Instagram Influencer Spotlight On: Anne Berndt @anne.berndt

1) Tell us a little about yourself. What are you doing now and where do you come from?

I´m an actress and a model from Berlin, Germany, who started being part of Theatre- and Musicalshows as a child.

2) What are your topics of interest? What do you post on Instagram the most?

I´m interested in art, theatre, film, fashion, music and nature. I post professional pictures of myself produced from photoshootings and also impressions from events, theatre plays,…. and advertising for projects I am part of like movie posters, playbills,…

3) How did your Instagram name come about?

My Instagram name is actually my real name. 😉

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I only use Instagram-Filters.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

kitscheart is a really inspiring artist and my favourite instagrammer. I do also like michibuchinger, lenahoschek, notesofberlin,….

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Love

7) What’s your favorite part about being an influencer?

I enjoy having an audience for my work like photo-/videoshootings, theatre plays,… and getting a direct feedback. And I like meeting colleagues like other actresses and models, the networking point is very important for me.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

The product should match the instagrammer´s attitude. There was that successful instagrammer who was known as a “I don´t care”- kind of girl. She didn´t wear makeup and represented the “out of bed” or “waisted”-look. One day she posted pictures of a hair product and how happy she is with the results. It was like out of the blue. Very implausible. The comments were pretty negative as well. Brands should chose instagrammers who would actually use those kinds of products in real life.

9) What would your advice be on the importance of quality and original content?

Instagrammers should actually test the products.

10) What do you like best about partnering with brands?

Social media advertising doesn´t appear artificial. A thing I don´t like about usual commercials on TV is that it´s so unnatural, especially the dialouges recorded dubbing actors. Via instagram you have the direct contact to instagrammers you´ve chosen to follow.

Topics:

• Art
• Celebrities
• Fashion
• Film, Music & Books
• Food & Drink
• Hair & Beauty
• Humor

Country:

Germany