Instagram Influencer Spotlight On: Nicholas Mastoras @nmastoras

1) Tell us a little about yourself. What are you doing now and where do you come from?

I am Nicholas, 37 years old, born in Kalamata Greece, living and working in Athens. I am a full time photographer specializing mostly in hotel & architectural photography. Because of the nature of my work I travel often and do a lot of travel photography as well and the occasional fashion shoot or a portrait session.

2) What are your topics of interest? What do you post on Instagram the most?

On Instagram I mostly post photos from my travels and adventures and I also share some photos from work whether it is fashion, a portrait, etc.

3) How did your Instagram name come about?

I have been using Instagram since the very beginning, October 2010 and I have been a suggested user by the application twice in the past. This summer Apple licensed one of my photos for their worldwide outdoor campaign #shotoniPhone6S.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

Mostly VSCO, Priime and Instagram’s native editing tools

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

Instagram to me is a pool of inspiration, there are so many accounts that I really like, it’s too difficult to pick one!

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Originality. It’s great to be inspired by other photographers, but you must have your own voice, your identity.

7) What’s your favorite part about being an influencer?

I really like when people reach out to me asking for advice about their travels, where to go, where to eat, where to stay. The fact that I can help someone that I don’t know personally who is reaching out to me from the other side of the world is always rewarding!

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

They need to have a specific brief for sure, but they also need to keep their ears open for feedback from the influencer and generally have faith in their talent in delivering proper content!

9) What would your advice be on the importance of quality and original content?

I think it’s the most important thing a brand should look for in an influencer. Numbers are not everything nowadays…Original content is king.

10) What do you like best about partnering with brands?

I like the challenge of delivering great content for the brand whilst maintaining my identity as a photographer/content creator.

Topics:

• Architecture
• Fashion
• Nature & Outdoors
• Photography
• Travel

Country:

Greece