List of Top 100 Travel Brands of China in 2026

List of Top 100

What Are The Top Brands Operating in China.
Discover what brands are popular in China. Continue reading to know the top brands of China. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 108 Top Brands on Instagram in China.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 China 🇨🇳 Asia Travel | Hotels | Food | Tips
@china.travels
Home and Garden Travel 538.5K 0.32%
2 Trip.com
@trip
Travel Adventure 531.1K 0.11%
3 China Insider
@chinainsider
Travel Adventure 487.4K 15.53%
4 FlyOverChina
@flyoverchina
Photography Travel 268.1K 0.01%
5 China Southern Airlines
@china_southern
Travel Airline Transportation & Accomodation Services 262.6K 0.50%
6 Shanghai Observed
@shanghaiobserved
Travel Photography Singer Modeling 252.5K 17.28%
7 Visit Xiamen
@visit_xiamen
Travel 227.6K 0.01%
8 sky盖盖
@__sky_
Travel Photography Modeling 202.9K 0.42%
9 Shanghai 🇨🇳 Travel | Hotels | Food | Tips
@shanghai.explore
Travel 183.3K 0.50%
10 Beijing 🇨🇳
@insta.beijing
Travel Education Marketing and Advertising Nature & Outdoors 171.9K 1.22%
11 BeautifulChina
@chinadestinations
Travel Nature & Outdoors Architecture 165.4K 0.43%
12 Beijing 🇨🇳 Travel | Hotels | Food | Tips
@beijing.explore
Travel 153.6K 0.11%
13 Sichuan Tourism
@visit_sichuan
Travel Politics Adventure 143.7K 0.02%
14 EXQUISITE MEDIA
@exquisitemedia
News Travel 115.8K 0.13%
15 Travel to China
@travel2china
Travel Adventure Nature & Outdoors Architecture 95.5K 0.41%
16 Visit Sanya
@visit_sanya
Travel Politics Hotels Government Organization Government Agencies 71.9K 0.02%
17 Discover Nanjing, China
@discover_nanjing
Travel 65.5K 0.20%
18 Shanghaiist
@shanghaiist
Entertainment and Music Life and Society Travel News 62.2K 1.21%
19
@thatmanjamm
Travel Photography Arts and Crafts Business and Finance 61.2K 3.07%
20 Suzhou, China With Style
@visitsuzhou
Travel Television 56.5K 0.18%
21 Qingdao, China
@visit.qingdao
Travel 55.3K -
22 WeiRan Ji
@jiweijw
Travel Photography Arts and Crafts Design Celebrities 49.2K 0.18%
23 That's Shanghai
@thatsshanghai
Photography Travel Entertainment and Music News Adventure Media News Company Publishers 47.9K 0.52%
24 Shanghai Instagram Community
@zai_shanghai
Travel Management Founder Nature & Outdoors Architecture 47.6K 3.11%
25 Best Pandas🐼🎍
@lovely_panda.tv
Animals Nature Travel 41.9K 18.14%
26 Hello Sanya
@hellosanya_official
Travel 40.1K 0.60%
27 Time Out Shanghai
@timeoutshanghai
Travel News Food 40K 0.19%
28 Ningbo Tour Guide
@gotoningbo
Education Travel Design 38.9K 0.03%
29 Chongqing Official 🇨🇳 人人爱重庆
@inchongqing
Travel 38.4K 2.50%
30 SnowLion Tours
@snowliontours
Travel 37.4K 1.12%
31 Marco Polo | Travel & Nature
@marcopoloha
Travel Outdoor Activity 37.4K 0.77%
32 All About China
@lovemychina
Travel Events Adventure Nature & Outdoors Architecture 36.9K 2.62%
33 China Highlights
@chinahighlights
Travel 35K 2.37%
34 ChengduPlus+
@chengduplus
Entertainment and Music Travel 33K 0.16%
35 Amazing Guizhou
@amazingguizhou
Travel 31.7K 0.39%
36 ashewellness.com
@myrnasaliba
Travel News Coaching Health 31.6K 2.37%
37 We Love Beijing
@we.love.beijing
Travel 29.8K 0.34%
38 China Culture
@china_culture
Travel Arts and Crafts 23.1K 0.07%
39 Chengdu Sichuan 成都 | 人.生活
@instachengdu
Travel Life and Society Nature & Outdoors Architecture 23K 1.93%
40 🇨🇳 LOVES_CHINA 🇨🇳
@loves_china
Travel Photography Events Adventure 22.2K 10.07%
41 Della 秦
@dellaqin
Travel Arts and Crafts Home and Garden 21.6K 4.09%
42 Grand China
@grandchina.travelling
Travel 21.1K 0.10%
43 Guangzhou Travel
@visitguangzhou
Travel Photography Food and Drink Politics 20.6K 0.40%
44 Jim Pang
@kwunkum
Travel Life and Society Architecture Nature & Outdoors 20.6K 1.43%
45 Hi China Travel
@hichinatravel
Travel 20.1K 0.80%
46 MáLà Project
@malaproject
Food Travel 19.7K 0.76%
47 𝙼 𝙸 𝚈 𝚄 𓆙
@miyu_nails
Travel 17.8K 1.10%
48 LaowaiMe
@laowaime
Travel 15.9K 1.40%
49 Amazing Asia
@amazingasia.pl
Travel 15.9K 1.00%
50 That's Beijing
@thatsbeijing
Entertainment and Music Fashion and Accessories Food Travel 15.6K 2.70%
51 TopAsiaPhoto
@topasiaphotos
Photography Travel Food iPhone 15.3K 2.99%
52 ILoveBeijing
@ilove.beijing
Travel 15K 2.00%
53 🐼 China Tours + Panda Fanatics
@mypandatours
Travel Animals 14.7K 1.91%
54 🇨🇳 Shanghai's Top Restaurants
@top_shanghai_restaurants_
Food Travel Food and Drink 14.5K 1.05%
55 Anna - Russian in Tibet
@kawachen
Travel Education 13.7K 3.32%
56 Welcome to Asia
@welcometoasia_wta
Travel 13.3K 0.70%
57 Shenzhen📍
@shenzhen.life
Travel 12.5K 3.10%
58 robloxer_any_ponchik
@bestsaller_china
Nature Travel Animals 12K -
59 King of the North Cosplays
@king.of.the.north.cosplays
Art Fitness Travel Animation and Cosplay Fitness and Health 11.8K 0.19%
60 Wize Scholarships
@wize.scholarships
Education Travel 10K 1.80%
61 China Matters 视界中国
@chinamatters__
Food Travel 10K 0.10%
62 W Shanghai - The Bund
@wshanghai
Travel Food Topic Hotel Hotel Transportation & Accomodation Services 9.8K 1.00%
63 🅼🅰🅳🅴 🅸🅽 🅲🆄🅱🅰 🇨🇺
@alvarezzgypsy
Travel 9.8K 2.20%
64 Insight Ningbo
@insightningbo
Travel 9.1K 0.10%
65 China Today
@_c_h_i_n_a____t_o_d_a_y_
Travel 8.5K 1.43%
66 Four Seasons Hotel Guangzhou
@fsguangzhou
Travel Food 8.5K 0.96%
67 GoToNanjing
@gotonanjing
Travel Food 8.4K 1.20%
68 Chengdu Food Tours
@chengdufoodtours
Food Travel Food and Drink 8.2K 1.88%
69
@anthnnn
Travel 7.7K 0.34%
70 GoKunming Ⅰ Kunming Ⅰ Yunnan
@gokunming
Nature Travel Adventure 7.7K 1.93%
71 L&A Design
@ladesign
Arts and Crafts Travel 6.3K 2.10%
72 Chloe W #vandiary
@vandiary
Food Travel Home and Garden 5.9K 0.94%
73 شركة يينا الصينية
@alsalam_china
Travel Product Showcase 5.5K -
74 This is Hainan
@thisishainangov
Travel 5.4K 0.10%
75 Mandarin Oriental
@mo_pudong
Travel 4.8K 0.50%
76 EF English First
@ef.workabroad
Education Travel 4.6K 0.11%
77 Mandarin Oriental, Sanya
@mo_sanya
Travel 4.2K 0.89%
78 🇨🇳
@insta__xian
Travel 4.1K 1.84%
79 Fairmont Peace Hotel
@fairmontpeacehotel
Travel 3.9K 0.50%
80 My Magic Pet Morphle
@morphletv
Travel 3.8K 1.10%
81 Mission Hills China
@missionhillschina
Travel Sports Basketball 3.7K 0.51%
82 焙你快樂💛
@bakeyouhappier
Travel 3.5K 5.20%
83 Friendly Shandong
@travel_shandong
Travel 3.1K 0.10%
84 Hangzhou expat
@hangzhou.expat
Travel Life and Society 3K 6.80%
85 The Peninsula Beijing
@thepeninsulabeijing
Travel 3K 1.20%
86 Atlantis Sanya
@atlantis_sanya
Travel 2.9K 2.40%
87 Stories Of Beijing
@storiesofbeijing
Travel Photography 2.8K 2.90%
88 Chengdu | Chinese Food
@chengduszechuan
Food Travel 2.7K 0.60%
89 Chez Nicholas
@cheznicholasresto
Food Travel 2.6K 2.10%
90 #AlilaAnji
@alilaanji
Nature Travel Home and Garden Food Hotels 2.5K 1.98%
91 Jenn Gunter - Travel Pics
@jenngunter_throughthislens
Travel Photography 2.4K 1.90%
92 AGENCIA DE VISAS Y VIAJES
@foturusvisasyviajes
Photography Travel 2.2K 0.10%
93 Shanghai Love Notes
@shanghailovenotes
Travel Arts and Crafts Modeling 2.2K 5.23%
94 SHARI NG
@gnirahs
Travel Parenting General Interest 2.2K 2.40%
95 W Xl’AN
@wxianhotel
Travel 2.2K 0.74%
96 Molly
@moivyvan322
Travel 1.9K 11.91%
97 Waldorf Astoria Beijing
@waldorf_astoria_beijing
Travel 1.9K 0.40%
98 Discover Beautiful China
@discoverbeautifulchina
Travel 1.9K -
99 The Intern Group Shanghai
@theinterngroup_shanghai
Education Travel 1.8K 4.20%
100 Capella Shanghai
@capellashanghai
Travel 1.7K 1.80%

Most Talked-About Brands Ranking Analysis

China 🇨🇳 Asia Travel | Hotels | Food | Tips is ranked #1 as the most popular brand in China for 09 in 2026. The average engagement rate is 0.32 with 538,479 followers count. In addition to being ranked the number one brand on Instagram, China 🇨🇳 Asia Travel | Hotels | Food | Tips is also the top brand in the Home and Garden category.
Trip.com and China Insider are ranked 2nd and 3rd in the list. In terms of user engagement, Trip.com has an average engagement rate of 0.11, follower size of 531,057. Similarly, China Insider average engagement rate is 15.53, with 487,443 followers.
FlyOverChina is a top Instagram Brand that ranks in 4th place.
Number five on our list is China Southern Airlines, a top brand in the category of Travel, The follower on Instagram is 262,621.