List of Top 100 Design Brands in 2026

List of Top 100

What Are The Top Brands Operating.
Discover what brands are popular. Continue reading to know the top brands. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 28,332 Top Brands on Instagram.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 CHANEL
@chanelofficial
France
Fashion Home and Garden Fashion Design 60M 0.03%
2 Dior Official
@dior
France
Fashion and Accessories Beauty and Self Care Home and Garden Design Lifestyle Company Home Services 46.8M 0.04%
3 5-Minute Crafts
@5.min.crafts 		DIY and Life Hacks Arts and Crafts Product Education Interior Design Furniture Design 44.5M 0.05%
4 Versace
@versace 		Fashion Business and Finance Styling Fashion Design 30.1M 0.18%
5 Calvin Klein
@calvinklein
United States
Fashion and Accessories Product Showcase Parenting Fashion Design Clothing Personal Goods & General Merchandise Stores 25.7M 0.04%
6 Burberry
@burberry
United Kingdom
Fashion and Accessories Fashion Design Clothing Clothing (Brand) Personal Goods & General Merchandise Stores 20.2M 0.07%
7 Instagram for Business
@instagramforbusiness 		News Events Design Marketing 19.6M 0.09%
8 Christian Louboutin
@louboutinworld
France
Fashion and Accessories Business and Finance Design Design & Fashion Business & Utility Services 16.9M 0.02%
9 Cartier Official
@cartier 		Fashion and Accessories Product Showcase Celebrity Jewelry Design Jewelry Watches Personal Goods & General Merchandise Stores 15.7M 0.07%
10 Hermès
@hermes 		Fashion and Accessories Business and Finance Design Interior Design Business & Utility Services 14.3M 0.07%
11 Balenciaga
@balenciaga 		Business and Finance Home and Garden Fashion Design 14.3M 0.40%
12 Jimmy Choo
@jimmychoo
United Kingdom
Fashion and Accessories Business and Finance Styling Design Business & Utility Services 13.5M 0.03%
13 McQueen
@alexandermcqueen
United Kingdom
Fashion and Accessories Fashion Design Modeling Clothing Personal Goods & General Merchandise Stores 13M 0.04%
14 BOSS
@boss 		Fashion and Accessories Fashion Design 12.2M 0.07%
15 Moschino
@moschino 		Fashion Fashion Design Modeling 11.7M 0.04%
16 Converse
@converse 		Fashion and Accessories Sports Shoes Adventure Design 10.7M 0.20%
17 Levi's
@levis 		Fashion and Accessories Fashion Design Clothing Clothing (Brand) Personal Goods & General Merchandise Stores 10.1M 0.05%
18 Off-White™
@off____white 		Fashion and Accessories Modeling Fashion Design Product Service Product/Service Personal Goods & General Merchandise Stores 9.9M 0.09%
19 Architectural Digest
@archdigest
United States
Home and Garden News Design Interior Design Magazine Publishers 9.8M 0.17%
20 Roberto Cavalli
@roberto_cavalli
Italy
Fashion and Accessories Fashion Design 9M 0.14%
21 Lojas Renner
@lojasrenner
Brazil
Romance and Wedding Marketing and Advertising Fashion Design 8.5M 0.01%
22 AliExpress
@aliexpress 		Fashion and Accessories Tennis Design 8.2M 0.01%
23 American Style
@americanstyle
United States
Fashion and Accessories Business and Finance Design Design & Fashion Business & Utility Services 8.2M 0.02%
24 Zara Home Official
@zarahome
Spain
Home and Garden Design Interior Design Decoration 7.8M 0.06%
25 Interior Design & Home Decor
@inspire_me_home_decor 		Home and Garden Product Showcase Design Interior Design 7.8M 0.05%
26 Stella McCartney
@stellamccartney
United Kingdom
Beauty and Self Care Fashion and Accessories Modeling Fashion Design 7.4M 0.07%
27 Oscar de la Renta
@oscardelarenta
Dominican Republic
Fashion and Accessories Business and Finance Styling Design Business & Utility Services 7.3M 0.21%
28 FERRAGAMO
@ferragamo
Italy
Fashion and Accessories Fashion Design 7.2M 0.07%
29 Vogue Italia
@vogueitalia
Italy
Fashion and Accessories Photography News Fashion Design Magazines Magazine Publishers 7.2M 0.12%
30 Coach
@coach 		Fashion and Accessories Design Interior Design Retail Company Personal Goods & General Merchandise Stores 7.1M 0.10%
31 LOEWE
@loewe 		Fashion and Accessories Home and Garden Design Fashion Design 6.6M 0.17%
32 H&M HOME
@hmhome 		Home and Garden Parenting Events Design Interior Design 6.3M 0.05%
33 Target
@target
United States
Product Showcase Design Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 6.1M 0.03%
34 Sherri Hill
@sherrihill
United States
Fashion and Accessories Modeling Fashion Design 6M 0.38%
35 alexanderwang
@alexanderwangny 		Fashion and Accessories Fashion Design 5.8M 0.07%
36 FARFETCH
@farfetch
United States
Fashion and Accessories Education Styling Design 5.7M 0.02%
37 HGTV
@hgtv 		Home and Garden News Television TV Channel Design Interior Design Decoration 5.6M 0.03%
38 NET-A-PORTER
@netaporter
United Kingdom
Fashion and Accessories Fashion Design 5.6M 0.01%
39 Sabyasachi
@sabyasachiofficial 		Fashion and Accessories Marketing and Advertising Fashion Design 5.5M 0.07%
40 Moncler
@moncler 		Fashion and Accessories Parenting Modeling Fashion Design 5.3M 0.08%
41 Girls
@girls 		Entertainment and Music Funny Life and Society Modeling Design Design & Fashion Business & Utility Services 5.3M 1.47%
42 Massimo Dutti
@massimodutti
Spain
Fashion and Accessories Modeling Fashion Design 5.3M 0.07%
43 OOTD Magazine
@ootdmagazine
United States
Fashion and Accessories Styling Lifestyle Celebrities Hair & Beauty Health & Fitness Design 4.9M 1.47%
44 Melissa Brasil
@melissaoficial
Brazil
Fashion and Accessories Design 4.6M 0.07%
45 Daily Mail
@dailymail
United Kingdom
Entertainment and Music News Design Lifestyle 4.6M 0.07%
46 Acne Studios
@acnestudios
Sweden
Fashion and Accessories Fashion Design Design 4.4M 0.17%
47 AJIO
@ajiolife 		Fashion and Accessories Design Interior Design 4.3M 0.06%
48 Nifty
@buzzfeednifty 		Arts and Crafts DIY and Life Hacks News Design Decoration Interior Design 4.3M 0.02%
49 Domestika
@domestika
Spain
Upskilling Arts and Crafts News Design Illustrator 4.2M 0.12%
50 Marchesa
@marchesafashion 		Fashion and Accessories Business and Finance Fashion Design 4.1M 0.03%
51 Maison Margiela
@maisonmargiela
United States
Fashion and Accessories Fashion Design Modeling 4.1M 0.26%
52 Helen Yarmak
@helenyarmak 		Fashion and Accessories Fashion Design Lifestyle 4M 0.93%
53 Dr. 𝘼𝙣𝙜𝙞𝙚 𝙆𝙖𝙨𝙨𝙖𝙗𝙞𝙚
@angiekassabie
Lebanon
Travel Fitness and Health Modeling Fashion Design Celebrities Design Hair & Beauty 4M 0.35%
54 Sapphire
@sapphirepakistan
Pakistan
Fashion and Accessories Parenting Jewelry Fashion Design 4M 0.07%
55 Design Milk
@designmilk
United States
Arts and Crafts News Design Interior Design 3.9M 0.05%
56 COS
@cosstores
Sweden
Fashion and Accessories Design Lifestyle Clothing Personal Goods & General Merchandise Stores 3.9M 0.04%
57 W Magazine
@wmag 		Fashion and Accessories Entertainment and Music Celebrity Music News Modeling Fashion Design Magazine Publishers 3.8M 0.41%
58 CB da Casas Bahia 🧢
@casasbahia
Brazil
Games Entertainment and Music Design 3.8M 0.03%
59 Gucci Beauty Official
@guccibeauty 		Beauty and Self Care Modeling Fashion Design Brand Food & Personal Goods 3.7M 0.05%
60 TORY BURCH
@toryburch
United States
Fashion and Accessories Styling Design Shopping & Retail Personal Goods & General Merchandise Stores 3.7M 0.13%
61 Louise Pentland : Creator & Author💖
@louisepentland
United Kingdom
Entertainment and Music Family Design Lifestyle 3.7M 0.28%
62 Pottery Barn
@potterybarn 		Home and Garden Decoration Design Interior Design Topic Home Decor Home Goods Stores 3.7M 0.08%
63 VOGUE KOREA
@voguekorea
Korea
Fashion and Accessories News Modeling Fashion Design 3.7M 0.16%
64 ZIMMERMANN
@zimmermann
Australia
Fashion and Accessories Business and Finance Fashion Design Modeling 3.6M 0.15%
65 HomeGoods
@homegoods 		Home and Garden Design Lifestyle Decoration Retail Company Personal Goods & General Merchandise Stores 3.5M 0.11%
66 ميس عنبر - Mays Anber
@maysanber
United Arab Emirates
Entertainment and Music Education Producers DJ Music Hair & Beauty Celebrities Design Health & Fitness 3.5M 0.76%
67 Walmart
@walmart 		Product Showcase Design Decoration Retail Company Personal Goods & General Merchandise Stores 3.5M 0.02%
68 RANDANDAN
@mcbinladen 		Entertainment and Music Soccer Celebrities Hair & Beauty Health & Fitness Design 3.4M 0.09%
69 Dezeen
@dezeen
United States
News Design Architecture Interior Design 3.4M 0.06%
70 ART | 365 Days A Year 🎨
@arts.hub 		Arts and Crafts Product Showcase Drawing Design 3.3M 0.51%
71 AADNEVIK
@aadnevikofficial 		Fashion and Accessories Fashion Design Modeling 3.3M 0.70%
72 Giambattista Valli Paris
@giambattistavalliparis
France
Business and Finance Fashion Fashion Design Modeling 3.3M 0.11%
73 etsy
@etsy
United States
Arts and Crafts Home and Garden Design 3.3M 0.03%
74 Elisabetta Franchi
@elisabettafranchi
Italy
Fashion and Accessories Animals Fashion Design Modeling 3.3M 0.08%
75 BERTA
@berta 		Fashion and Accessories Modeling Design 3.2M 0.30%
76 architecture & design hunter
@architecture_hunter
United States
Arts and Crafts Home and Garden Design Architecture Interior Design 3.2M 0.12%
77 Dailus
@dailus
Brazil
Beauty and Self Care Product Showcase Hair & Beauty Celebrities Design 3M 0.17%
78 ELLE KOREA 엘르 코리아
@ellekorea
Korea
Fashion and Accessories Beauty and Self Care Arts and Crafts Entertainment and Music News Fashion Design 3M 3.10%
79 Modanisa
@modanisa
Turkey
Fashion and Accessories Product Showcase Fashion Design 3M 0.03%
80 #ғᴏʀᴇᴍᴏsᴛᴡᴇᴅᴅɪɴɢᴘᴀɢᴇ 💍
@weddingdigestnaija 		Romance and Wedding Travel News Events Celebrities Design 2.9M 0.10%
81 DKNY
@dkny 		Fashion and Accessories Entertainment and Music Parenting Fashion Design 2.8M 0.02%
82 Koton
@koton
Turkey
Fashion and Accessories Fashion Design 2.8M 0.02%
83 West Elm
@westelm
United States
Home and Garden Product Showcase Design Decoration Interior Design 2.7M 0.05%
84 Vogue Living
@vogueliving 		Home and Garden Arts and Crafts News Design Interior Design 2.7M 0.20%
85 Crate and Barrel
@crateandbarrel
United States
Home and Garden Product Showcase Parenting Events Design Portraits 2.7M 0.10%
86 MadeiraMadeira
@madeiramadeiraloja 		Home and Garden Product Showcase DIY and Life Hacks News Design 2.7M 0.03%
87 UNIQLO Global
@uniqlo
Japan
Fashion and Accessories Fashion Design 2.7M 0.07%
88 Schiaparelli
@schiaparelli 		Fashion and Accessories Business and Finance Design & Fashion Business & Utility Services 2.7M 1.49%
89 Design.Only
@design.only
United States
Product Education Home and Garden Design Interior Design 2.7M 0.09%
90 Barneys New York
@barneysny
United States
Fashion and Accessories Fashion Design 2.7M -
91 animasinopal
@si_nopal
Indonesia
Art Celebrity Film, Music & Books Architecture Design 2.6M 1.27%
92 Pusheen
@pusheen
United States
Animals Home and Garden Design Moms 2.6M 0.88%
93 Armani Exchange
@armaniexchange 		Fashion and Accessories Lifestyle Design 2.6M 0.03%
94 alkaram studio
@alkaramstudio
Pakistan
Fashion and Accessories Fashion Design Design Topic Shopping Retail Shopping & Retail Personal Goods & General Merchandise Stores 2.6M -
95 IKEA Saudi - ايكيا السعودية 🇸🇦
@ikeasaudiarabia
Saudi Arabia
Home and Garden Decoration Design Interior Design 2.6M 0.01%
96 MODERN ARCHITECT MAGAZINE
@modern.architect 		Arts and Crafts Architecture Design 2.6M 0.27%
97 Alberta Ferretti
@albertaferretti
Italy
Fashion and Accessories Home and Garden Fashion Design Lifestyle 2.6M 0.04%
98 MUGLER
@muglerofficial 		Fashion and Accessories Fashion Design Modeling Brand Food & Personal Goods 2.5M 0.43%
99 Billabong
@billabong 		Sports Fashion and Accessories Surfing Design 2.5M 0.12%
100 Bath & Body Works Arabia
@bathandbodyworksarabia
Saudi Arabia
Beauty and Self Care Home and Garden Lifestyle Design 2.5M 0.06%
See Full List

Most Talked-About Brands Ranking Analysis

CHANEL is ranked #1 as the most popular brand for 09 in 2026. The average engagement rate is 0.03 with 60,000,202 followers count. In addition to being ranked the number one brand on Instagram, CHANEL is also the top brand in the Fashion category.
Dior Official and 5-Minute Crafts are ranked 2nd and 3rd in the list. In terms of user engagement, Dior Official has an average engagement rate of 0.04, follower size of 46,837,612. Similarly, 5-Minute Crafts average engagement rate is 0.05, with 44,460,069 followers.
Versace is a top Instagram Brand that ranks in 4th place.
Number five on our list is Calvin Klein, a top brand in the category of Fashion and Accessories, The follower on Instagram is 25,657,975.