Updated list as of 2026-10
Download| # | Name | Followers | ER | Country | Topic of Influence | Potential Reach | |
|---|---|---|---|---|---|---|---|
| 1 |  Thairath | 2.8M | 0.27% | 🇹🇭TH | News | 830.5K | View Profile |
| 2 |  ปันโปร | 1.5M | 0.55% | 🇹🇭TH | Entertainment and MusicNews | 445.1K | View Profile |
| 3 |  Yoga Daily Practice | 1.5M | 0.15% | 🇹🇭TH | Fitness and Health | 440.4K | View Profile |
| 4 |  Soneva | 1.3M | 0.08% | 🇹🇭TH | TravelHotelsLifestyle | 397.5K | View Profile |
| 5 |  ช่อง เวิร์คพอยท์ กดหมายเลข 23📺 | 1.3M | 0.03% | 🇹🇭TH | Entertainment and MusicNewsMusicSinger | 396.8K | View Profile |
| 6 |  Preeyada Sitthachai | 1.3M | 1.93% | 🇹🇭TH | Product ShowcaseTelevisionModelingShopping & Retail | 376.1K | View Profile |
| 7 |  one31 | 1.2M | 0.02% | 🇹🇭TH | Entertainment and MusicNews | 355.0K | View Profile |
| 8 |  Thailand | 1.2M | 1.27% | 🇹🇭TH | TravelAdventureActivity GeneralGeneral Interest | 348.2K | View Profile |
| 9 |  ▪️P L A ▪️ครูปลา | 1.2M | 4.77% | 🇹🇭TH | Modeling | 346.9K | View Profile |
| 10 |  มิ้ลค์ #มะแนวว | 1.0M | 16.7% | 🇹🇭TH | Entertainment and Music | 307.7K | View Profile |
| 11 |  หนังสือพิมพ์ข่าวสด | 1.0M | 0.1% | 🇹🇭TH | News SiteNews & Media WebsitePublishers | 301.5K | View Profile |
| 12 |  Watsons Thailand | 994.6K | 0.1% | 🇹🇭TH | Beauty and Self CareEducationProduct Education | 298.4K | View Profile |
| 13 |  NOMAYONNAISEPLEASE | 952.9K | 10.12% | 🇹🇭TH | Acting and DramaCelebrityActors | 285.9K | View Profile |
| 14 |  Wongnai | 950.8K | 0.08% | 🇹🇭TH | FoodTravel | 285.3K | View Profile |
| 15 |  TH.SHEIN.COM | 911.9K | 0.49% | 🇹🇭TH | Fashion and AccessoriesHome and GardenStylingLifestyle | 273.6K | View Profile |
| 16 |  Nadao Bangkok | 871.9K | 2.24% | 🇹🇭TH | Entertainment and MusicArts and CraftsNewsSinger | 261.6K | View Profile |
| 17 |  Ch3Thailand | 852.3K | 0.03% | 🇹🇭TH | Entertainment and MusicNews | 255.7K | View Profile |
| 18 |  Pomelo Fashion | 799.4K | 0.03% | 🇹🇭TH | Fashion and AccessoriesLifestyleStylingClothing | 239.8K | View Profile |
| 19 | 773.8K | 2.59% | 🇹🇭TH | Auto and VehiclesParentingMusicModeling | 232.1K | View Profile | |
| 20 |  ThairathTV | 752.0K | – | 🇹🇭TH | Entertainment and MusicNews | 225.6K | View Profile |
| 21 |  polyplus_jad_hai | 744.3K | 0.71% | 🇹🇭TH | Product EducationProduct ShowcaseSinger | 223.3K | View Profile |
| 22 |  Ch7HD | 730.5K | 0.04% | 🇹🇭TH | NewsTV ChannelJournalists | 219.2K | View Profile |
| 23 |  Poiluang Cooking | 715.9K | 0.13% | 🇹🇭TH | FoodCookingRecipes | 214.8K | View Profile |
| 24 |  Thai Airways | 670.9K | 0.22% | 🇹🇭TH | TravelTennis | 201.3K | View Profile |
| 25 |  Thailand 🇹🇭 Travel | Hotels | Food | Tips | 651.5K | 0.18% | 🇹🇭TH | TravelAdventurePhotography | 195.4K | View Profile |
| 26 |  UNIQLO Thailand | 644.2K | 0.2% | 🇹🇭TH | Fashion and AccessoriesProduct EducationHome and Garden | 193.3K | View Profile |
| 27 |  Shopee Thailand | 629.1K | 0.1% | 🇹🇭TH | Fashion and AccessoriesBeauty and Self CareFoodActors | 188.7K | View Profile |
| 28 |  Grandmaster Mantak Chia | 612.3K | 0.69% | 🇹🇭TH | Education | 183.7K | View Profile |
| 29 |  EventPass | 599.4K | 0.37% | 🇹🇭TH | Product EducationProduct ShowcaseHome and GardenFood | 179.8K | View Profile |
| 30 |  ตัวแม่ | 595.5K | 0.6% | 🇹🇭TH | 178.7K | View Profile | |
| 31 |  𝔸𝕟𝕕𝕣𝕖𝕪 𝔹𝕒𝕜$ | 592.8K | 0.02% | 🇹🇭TH | 177.8K | View Profile | |
| 32 |  Yoga Daily Progress | 589.2K | 0.07% | 🇹🇭TH | Fitness and Health | 176.8K | View Profile |
| 33 |  carnivalbkk | 561.9K | 0.14% | 🇹🇭TH | Fashion and AccessoriesShoesStreetwear | 168.6K | View Profile |
| 34 |  ของขวัญ ของแต่งบ้าน พร้อมส่ง | 542.8K | 0.5% | 🇹🇭TH | Fashion and AccessoriesProduct Showcase | 162.9K | View Profile |
| 35 |  ชุดตรวจโควิด แอลกอฮอล์ | 528.5K | – | 🇹🇭TH | 158.5K | View Profile | |
| 36 |  THE STANDARD | 522.1K | 0.4% | 🇹🇭TH | News | 156.6K | View Profile |
| 37 |  LAZADA.co.th | 522.1K | 0.03% | 🇹🇭TH | Product ShowcaseMusicParentingShopping & Retail | 156.6K | View Profile |
| 38 |  POEM Secret World of Glamour | 508.4K | 0.16% | 🇹🇭TH | ShoppingFashion and AccessoriesFashion DesignModeling | 152.5K | View Profile |
| 39 |  L'Officiel Thailand | 506.2K | 0.3% | 🇹🇭TH | Fashion and AccessoriesEntertainment and MusicNewsNews&Politics | 151.8K | View Profile |
| 40 |  Yutthana Tomorn | 498.7K | 4.74% | 🇹🇭TH | Fashion | 149.6K | View Profile |
| 41 |  ครูเคลเลน Kru Kellen | 492.8K | 0.37% | 🇹🇭TH | Home and Garden | 147.8K | View Profile |
| 42 |  Major Cineplex | 491.0K | 0.4% | 🇹🇭TH | Entertainment and MusicCelebritySingerEntertainment | 147.3K | View Profile |
| 43 |  Senpom Hair Salon Bangkok | 487.0K | 0.06% | 🇹🇭TH | Beauty and Self CareProduct ShowcaseStylingHair Salons | 146.1K | View Profile |
| 44 |  TEENGUU SNEAKERS | 486.1K | 0.59% | 🇹🇭TH | 145.8K | View Profile | |
| 45 |  Garena RoV Official | 479.1K | 1.09% | 🇹🇭TH | 143.7K | View Profile | |
| 46 |  เสื้อผ้าแฟชั่น คุณภาพ ราคาถูก | 465.2K | – | 🇹🇭TH | Fashion and Accessories | 139.6K | View Profile |
| 47 |  4U2 Cosmetics | 462.4K | 0.16% | 🇹🇭TH | Beauty and Self CareBusiness | 138.7K | View Profile |
| 48 |  เสื้อผ้าสไตล์เกาหลี(～￣▽￣)～ | 462.3K | 0.1% | 🇹🇭TH | Fashion and Accessories | 138.7K | View Profile |
| 49 |  Tuilovefood🍚🍜🍲🍤🍳🍡🍺🇹🇭 | 448.1K | 0.43% | 🇹🇭TH | FoodFood and Drink | 134.4K | View Profile |
| 50 |  พิกสกิน 💫 | 438.9K | 0.78% | 🇹🇭TH | Beauty and Self CareLifestyle | 131.7K | View Profile |
| 51 |  ♡LET ME BE YOUR JOOBs GIRL♡ | 438.0K | 0.16% | 🇹🇭TH | Arts and CraftsProduct ShowcaseStyling | 131.4K | View Profile |
| 52 |  สร้อยคอ ของแท้ มีใบรับรอง | 435.6K | 0.46% | 🇹🇭TH | Fashion and AccessoriesHome and GardenMedical Health | 130.7K | View Profile |
| 53 |  Bobbi Brown Thailand Market | 432.4K | 0.07% | 🇹🇭TH | Beauty and Self CareHome and GardenBusiness | 129.7K | View Profile |
| 54 |  Apa Bhavilai | 431.7K | 0.6% | 🇹🇭TH | Acting and Drama | 129.5K | View Profile |
| 55 |  Sephora Thailand | 416.5K | 0.08% | 🇹🇭TH | Beauty and Self CareHealth BeautyPersonal Goods & General Merchandise Stores | 125.0K | View Profile |
| 56 |  เสื้อผ้าสไตล์เกาหลี | 415.1K | 0.2% | 🇹🇭TH | Fashion and Accessories | 124.5K | View Profile |
| 57 |  AKA Thailand | 412.4K | 0.91% | 🇹🇭TH | Fitness and HealthSportsHealth & FitnessHumor | 123.7K | View Profile |
| 58 |  ถ่ายจากสินค้าจริง เจ้าของร้านเป็นแบบเอง | 408.2K | 0.33% | 🇹🇭TH | Fashion and Accessories | 122.5K | View Profile |
| 59 |  ทูนหัวของบ่าว | 406.8K | 0.68% | 🇹🇭TH | AnimalsPetsModeling | 122.0K | View Profile |
| 60 |  กระเป๋า BAG & FASHION🥇 | 403.2K | 0.2% | 🇹🇭TH | Product Showcase | 121.0K | View Profile |
| 61 |  KAMIKAZE MUSIC LABEL | 403.2K | 0.14% | 🇹🇭TH | Entertainment and MusicNewsActorsMusic | 121.0K | View Profile |
| 62 |  TUMI | 397.2K | 0.13% | 🇹🇭TH | TravelHome and GardenBags | 119.2K | View Profile |
| 63 |  WeTV Thailand | 394.1K | 0.64% | 🇹🇭TH | Entertainment and MusicNews | 118.2K | View Profile |
| 64 |  CC Double O | 393.4K | 0.02% | 🇹🇭TH | Fashion and AccessoriesStylingLifestyle | 118.0K | View Profile |
| 65 |  💘Treasure Belongs To You | 387.1K | 4.99% | 🇹🇭TH | Fashion and Accessories | 116.1K | View Profile |
| 66 |  Gun Gun | 386.5K | 3.35% | 🇹🇭TH | Fitness and HealthHome and Garden | 116.0K | View Profile |
| 67 |  EAT OUT BKK | 386.3K | 0.11% | 🇹🇭TH | FoodTravelHome and GardenNews&Politics | 115.9K | View Profile |
| 68 |  Tvpool Official Instagram | 385.4K | 0.1% | 🇹🇭TH | Outdoor ActivityNewsModelingMusic | 115.6K | View Profile |
| 69 |  CHARLES & KEITH THAILAND | 382.9K | 1.6% | 🇹🇭TH | Fashion and AccessoriesHealth and Medical ServicesStylingLifestyle | 114.9K | View Profile |
| 70 |  เสื้อผ้าเกาหลีขายส่งถูกที่สุด💕 📍พิกัด ประตูน้ำ เพชรบุรี 21 | 376.8K | – | 🇹🇭TH | Fashion and Accessories | 113.0K | View Profile |
| 71 |  NYX Professional Makeup TH | 371.5K | 0.12% | 🇹🇭TH | Beauty and Self CareProduct ShowcaseBusiness | 111.4K | View Profile |
| 72 |  PUSAT FASHION BANGKOK TERMURAH | 364.1K | 0.01% | 🇹🇭TH | Fashion and Accessories | 109.2K | View Profile |
| 73 |  มีหน้าร้าน สินค้าเยอะที่สุด | 361.3K | 0.5% | 🇹🇭TH | 108.4K | View Profile | |
| 74 |  Cookat Thai | 358.5K | 0.2% | 🇹🇭TH | FoodCookingChef | 107.6K | View Profile |
| 75 |  Starbucks Thailand | 358.1K | 0.37% | 🇹🇭TH | FoodFood and Drink | 107.4K | View Profile |
| 76 |  Since2014 | 353.6K | – | 🇹🇭TH | Product ShowcaseBoutiqueStyling | 106.1K | View Profile |
| 77 |  SOS - Sense of Style | 349.2K | 0.03% | 🇹🇭TH | Fashion and AccessoriesProduct ShowcaseParentingStyling | 104.7K | View Profile |
| 78 |  PEDRO | 345.2K | 0.07% | 🇹🇭TH | Business and FinanceFashionDesignDesign & Fashion | 103.6K | View Profile |
| 79 |  O.Hannah Means Family. | 343.4K | 6.57% | 🇹🇭TH | NatureEducation | 103.0K | View Profile |
| 80 |  𝖘𝖙𝖔𝖓𝖊𝖗𝖇𝖐𝖐 | 340.8K | 2% | 🇹🇭TH | Arts and Crafts | 102.2K | View Profile |
| 81 |  merrezca_official | 339.3K | 0.06% | 🇹🇭TH | Beauty and Self CareProduct Showcase | 101.8K | View Profile |
| 82 |  ปูขี่พริก🦀🌶 ปูดอง สด แซ่บ นัว💦 | 335.9K | 1.12% | 🇹🇭TH | FoodFood and Drink | 100.8K | View Profile |
| 83 |  𝐊𝐀𝐘𝐀𝐒𝐈𝐒 (ιηƒℓυєηтιαℓ & υηιqυє) | 334.7K | – | 🇹🇭TH | Fashion and AccessoriesModeling | 100.4K | View Profile |
| 84 |  บริษัทฮาไม่จำกัด | 333.0K | 0.08% | 🇹🇭TH | Fashion and AccessoriesMedical HealthChoreographer | 99.9K | View Profile |
| 85 |  PROSPER | 325.5K | 0.74% | 🇹🇭TH | Fashion and AccessoriesShoesStreetwear | 97.6K | View Profile |
| 86 |  Kloset Official Instagram | 324.3K | 0.29% | 🇹🇭TH | Fashion and AccessoriesArts and CraftsHome and GardenParenting | 97.3K | View Profile |
| 87 |  Tawan Charuchinda | 322.5K | 0.39% | 🇹🇭TH | FamilyMedical Health | 96.8K | View Profile |
| 88 |  Official Urthe | 321.7K | 1.1% | 🇹🇭TH | 96.5K | View Profile | |
| 89 |  Masterpiece Hospital Thailand | 320.1K | 0.01% | 🇹🇭TH | Health and Medical ServicesMedical HealthModeling | 96.0K | View Profile |
| 90 |  7-Eleven Thailand | 316.2K | 0.42% | 🇹🇭TH | Shopping | 94.9K | View Profile |
| 91 |  เพชรแลป (Lab) โมอีส Moissanite จี้ขึ้นเพชรแท้ ถูกสุดในไทย | 315.0K | 1.26% | 🇹🇭TH | Fashion and AccessoriesProduct ShowcaseJewelry & Watches | 94.5K | View Profile |
| 92 |  BRANDNAME | แบรนด์เนม มือสอง 💯 | 314.2K | – | 🇹🇭TH | 94.3K | View Profile | |
| 93 |  PROXUMER - โปรโมชั่น | 313.1K | 0.47% | 🇹🇭TH | Fashion | 93.9K | View Profile |
| 94 |  CASEHARDEN® | 313.0K | 0.12% | 🇹🇭TH | Fashion and Accessories | 93.9K | View Profile |
| 95 |  Blessed✨ | 313.0K | 1.44% | 🇹🇭TH | BeautyCelebritiesHumor | 93.9K | View Profile |
| 96 |  Flexi Lexi Fitness | 311.5K | 0.01% | 🇹🇭TH | Fitness and Health | 93.4K | View Profile |
| 97 |  PIMRYPIE OFFICIAL | 310.7K | 0.28% | 🇹🇭TH | 93.2K | View Profile | |
| 98 |  มีสุข คุณดิลกชัยพัฒน์ | 310.6K | 0.16% | 🇹🇭TH | Food | 93.2K | View Profile |
| 99 |  𝘼𝙈𝙄𝙏𝙔𝘾𝙇𝙊𝙏𝙃𝙀𝙎 ♥︎ 𝗦𝗶𝗻𝗰𝗲 𝟮𝟬𝟭𝟭 | 309.7K | 0.29% | 🇹🇭TH | Fashion and Accessories | 92.9K | View Profile |
| 100 |  LBC CLINIC แอลบีซี คลินิก | 305.9K | 0.06% | 🇹🇭TH | Beauty and Self CareHome and GardenMedical Health | 91.8K | View Profile |
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FAQ: Top Instagram Brand Ranking in Thailand
Who are the top Instagram brands in Thailand?
If you're looking to discover the leading Instagram brands in Thailand, our Brand Discovery tool offers a valuable, no-cost solution to explore brands by followers and engagement.
As of the latest data, the top brand in Thailand is @thairath, boasting an impressive following of 2.8M subscribers.
Securing the second position is @punpromotion, commanding 1.5M subscribers. Additionally, @yogadailypractice enjoys a following of 1.5M.
What is Potential Reach?
Potential Reach is an estimate of the total audience a brand can reach through Instagram posts. It is calculated based on follower count and average engagement metrics, giving marketers a quick indicator of a brand's campaign reach potential.
