Updated list as of 2026-10
Download| # | Name | Followers | ER | Country | Topic of Influence | Potential Reach | |
|---|---|---|---|---|---|---|---|
| 1 |  Chef Payman👩🏻🍳 | 1.2M | 0.99% | 🇫🇮FI | Food | 352.5K | View Profile |
| 2 |  Nokia | 992.7K | 0.04% | 🇫🇮FI | TechnologyMarketingFounderBusiness | 297.8K | View Profile |
| 3 |  Finland | 869.9K | 1.47% | 🇫🇮FI | TravelHome and GardenAdventure | 261.0K | View Profile |
| 4 |  Marimekko | 800.1K | 0.61% | 🇫🇮FI | Fashion and AccessoriesArts and CraftsHome and GardenProduct Showcase | 240.0K | View Profile |
| 5 |  Nokia mobile | 712.3K | 0.18% | 🇫🇮FI | Product EducationProduct Showcase | 213.7K | View Profile |
| 6 |  Suunto | 478.1K | 0.26% | 🇫🇮FI | Outdoor Activity | 143.4K | View Profile |
| 7 |  VisitFinland | 441.0K | 0.69% | 🇫🇮FI | TravelPoliticsNature | 132.3K | View Profile |
| 8 |  T I N O S O I N I N E N | 395.8K | 0.76% | 🇫🇮FI | ArtBeauty and Self Care | 118.7K | View Profile |
| 9 |  Finnish Design Shop | 390.3K | 0.2% | 🇫🇮FI | FashionDesignInterior Design | 117.1K | View Profile |
| 10 |  Rapala | 334.7K | 0.97% | 🇫🇮FI | Outdoor ActivitySportsFishing | 100.4K | View Profile |
| 11 |  Radio Suomipop | 268.1K | 0.69% | 🇫🇮FI | Entertainment and MusicActing and DramaNewsEvents | 80.4K | View Profile |
| 12 |  Rayadas | 264.9K | 1.42% | 🇫🇮FI | 79.5K | View Profile | |
| 13 |  Finnair | 262.6K | 1.09% | 🇫🇮FI | TravelFood | 78.8K | View Profile |
| 14 |  Golden Crown - Levin Iglut | 254.9K | 0.44% | 🇫🇮FI | TravelHome and Garden | 76.5K | View Profile |
| 15 |  Jarno Laasala | 241.4K | 1.53% | 🇫🇮FI | Entertainment and MusicModelingMusic | 72.4K | View Profile |
| 16 |  Artek | 239.9K | 0.44% | 🇫🇮FI | Arts and CraftsHome and GardenDesignInterior Design | 72.0K | View Profile |
| 17 |  Yle Uutiset | 237.7K | 2.8% | 🇫🇮FI | 71.3K | View Profile | |
| 18 |  Kakslauttanen Arctic Resort | 225.2K | 0.11% | 🇫🇮FI | TravelNatureOutdoor ActivityAdventure | 67.5K | View Profile |
| 19 |  Anni Hautala | 224.9K | 3.6% | 🇫🇮FI | Entertainment and MusicTelevision | 67.5K | View Profile |
| 20 |  Hidasta elämää | 224.6K | 0.52% | 🇫🇮FI | Fitness and HealthNews | 67.4K | View Profile |
| 21 |  ДЕРЕВЯННЫЕ ДОМА И БАНИ ИЗ KELO | 222.2K | 0.11% | 🇫🇮FI | Arts and CraftsBusiness and Finance | 66.7K | View Profile |
| 22 |  Visit Lapland | 218.9K | 0.76% | 🇫🇮FI | TravelNatureOutdoor ActivityEvents | 65.7K | View Profile |
| 23 |  Very Finnish Problems | 209.1K | 7.5% | 🇫🇮FI | 62.7K | View Profile | |
| 24 |  Valtra | 208.2K | 0.85% | 🇫🇮FI | Auto and VehiclesBusiness and FinanceCareers | 62.5K | View Profile |
| 25 |  Eero Ettala | 207.7K | 3.93% | 🇫🇮FI | SportsOutdoor ActivitySnowboardingSki | 62.3K | View Profile |
| 26 |  Toffem | Football boots & cleats | 204.1K | 0.14% | 🇫🇮FI | NewsCelebritiesFilm, Music & Books | 61.2K | View Profile |
| 27 |  My Helsinki | 201.4K | 1.64% | 🇫🇮FI | TravelHome and GardenNews&Politics | 60.4K | View Profile |
| 28 |  Engin Senli | Outdoor & Tech Enthusiast | 191.4K | 0.09% | 🇫🇮FI | Nature | 57.4K | View Profile |
| 29 |  Doroos English Language Centre | 185.5K | – | 🇫🇮FI | 55.7K | View Profile | |
| 30 |  ERIK ROSENFELD | ДОХОД | КРИПТА | ИНВЕСТИЦИИ | 163.8K | 0.25% | 🇫🇮FI | 49.1K | View Profile | |
| 31 |  Gimnasia y Esgrima La Plata 🐺 | 159.0K | 1.4% | 🇫🇮FI | 47.7K | View Profile | |
| 32 |  Yle Luonto | 157.6K | 1.59% | 🇫🇮FI | NatureAnimalsNewsModeling | 47.3K | View Profile |
| 33 |  Laine Publishing | 156.9K | 0.58% | 🇫🇮FI | Arts and CraftsProduct EducationNewsNews&Politics | 47.1K | View Profile |
| 34 |  biisonimafia | 154.8K | 1.69% | 🇫🇮FI | Fashion and AccessoriesProduct ShowcaseTV Shows | 46.4K | View Profile |
| 35 |  MIKIROTTA🐭 | 153.9K | 3.43% | 🇫🇮FI | Fitness and HealthNewsCelebritiesAnimals & Pets | 46.2K | View Profile |
| 36 |  Hotel Hideaway | 152.3K | 0.54% | 🇫🇮FI | Entertainment and Music | 45.7K | View Profile |
| 37 |  karhuofficial | 150.3K | 0.34% | 🇫🇮FI | SportsShoesStreetwear | 45.1K | View Profile |
| 38 |  Suomen poliisi | 143.7K | 1.64% | 🇫🇮FI | EducationPolitics | 43.1K | View Profile |
| 39 |  Li Andersson | 142.8K | 3.19% | 🇫🇮FI | Education | 42.8K | View Profile |
| 40 |  POSSE | 138.8K | 0.54% | 🇫🇮FI | Fashion | 41.6K | View Profile |
| 41 |  Luonto Furniture | 131.5K | 0.22% | 🇫🇮FI | Home and Garden | 39.4K | View Profile |
| 42 |  Satokausi - reseptit ja ruokavinkit | 129.8K | 0.43% | 🇫🇮FI | FoodHome and GardenMarketing and Advertising | 38.9K | View Profile |
| 43 |  Fazer | 126.6K | 0.47% | 🇫🇮FI | 38.0K | View Profile | |
| 44 |  Intersport Suomi | 126.0K | 3.37% | 🇫🇮FI | 37.8K | View Profile | |
| 45 |  Yle Areena | 125.1K | 0.7% | 🇫🇮FI | News | 37.5K | View Profile |
| 46 |  Luontoon.fi | 123.9K | 0.56% | 🇫🇮FI | NatureOutdoor ActivityTravelPolitics | 37.2K | View Profile |
| 47 |  Arctic TreeHouse Hotel | 116.9K | 0.3% | 🇫🇮FI | Travel | 35.1K | View Profile |
| 48 |  Fin Yapı Ahşap Mimarlık | 115.7K | 0.3% | 🇫🇮FI | 34.7K | View Profile | |
| 49 |  Mika Mäkinen | 115.1K | 2.4% | 🇫🇮FI | Photography | 34.5K | View Profile |
| 50 |  AN Mimarlık KontioTürkiye | 111.5K | 0.3% | 🇫🇮FI | 33.5K | View Profile | |
| 51 |  Liiga | 110.5K | 2.74% | 🇫🇮FI | Sports | 33.2K | View Profile |
| 52 |  Finnish Outdoors | 110.5K | 0.68% | 🇫🇮FI | NatureTravelOutdoor ActivityAdventure | 33.2K | View Profile |
| 53 |  Splay One Suomi | 108.8K | 0.2% | 🇫🇮FI | Lifestyle | 32.6K | View Profile |
| 54 |  Northern Lights Ranch, Finland | 108.6K | 0.6% | 🇫🇮FI | 32.6K | View Profile | |
| 55 |  𝓝𝓞𝓤𝓡 | 104.8K | 30.52% | 🇫🇮FI | Education | 31.4K | View Profile |
| 56 |  Nautor Swan | 103.5K | 0.64% | 🇫🇮FI | Auto and Vehicles | 31.0K | View Profile |
| 57 |  Ilta-Sanomat | 103.0K | 1.64% | 🇫🇮FI | News | 30.9K | View Profile |
| 58 |  Lapinkuningas | 101.2K | 4.49% | 🇫🇮FI | AnimalsNewsNature & OutdoorsAnimals & Pets | 30.4K | View Profile |
| 59 |  이노메싸 innometsä | 100.0K | 0.15% | 🇫🇮FI | Home and GardenDesignInterior Design | 30.0K | View Profile |
| 60 |  The Camera Rescue Project | 100.0K | 2.04% | 🇫🇮FI | PhotographyEducationArts and CraftsProduct Showcase | 30.0K | View Profile |
| 61 |  OVO Junior Team | 99.3K | 1.16% | 🇫🇮FI | 29.8K | View Profile | |
| 62 |  Yle Urheilu | 99.3K | 2.1% | 🇫🇮FI | SportsNews | 29.8K | View Profile |
| 63 |  Martat | 99.2K | 1.03% | 🇫🇮FI | Home and Garden | 29.8K | View Profile |
| 64 |  Yle Elävä arkisto | 98.1K | 2.05% | 🇫🇮FI | 29.4K | View Profile | |
| 65 |  Northern Lights Village | 92.8K | 0.54% | 🇫🇮FI | TravelHome and GardenDogs | 27.9K | View Profile |
| 66 |  MTV Uutiset | 91.9K | 0.83% | 🇫🇮FI | News | 27.6K | View Profile |
| 67 |  Vain elämää | 90.7K | 2.85% | 🇫🇮FI | Entertainment and Music | 27.2K | View Profile |
| 68 |  Levi | 90.1K | 0.83% | 🇫🇮FI | TravelOutdoor ActivitySportsMountain | 27.0K | View Profile |
| 69 |  Yle | 88.9K | 1.1% | 🇫🇮FI | Life and Society | 26.7K | View Profile |
| 70 |  Klarna | Suomi | 87.3K | 0.8% | 🇫🇮FI | 26.2K | View Profile | |
| 71 |  Radio Rock | 86.6K | 1.3% | 🇫🇮FI | Entertainment and MusicMusicRock | 26.0K | View Profile |
| 72 |  Suomen luonnonsuojeluliitto | 85.5K | 2.36% | 🇫🇮FI | NatureCareers | 25.7K | View Profile |
| 73 |  Helsinki, Finland | 85.2K | 1.58% | 🇫🇮FI | TravelBusiness and FinanceNatureNature & Outdoors | 25.6K | View Profile |
| 74 |  Yle Summeri | 85.1K | 1.9% | 🇫🇮FI | Entertainment and MusicNews | 25.5K | View Profile |
| 75 |  Mikko Rehnberg | 85.0K | 13.15% | 🇫🇮FI | SportsPersonal FinanceSnowboardingSki | 25.5K | View Profile |
| 76 |  Jenni Häyrinen | Food artist | 85.0K | 1% | 🇫🇮FI | Food | 25.5K | View Profile |
| 77 |  Varusteleka | 84.4K | 1.42% | 🇫🇮FI | Outdoor Activity | 25.3K | View Profile |
| 78 |  Maaret Kallio | 84.1K | 3.82% | 🇫🇮FI | EducationMusic | 25.2K | View Profile |
| 79 |  𝗖𝗮𝗿𝗼𝗹𝗶𝗻𝗲 𝗛𝗮𝗮𝗽𝗮𝗻𝗲𝗻 𓆉 | 83.2K | 0.2% | 🇫🇮FI | Travel | 25.0K | View Profile |
| 80 |  Gugguu | 82.8K | 2.31% | 🇫🇮FI | Fashion and AccessoriesFamilyChildrenAccessories | 24.8K | View Profile |
| 81 |  Novitaknits | 82.0K | 1.76% | 🇫🇮FI | Arts and Crafts | 24.6K | View Profile |
| 82 |  Tubecon | 78.9K | 0.4% | 🇫🇮FI | 23.7K | View Profile | |
| 83 |  Visit Rovaniemi | 78.8K | 1.2% | 🇫🇮FI | TravelAdventure | 23.6K | View Profile |
| 84 |  Sohvaperunat | 78.4K | 3.1% | 🇫🇮FI | 23.5K | View Profile | |
| 85 |  Black Smoke Racing | 78.2K | 4.46% | 🇫🇮FI | Auto and VehiclesOutdoor ActivityAutomotiveCars | 23.5K | View Profile |
| 86 |  Ville "Viki" Eerikkilä | 78.2K | 8.09% | 🇫🇮FI | Entertainment and MusicSoccer | 23.4K | View Profile |
| 87 |  WWF Suomi | 76.2K | 2.13% | 🇫🇮FI | NatureAnimalsCareers | 22.9K | View Profile |
| 88 |  Verohallinto | 75.9K | 1.65% | 🇫🇮FI | Home and Garden | 22.8K | View Profile |
| 89 |  Yle sää | 74.7K | 3.26% | 🇫🇮FI | EducationLife and SocietyMarketing and Advertising | 22.4K | View Profile |
| 90 |  happy cat family | 74.5K | 1.5% | 🇫🇮FI | PetsAnimals & Pets | 22.3K | View Profile |
| 91 |  MINNA PARIKKA | 74.4K | 1.46% | 🇫🇮FI | Fashion and AccessoriesShoes | 22.3K | View Profile |
| 92 |  Loupedeck | 74.1K | 0.43% | 🇫🇮FI | Photography | 22.2K | View Profile |
| 93 |  GENELEC | 72.4K | 0.56% | 🇫🇮FI | Product Education | 21.7K | View Profile |
| 94 |  Jokerit Helsinki | 72.0K | 2.13% | 🇫🇮FI | SportsPersonal FinanceIce HockeyMusic | 21.6K | View Profile |
| 95 |  CARTHEORIES🇫🇮 | 71.9K | 2.68% | 🇫🇮FI | Auto and VehiclesAutomotiveCarsLuxury | 21.6K | View Profile |
| 96 |  Pentik | 71.9K | 0.62% | 🇫🇮FI | Home and Garden | 21.6K | View Profile |
| 97 |  Kata | 71.1K | 4.97% | 🇫🇮FI | Arts and CraftsDogs | 21.3K | View Profile |
| 98 |  Yle Kioski | 70.4K | 1.79% | 🇫🇮FI | Fashion and AccessoriesPhotographyNews | 21.1K | View Profile |
| 99 |  Big Brother Suomi | 69.3K | 4.09% | 🇫🇮FI | Entertainment and Music | 20.8K | View Profile |
| 100 |  Linnanmäki | 68.9K | 2.18% | 🇫🇮FI | Entertainment and Music | 20.7K | View Profile |
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FAQ: Top Instagram Brand Ranking in Finland
Who are the top Instagram brands in Finland?
If you're looking to discover the leading Instagram brands in Finland, our Brand Discovery tool offers a valuable, no-cost solution to explore brands by followers and engagement.
As of the latest data, the top brand in Finland is @xwany.payman, boasting an impressive following of 1.2M subscribers.
Securing the second position is @nokia, commanding 992.7K subscribers. Additionally, @finland enjoys a following of 869.9K.
What is Potential Reach?
Potential Reach is an estimate of the total audience a brand can reach through Instagram posts. It is calculated based on follower count and average engagement metrics, giving marketers a quick indicator of a brand's campaign reach potential.
