta Franchi @elisabettafranchi	Italy	Fashion and Accessories Animals Fashion Design Modeling	3.3M	0.08%
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28	Uomini e Donne @uominiedonne	Italy	Romance and Wedding TV Shows	3M	0.43%
29	Deborah De luca @deborahdeluca	Italy	Entertainment and Music Music	2.9M	1.62%
30	Kalidou Koulibaly @kkoulibaly26	Italy	News Sports	2.8M	0.90%
31	Gianvito Rossi @gianvitorossi	Italy	Fashion and Accessories Home and Garden Lifestyle Styling	2.7M	0.06%
32	Le Iene @redazioneiene	Italy	Entertainment and Music TV Shows	2.7M	0.21%
33	Pastorizia Never Dies @pastorizianeverdiesreal	Italy	Fashion and Accessories	2.6M	2.43%
34	Alberta Ferretti @albertaferretti	Italy	Fashion and Accessories Home and Garden Fashion Design Lifestyle	2.6M	0.04%
35	ᴊᴜʟɪᴇᴛᴀ ᴘᴏɢɢɪᴏ⚡️ @poggiojulieta	Italy	Acting and Drama Fashion and Accessories Actors	2.5M	11.99%
36	Scuderia AlphaTauri @alphataurif1	Italy	Shopping Racing	2.4M	0.68%
37	Daniel Molo @danimolo	Italy	Education Upskilling Finance News Video Blogger Celebrities Hair & Beauty	2.4M	0.94%
38	Tod's @tods	Italy	Fashion and Accessories Product Education Travel Design Lifestyle	2.4M	0.06%
39	TEZENiS @tezenisofficial	Italy	Fashion and Accessories	2.3M	0.22%
40	DSQUARED2 - Dean & Dan Caten @dsquared2	Italy	Fashion and Accessories Fashion Design	2.3M	0.14%
41	Movimento 5 Litri @movimento5litri	Italy	Life and Society Celebrities	2.2M	1.86%
42	Italy 🇮🇹 @italy24h	Italy	Travel	2.2M	0.27%
43	la Repubblica @larepubblica	Italy	News	2.1M	0.91%
44	Stone Island @stoneisland_official	Italy	Fashion and Accessories Home and Garden Parenting Fashion Design	2.1M	0.27%
45	Italia ✦ SUPER ITALY ✦ 🇮🇹 @super.italy	Italy	Fashion	2.1M	0.96%
46	Fanpage.it @fanpage.it	Italy	News Modeling	2M	1.02%
47	Alfa Romeo @alfaromeoofficial	Italy	Auto and Vehicles Automotive Cars	1.9M	0.28%
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48	Giorgia Gabriele @giorgiagabriele	Italy	Fashion and Accessories Fashion Design Modeling	1.8M	0.37%
49	Westwing.it @westwing.it	Italy	Home and Garden	1.8M	0.10%
50	PINKO Official @pinkoofficial	Italy	Fashion and Accessories Styling	1.7M	0.05%
51	FURLA @furla	Italy	Fashion Business and Finance Bags Design Design & Fashion Business & Utility Services	1.7M	0.09%
52	Chiara Ferragni @chiaraferragnibrand	Italy	Fashion and Accessories Styling Lifestyle	1.7M	2.55%
53	ACHILLE LAURO® @achilleidol	Italy	Entertainment and Music Singer	1.7M	5.81%
54	IKEA Italia @ikeaitalia	Italy	Design Interior Design	1.6M	0.10%
55	Visit Italy ® @visititaly	Italy	Travel	1.6M	0.43%
56	FIA - Official account @fia.official	Italy	Racing	1.6M	0.29%
57	ItalianPlaces di MarcoConforti @italian_places	Italy	Travel	1.5M	0.39%
58	Corriere della Sera @corriere	Italy	News News&Politics	1.4M	0.71%
59	Ducati Instagram @ducatistagram	Italy	Auto and Vehicles Automotive Motorcycle Bikes	1.4M	0.29%
60	La Gazzetta dello Sport @gazzettadellosport	Italy	Entertainment and Music Sports News Soccer Tennis	1.4M	0.35%
61	Eurovision Song Contest @eurovision	Italy	Entertainment and Music Singer Music	1.4M	1.20%
62	Tale Of Us @taleofus	Italy	Art Electronic music	1.3M	9.88%
63	Vanity Fair Italia @vanityfairitalia	Italy	Entertainment and Music News News&Politics	1.3M	0.42%
64	Casa Surace @casasurace	Italy	Entertainment and Music News	1.3M	1.20%
65	Chef In Camicia @chefincamicia	Italy	Food Product Education News Chef	1.3M	0.12%
66	Nohow @nohow	Italy	Fashion and Accessories Lifestyle Styling	1.3M	0.10%
67	Sephora Italia @sephoraitalia	Italy	Beauty and Self Care Health Beauty Personal Goods & General Merchandise Stores	1.2M	0.09%
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68	Missoni @missoni	Italy	Fashion and Accessories Modeling Fashion Design	1.2M	0.08%
69	Panerai @panerai	Italy	Product Showcase Parenting Luxury Jewelry & Watches	1.2M	0.52%
70	AGV Helmets @agvhelmets	Italy	Auto and Vehicles Automotive Home and Garden Parenting Riders Motorcycle Racing	1.2M	0.33%
71	Liu Jo @liujoglobal	Italy	Fashion and Accessories Styling Lifestyle	1.2M	0.10%
72	ACF Fiorentina @acffiorentina	Italy	Sports Marketing and Advertising Soccer	1.2M	0.86%
73	Striscia la notizia @striscialanotizia	Italy	Entertainment and Music	1.2M	0.11%
74	Sergio Rossi @sergiorossi	Italy	Fashion and Accessories Business and Finance Lifestyle Styling	1.2M	0.04%
75	النافورة @alnafoura_	Italy	Shopping	1.2M	-
76	Tgcom24 @tgcom24	Italy	News	1.1M	0.48%
77	DesignWanted @designwanted	Italy	Arts and Crafts News News&Politics Architecture Design	1.1M	0.18%
78	Mirage jewellery @mirage_jewellery	Italy	Fashion and Accessories	1.1M	0.04%
79	Maisons du Monde Italia @maisonsdumonde_it	Italy	Home and Garden	1.1M	0.05%
80	MonicaHansenBeachwear @monicahansenbeachwear	Italy	Fashion and Accessories Medical Health Bikini Modeling	1M	0.01%
81	The Blonde Salad @theblondesalad	Italy	Fashion and Accessories Beauty and Self Care Entertainment and Music Business and Finance News Styling Lifestyle	1M	0.57%
82	angela mele milano @angelamelemilano_official	Italy	Fashion and Accessories	1M	-
83	Radio105 @radio105	Italy	Entertainment and Music News Music DJ Producers	1M	0.37%
84	Frasi di tumblr. ✏️ @tumblr.it	Italy	Education Arts and Crafts Entertainment and Music Funny News Quotes	1M	1.33%
85	Yamamay @yamamayofficial	Italy	Soccer Fashion	1M	0.22%
86	BILLIONAIRE @billionaireinternational	Italy	Fashion and Accessories Lifestyle Modeling	1M	0.08%
87	Elle Decor Italia @elledecoritalia	Italy	Home and Garden Fashion and Accessories News News&Politics	1M	0.03%
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88	Archiproducts @archiproducts	Italy	Home and Garden Product Education Product Showcase Design Interior Design Furniture	1M	0.04%
89	René Caovilla @renecaovilla	Italy	Fashion and Accessories Home and Garden Styling Lifestyle	1M	0.09%
90	SJP by Sarah Jessica Parker @sjpcollection	Italy	Fashion and Accessories Product Education Lifestyle Modeling	1M	0.29%
91	Pirelli @pirelli_motorsport	Italy	Auto and Vehicles Racing	1M	0.49%
92	MV Agusta Motor @mvagustamotor	Italy	Auto and Vehicles Business and Finance Motorcycle Motorcycle Racing Riders	0.9M	1.05%
93	Subdued @subdued	Italy	Fashion and Accessories Lifestyle Modeling	0.9M	0.61%
94	AD Italia @ad_italia	Italy	News	0.9M	0.47%
95	Agenzia ANSA @agenzia_ansa	Italy	News	0.9M	0.32%
96	ghd Italia @ghditalia	Italy	Beauty and Self Care Product Education Product Showcase Parenting	0.9M	0.17%
97	Lidl Italia @lidlitalia	Italy	Product Showcase	900K	0.06%
98	DAZN Italia @dazn_it	Italy	Sports Soccer	898.6K	0.82%
99	Aprilia @aprilia	Italy	Outdoor Activity Sports Riders Motorcycle Racing Motorcycle	897.3K	0.62%
100	italia.it @italiait	Italy	Travel	886.6K	0.34%

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Most Talked-About Brands Ranking Analysis

Lamborghini is ranked #1 as the most popular brand in Italy for 08 in 2026. The average engagement rate is 0.74 with 36,974,443 followers count. In addition to being ranked the number one brand on Instagram, Lamborghini is also the top brand in the Auto and Vehicles category.

Dolce&Gabbana and Maserati are ranked 2nd and 3rd in the list. In terms of user engagement, Dolce&Gabbana has an average engagement rate of 0.03, follower size of 30,778,814. Similarly, Maserati average engagement rate is 0.34, with 13,841,839 followers.

Polo Ralph Lauren is a top Instagram Brand that ranks in 4th place.

Number five on our list is Roberto Cavalli, a top brand in the category of Fashion and Accessories, The follower on Instagram is 9,048,392.

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List of Top 100 Brands of Italy in 2026

List of Top 100

Ranking The Brands

Most Talked-About Brands Ranking Analysis

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