Updated list as of 2026-10
Download| # | Name | Followers | ER | Country | Topic of Influence | Potential Reach | |
|---|---|---|---|---|---|---|---|
| 1 |  Toni Gonzaga-Soriano | 8.0M | 0.55% | 🇵🇭PH | Singer | 2.4M | View Profile |
| 2 |  Star Magic | 3.3M | 0.02% | 🇵🇭PH | Entertainment and MusicNews | 984.1K | View Profile |
| 3 |  Robi Domingo | 3.3M | 0.32% | 🇵🇭PH | Entertainment and MusicHome and GardenNature & Outdoors | 979.3K | View Profile |
| 4 |  ABS-CBN | 2.6M | 0.01% | 🇵🇭PH | Entertainment and MusicNewsActorsModeling | 786.7K | View Profile |
| 5 |  Eat Bulaga | 2.6M | 0.1% | 🇵🇭PH | Entertainment and Music | 766.4K | View Profile |
| 6 |  Kapuso Mo, Jessica Soho | 2.2M | 0.1% | 🇵🇭PH | Entertainment and Music | 655.1K | View Profile |
| 7 |  gmanetwork | 2.1M | 0.02% | 🇵🇭PH | Entertainment and MusicNewsMusic | 622.7K | View Profile |
| 8 |  ABS-CBN News | 2.0M | 0.03% | 🇵🇭PH | EducationNews | 600.4K | View Profile |
| 9 |  ASAP NATIN ‘TO | 2.0M | 0.02% | 🇵🇭PH | Entertainment and MusicSinger | 595.0K | View Profile |
| 10 |  Melai Cantiveros - Francisco | 1.9M | 0.46% | 🇵🇭PH | FamilySinger | 571.3K | View Profile |
| 11 |  GMA Integrated News | 1.9M | 0.01% | 🇵🇭PH | EducationNewsMomsMusic | 564.0K | View Profile |
| 12 |  TikTok PH | 1.6M | 0.01% | 🇵🇭PH | Entertainment and MusicAnimation and CosplayMusic | 468.5K | View Profile |
| 13 |  ABS-CBN Films, Star Cinema | 1.3M | 0.24% | 🇵🇭PH | Entertainment and MusicNewsActorsFilm | 391.0K | View Profile |
| 14 |  BLACKBOUGHSWIM | 1.1M | 0.15% | 🇵🇭PH | Fashion and AccessoriesBikiniModeling | 334.4K | View Profile |
| 15 |  Penshoppe | 1.0M | 0.8% | 🇵🇭PH | Fashion and AccessoriesEventsModelingShoes | 300.6K | View Profile |
| 16 |  Travel Hop Explore Philippines | 982.5K | 1.56% | 🇵🇭PH | TravelAdventure | 294.7K | View Profile |
| 17 |  Pinoy Big Brother | 939.4K | 0.04% | 🇵🇭PH | 281.8K | View Profile | |
| 18 |  Nika Diwa | 934.1K | 1.66% | 🇵🇭PH | FamilyBeauty and Self Care | 280.2K | View Profile |
| 19 |  Vans Philippines | 927.9K | 0.11% | 🇵🇭PH | MusicFashion | 278.4K | View Profile |
| 20 |  BENCH/ lifestyle + clothing | 864.1K | 0.08% | 🇵🇭PH | FashionStyling | 259.2K | View Profile |
| 21 |  Apt 8 Clothing Corporation | 854.5K | 0.07% | 🇵🇭PH | Fashion and AccessoriesHome and GardenModelingDesign | 256.4K | View Profile |
| 22 |  UNIQLO Philippines | 740.2K | 0.13% | 🇵🇭PH | DesignFashionInterior DesignTopic Shopping Retail | 222.1K | View Profile |
| 23 |  Lazada Philippines | 715.4K | – | 🇵🇭PH | TravelArt | 214.6K | View Profile |
| 24 |  Diana Zubiri-Smith | 710.5K | 0.22% | 🇵🇭PH | ParentingFashionModelingLifestyle | 213.1K | View Profile |
| 25 |  adidas Philippines | 661.0K | 0.3% | 🇵🇭PH | Fashion and AccessoriesSportsShoesStreetwear | 198.3K | View Profile |
| 26 |  Cebuana Lhuillier | 627.0K | – | 🇵🇭PH | FashionParenting | 188.1K | View Profile |
| 27 |  FIBA Basketball World Cup | 626.6K | 1.78% | 🇵🇭PH | SportsBusiness and FinanceBasketball | 188.0K | View Profile |
| 28 |  LORIN GUTIERREZ BEKTAS | 617.6K | 2.55% | 🇵🇭PH | TravelParenting | 185.3K | View Profile |
| 29 |  Starbucks Philippines | 607.4K | 0.29% | 🇵🇭PH | Food | 182.2K | View Profile |
| 30 |  Belo Medical Group | 584.2K | 0.1% | 🇵🇭PH | Beauty and Self CareBusiness | 175.3K | View Profile |
| 31 |  CNN Philippines | 583.4K | 0.13% | 🇵🇭PH | Entertainment and MusicNewsMusic | 175.0K | View Profile |
| 32 |  KS ORIGINAL🇵🇭 | 576.8K | 0.9% | 🇵🇭PH | Shopping | 173.1K | View Profile |
| 33 |  ＡＩＶＥＥ | 536.1K | 0.07% | 🇵🇭PH | Beauty and Self Care | 160.8K | View Profile |
| 34 |  MYX Global | 508.0K | 0.03% | 🇵🇭PH | NewsMusicSingerSongwriting | 152.4K | View Profile |
| 35 |  TUNED IN STYLE | 504.1K | – | 🇵🇭PH | Fashion and AccessoriesAutomotive | 151.2K | View Profile |
| 36 |  McDonald's Philippines | 491.6K | 0.09% | 🇵🇭PH | FoodFood and Drink | 147.5K | View Profile |
| 37 |  Rappler | 484.5K | 0.06% | 🇵🇭PH | ArtNews | 145.3K | View Profile |
| 38 |  GMA Drama | 462.5K | 0.06% | 🇵🇭PH | Acting and DramaEntertainment and MusicMusic | 138.7K | View Profile |
| 39 |  KBLSTGN | 461.5K | 3.93% | 🇵🇭PH | Entertainment and Music | 138.4K | View Profile |
| 40 |  Jollibee | 459.2K | 0.2% | 🇵🇭PH | FoodFood and DrinkCooking | 137.8K | View Profile |
| 41 |  Metro Magazine | 458.5K | 0.1% | 🇵🇭PH | Fashion and AccessoriesNewsNews&Politics | 137.6K | View Profile |
| 42 |  blk cosmetics ph | 456.5K | 0.31% | 🇵🇭PH | Beauty and Self Care | 136.9K | View Profile |
| 43 |  Happy Skin Cosmetics® | 447.5K | 0.17% | 🇵🇭PH | Beauty and Self CareBusinessHealth BeautyHealth/Beauty | 134.2K | View Profile |
| 44 |  PUSH | 434.5K | 0.19% | 🇵🇭PH | News | 130.3K | View Profile |
| 45 |  GMA Public Affairs | 415.1K | 0.05% | 🇵🇭PH | Entertainment and MusicEducationNews | 124.5K | View Profile |
| 46 |  Dr. Eric Yapjuangco | 414.5K | 0.48% | 🇵🇭PH | Beauty and Self CareParentingHealth and Medical Services | 124.3K | View Profile |
| 47 |  TEN Garnace 🧸 | 409.4K | – | 🇵🇭PH | Fashion | 122.8K | View Profile |
| 48 |  Philmar Alipayo | 408.4K | 2.11% | 🇵🇭PH | Outdoor ActivitySports | 122.5K | View Profile |
| 49 |  Justin Vasquez | 401.7K | 4.62% | 🇵🇭PH | Entertainment and MusicMusic | 120.5K | View Profile |
| 50 |  Sole Academy | 399.1K | 0.18% | 🇵🇭PH | Fashion and AccessoriesEventsShoesStreetwear | 119.7K | View Profile |
| 51 |  Lauren Reid | 398.1K | 1.15% | 🇵🇭PH | TravelParentingModelingMusic | 119.4K | View Profile |
| 52 |  Shia Boutique Philippines | 391.7K | – | 🇵🇭PH | 117.5K | View Profile | |
| 53 |  Philippine Basketball Asscn | 390.5K | 0.1% | 🇵🇭PH | SportsBasketballSports LeagueLocal Events | 117.1K | View Profile |
| 54 |  One Sports | 389.0K | 0.06% | 🇵🇭PH | SportsEntertainment and MusicNews | 116.7K | View Profile |
| 55 |  Preview.ph | 386.2K | 0.22% | 🇵🇭PH | Fashion and AccessoriesBeauty and Self CareNewsNews&Politics | 115.9K | View Profile |
| 56 |  MEGA | 377.2K | 0.11% | 🇵🇭PH | Fashion and AccessoriesNewsNews&Politics | 113.2K | View Profile |
| 57 |  PEPalerts | 373.9K | 0.07% | 🇵🇭PH | CelebrityNewsModelingActors | 112.2K | View Profile |
| 58 |  Klook Philippines | 364.1K | 0.1% | 🇵🇭PH | Travel | 109.2K | View Profile |
| 59 |  DiscoverMNL™ ✨🇵🇭 | 361.3K | 0.14% | 🇵🇭PH | TravelNature & OutdoorsFood & DrinkArchitecture | 108.4K | View Profile |
| 60 |  Sunday Pinasaya | 360.6K | 0.17% | 🇵🇭PH | Entertainment and Music | 108.2K | View Profile |
| 61 | 358.2K | 0.32% | 🇵🇭PH | Fashion and AccessoriesModeling | 107.5K | View Profile | |
| 62 |  Samsung Philippines | 352.6K | 0.21% | 🇵🇭PH | Product Showcase | 105.8K | View Profile |
| 63 |  Coco x Fifi Bags & Shoes | 350.0K | 0.02% | 🇵🇭PH | Fashion and AccessoriesProduct EducationNewsStyling | 105.0K | View Profile |
| 64 |  NetflixPH | 349.1K | 1.8% | 🇵🇭PH | Entertainment and MusicNewsMusic | 104.7K | View Profile |
| 65 |  MMKOfficial | 346.8K | 0.11% | 🇵🇭PH | Acting and DramaEntertainment and MusicParenting | 104.0K | View Profile |
| 66 |  Cebu Pacific Air | 346.8K | 0.17% | 🇵🇭PH | TravelParentingAdventure | 104.0K | View Profile |
| 67 |  Magandang Buhay | 341.8K | 0.04% | 🇵🇭PH | ParentingMomsSinger | 102.5K | View Profile |
| 68 |  Biyahe Ni Drew | 337.4K | 0.48% | 🇵🇭PH | Travel | 101.2K | View Profile |
| 69 |  HUE | 337.0K | 0.11% | 🇵🇭PH | FashionStylingNature & OutdoorsFilm, Music & Books | 101.1K | View Profile |
| 70 |  Top Gear Philippines | 336.9K | 0.08% | 🇵🇭PH | Product ShowcaseAuto and VehiclesAutomotiveNews | 101.1K | View Profile |
| 71 |  Colourette Cosmetics | 331.8K | 0.35% | 🇵🇭PH | Beauty and Self CareProduct ShowcaseBusinessHealth Beauty | 99.5K | View Profile |
| 72 |  BeautyMnl.com | 327.6K | 0.02% | 🇵🇭PH | Beauty and Self CareProduct ShowcaseBusiness | 98.3K | View Profile |
| 73 |  Watsons PH | 326.5K | 0.03% | 🇵🇭PH | Beauty and Self CareHealth/Beauty | 97.9K | View Profile |
| 74 |  Spinkie® Canopies Decor Toys | 324.9K | 0.04% | 🇵🇭PH | FamilyHome and GardenParentingDesign | 97.5K | View Profile |
| 75 |  Converse Philippines | 323.9K | 0.34% | 🇵🇭PH | Fashion and Accessories | 97.2K | View Profile |
| 76 |  Trendsetter's Bazaar | 321.8K | 0.02% | 🇵🇭PH | Fashion and AccessoriesStyling | 96.5K | View Profile |
| 77 | 320.6K | 3.6% | 🇵🇭PH | Entertainment and MusicParentingMusic | 96.2K | View Profile | |
| 78 |  ZALORA Philippines | 317.4K | 0.16% | 🇵🇭PH | Fashion and AccessoriesBeauty and Self CareProduct EducationStyling | 95.2K | View Profile |
| 79 |  The Underground Designer | 310.8K | 0.18% | 🇵🇭PH | Fashion and AccessoriesEventsModeling | 93.2K | View Profile |
| 80 |  Furniture Source Philippines | 309.1K | 0.01% | 🇵🇭PH | Home and GardenNews | 92.7K | View Profile |
| 81 |  The Philippine STAR | 308.3K | 0.29% | 🇵🇭PH | News | 92.5K | View Profile |
| 82 |  Philippines' Top Destinations | 307.9K | 1.3% | 🇵🇭PH | Travel | 92.4K | View Profile |
| 83 |  Philippine Airlines | 305.1K | 0.29% | 🇵🇭PH | TravelAdventure | 91.5K | View Profile |
| 84 |  The Collab Philippines | 302.3K | – | 🇵🇭PH | MusicModeling | 90.7K | View Profile |
| 85 |  Choco Mucho Flying Titans | 296.6K | 3.1% | 🇵🇭PH | 89.0K | View Profile | |
| 86 |  Moose Knuckles Canada | 291.7K | 0.04% | 🇵🇭PH | Fashion and AccessoriesOutdoor ActivityStylingDesign | 87.5K | View Profile |
| 87 |  DJ Nicole Hyala | 288.7K | 0.21% | 🇵🇭PH | FashionMomsSingerModeling | 86.6K | View Profile |
| 88 |  Martine Ho | 287.9K | 0.87% | 🇵🇭PH | Fashion and AccessoriesParentingDesignModeling | 86.4K | View Profile |
| 89 |  Suit it Up Manila | 287.2K | 0.01% | 🇵🇭PH | Fashion and AccessoriesStylingModeling | 86.2K | View Profile |
| 90 |  Shan Vesagas | 286.7K | 28.12% | 🇵🇭PH | Fashion and Accessories | 86.0K | View Profile |
| 91 |  Jeremy Favia | 286.3K | 1.17% | 🇵🇭PH | Food and DrinkModelingActors | 85.9K | View Profile |
| 92 |  Home of Giveaways Philippines | 284.9K | 1% | 🇵🇭PH | 85.5K | View Profile | |
| 93 |  Wish FM 107.5 | 284.7K | 0.13% | 🇵🇭PH | Entertainment and MusicSingerMusicEntertainment | 85.4K | View Profile |
| 94 |  HUGOT KRISTIYANO | 283.6K | 0.15% | 🇵🇭PH | Entertainment and MusicRomance and WeddingNewsMusic | 85.1K | View Profile |
| 95 |  Keds Philippines | 279.9K | 0.02% | 🇵🇭PH | Fashion and AccessoriesStyling | 84.0K | View Profile |
| 96 |  Forever 21 Philippines | 277.5K | 0.03% | 🇵🇭PH | Fashion and AccessoriesLifestyleStylingClothing | 83.3K | View Profile |
| 97 |  Philippines Travel Stories | 275.7K | 0.48% | 🇵🇭PH | TravelAdventure | 82.7K | View Profile |
| 98 |  NFS PH | 271.6K | 0.1% | 🇵🇭PH | ShoesStreetwearPlus Size | 81.5K | View Profile |
| 99 |  Your Personalized Jewelries | 270.4K | 0.2% | 🇵🇭PH | 81.1K | View Profile | |
| 100 |  Inquirer | 269.6K | 0.34% | 🇵🇭PH | NewsBasketball | 80.9K | View Profile |
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FAQ: Top Instagram Brand Ranking in Philippines
Who are the top Instagram brands in Philippines?
If you're looking to discover the leading Instagram brands in Philippines, our Brand Discovery tool offers a valuable, no-cost solution to explore brands by followers and engagement.
As of the latest data, the top brand in Philippines is @celestinegonzaga, boasting an impressive following of 8.0M subscribers.
Securing the second position is @starmagicphils, commanding 3.3M subscribers. Additionally, @iamrobidomingo enjoys a following of 3.3M.
What is Potential Reach?
Potential Reach is an estimate of the total audience a brand can reach through Instagram posts. It is calculated based on follower count and average engagement metrics, giving marketers a quick indicator of a brand's campaign reach potential.
