Instagram Influencer Spotlight On: Lucas Raven @Followtheraven

1) Tell us a little about yourself. What are you doing now and where do you come from?

My name is Lucas Raven, a media personality based between Dubai and Qatar. I’ve been traveling and producing campaigns and editorials to inspire luxury travel. I collaborate with the best destinations and media titles in creating impeccable content, featuring special experiences around the world.

Here are my digital collaborations with Forbes:

https://instagram.com/p/BgZbXfvHfY6/

https://instagram.com/p/BazSIu3DuSk

On the cover of Harper’s Bazaar International as The Face of Luxury Travel:

https://www.instagram.com/p/CDVHCaqJ41I/

Instagram: Followtheraven

Here are some of my published collaborations:

Oberoi:

https://www.instagram.com/tv/CKyTf6xH7mx/

Turkish Tourism and Esquire:

https://www.instagram.com/p/CHnPlLynZBg/

Visit Dubai:

https://www.instagram.com/p/B9GhUMtH8BD/

Aman:

https://www.instagram.com/p/CIi3Lm6nVB6/

Belmond:

https://www.instagram.com/p/CDGZAhBHfos/

Hyatt’s Global Campaign called Places You Can Explore, featuring Dubai:

Park Hyatt Milan:

https://www.instagram.com/p/BmxnuIGlVDO/

Edition Barcelona:

Kitchen Conversations: Chef Sebastian Mazzola At The Barcelona Edition

A digital editorial for Turkish Airlines:

https://www.factqatar.com/lasting-memories/

Mandarin Oriental Hong Kong:

Mandarin Oriental Hong Kong, A Destination In Itself

I cater to the Expat and local families with high net worth. A young and loyal market from within the societies of Dubai, Qatar, the rest of the Gulf States, Asia, and the UK.

I am also the voice of travel for Esquire Magazine here in the Middle East. Here are some copies of my published editorials:

https://www.dropbox.com/sh/tv30qdgr1kywb3x/AADZS4W_f4cUWK5fQwgaCPJ-a?dl=0

Here’s the link to my media brief, for your reference:

https://boards.wetransfer.com/board/sbpc83p21ljyv6ezk20210115122544/latest?token=7a46c851-22f1-4c23-b07a-824ea50e8700

2) What are your topics of interest? What do you post on Instagram the most?

Travel and sometimes Men’s Fashion

3) How did your Instagram name come about?

My last name is Raven. That kinda explains it all.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I use Lightroom and sometimes, Snapseed.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I’m inspired by Forbes Magazine’s take on travel, storytellers like Niel Gaiman. I am also inspired by fashion: Tom Ford, Cavalli, Armani, Paul Smith and several other great minds.

6) What’s your favorite part about being an influencer?

I get to travel and create content in my own terms.

7) What’s your favorite part about StarNgage? Any exciting campaigns that you have joined through StarNgage before?

I just joined

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

allow the creator to be who they are, and to create from the heart. Trust them to do what they do best. Pick ambassadors who are already aligned with the brand’s ethos and style, and let them create for the brand.

9) What would your advice be on the importance of quality and original content?

Let who you are come across your content. Put personality, style and pretty much your DNA in it. Generic content with plain t-shirts and basic jeans no longer cut it for this generation. Learn how to have a relationship with the world of design, fashion, arts, storytelling and travel. All of them go hand in hand. Draw inspiration from all things beautiful.

10) What do you like best about partnering with brands?

I’m very selective with brands I partner up with. What I love about partnerships is how we learn a lot from each other.

Topics:

• Fashion
• Travel

Country:

Qatar