Updated list as of 2026-10
Download| # | Name | Followers | ER | Country | Topic of Influence | Potential Reach | |
|---|---|---|---|---|---|---|---|
| 1 |  Julia Wieniawa-Narkiewicz ⚡️ | 2.2M | 1.88% | 🇵🇱PL | Entertainment and MusicFashion and AccessoriesCelebrityMusic | 645.0K | View Profile |
| 2 |  FAME MMA | 1.9M | 2.81% | 🇵🇱PL | Entertainment and MusicSportsNews | 567.6K | View Profile |
| 3 |  Kuba Wojewódzki | 1.6M | 0.59% | 🇵🇱PL | Beauty | 479.0K | View Profile |
| 4 |  Netflix Polska | 1.5M | 1.5% | 🇵🇱PL | Fashion | 463.4K | View Profile |
| 5 |  Portal wszystkich kibiców ⚽ | 1.4M | 1.47% | 🇵🇱PL | Sports | 421.4K | View Profile |
| 6 |  Westwing Poland | 1.1M | 0.02% | 🇵🇱PL | Home and GardenNews | 340.3K | View Profile |
| 7 |  Dorota Szelągowska | 970.9K | 0.87% | 🇵🇱PL | Romance and WeddingHome and Garden | 291.3K | View Profile |
| 8 |  SBM Label / SB Maffija | 794.9K | 3.21% | 🇵🇱PL | News | 238.5K | View Profile |
| 9 |  BEKSY | 764.2K | 1.7% | 🇵🇱PL | Entertainment and MusicFunny | 229.3K | View Profile |
| 10 |  Marcin Prokop | 735.8K | 0.61% | 🇵🇱PL | Journalists | 220.7K | View Profile |
| 11 |  DEEZEE • BUTY • UBRANIA • AKCESORIA | 729.8K | 0.05% | 🇵🇱PL | ShoppingShoes | 218.9K | View Profile |
| 12 |  Uwagi Szkolne 📒 | 677.4K | 5.26% | 🇵🇱PL | Education | 203.2K | View Profile |
| 13 |  PEPCO | 651.2K | 0.5% | 🇵🇱PL | Home and Garden | 195.4K | View Profile |
| 14 |  Marcelina Zawadzka | 647.1K | 0.78% | 🇵🇱PL | Fashion and Accessories | 194.1K | View Profile |
| 15 |  𝐃𝚰𝐎𝐙 | 621.1K | 2.76% | 🇵🇱PL | Animals | 186.3K | View Profile |
| 16 |  ♡ LoveSaints ♡ | 593.5K | 0.43% | 🇵🇱PL | Fashion and AccessoriesLifestyle | 178.1K | View Profile |
| 17 |  Marzena Marideko | DIY Rękodzieło Stylizacje Handmade | 582.5K | 0.37% | 🇵🇱PL | Arts and CraftsDIY and Life HacksHome and GardenDesign | 174.8K | View Profile |
| 18 |  ARTYSTA ESTRADOWY | 548.3K | 17.5% | 🇵🇱PL | Fashion | 164.5K | View Profile |
| 19 |  Top Model Polska TVN | 526.0K | 0.22% | 🇵🇱PL | Entertainment and MusicParenting | 157.8K | View Profile |
| 20 |  𝐋𝐎𝐔 | 𝐏𝐎𝐋𝐈𝐒𝐇 𝐁𝐑𝐀𝐍𝐃 | 522.0K | 0.05% | 🇵🇱PL | Fashion and AccessoriesNewsCelebrities | 156.6K | View Profile |
| 21 |  🄴🄺🄸🄿🄰 | 501.8K | 1.91% | 🇵🇱PL | Art | 150.5K | View Profile |
| 22 |  HOMEBOOK • INSPIRACJE • MEBLE • PORADY | 499.2K | 0.09% | 🇵🇱PL | Home and GardenNewsDesignInterior Design | 149.8K | View Profile |
| 23 |  IKEA Polska | 496.5K | 0.1% | 🇵🇱PL | Home and GardenProduct Education | 149.0K | View Profile |
| 24 |  Brudne Myśli | 489.7K | 4.82% | 🇵🇱PL | Romance and WeddingCommunityNon-Profits & Religious Organizations | 146.9K | View Profile |
| 25 |  Tajemnicze miejsca na ziemi 🌍 | 485.0K | 0.67% | 🇵🇱PL | Travel | 145.5K | View Profile |
| 26 |  Halinka Wisniewska | 471.6K | 0.54% | 🇵🇱PL | FashionPhotography | 141.5K | View Profile |
| 27 |  Kwejk | 467.9K | 1.6% | 🇵🇱PL | News | 140.4K | View Profile |
| 28 |  KSW | 463.6K | 0.78% | 🇵🇱PL | SportsNews | 139.1K | View Profile |
| 29 |  Demotywatory.pl | 462.0K | 2.7% | 🇵🇱PL | Funny | 138.6K | View Profile |
| 30 |  Dzień Dobry TVN | 458.2K | 0.14% | 🇵🇱PL | Entertainment and MusicTelevision | 137.5K | View Profile |
| 31 |  Rossmann Polska | 419.7K | 0.1% | 🇵🇱PL | Beauty and Self Care | 125.9K | View Profile |
| 32 |  Warszawski Koks | 407.1K | 4.67% | 🇵🇱PL | Food | 122.1K | View Profile |
| 33 |  Vogule Poland | 393.4K | 0.41% | 🇵🇱PL | Fashion and AccessoriesNews | 118.0K | View Profile |
| 34 |  VARLESCA | 387.5K | – | 🇵🇱PL | Fashion and AccessoriesProduct Showcase | 116.3K | View Profile |
| 35 |  Vogue Polska | 367.9K | 0.36% | 🇵🇱PL | Fashion and AccessoriesPhotographyNewsNews&Politics | 110.4K | View Profile |
| 36 |  Beauty Union | 362.6K | 0.13% | 🇵🇱PL | Beauty and Self Care | 108.8K | View Profile |
| 37 |  Gym Glamour | 355.8K | 0.67% | 🇵🇱PL | FitnessGymCoachingClothing | 106.7K | View Profile |
| 38 |  NEONAIL Poland | 354.1K | 0.24% | 🇵🇱PL | Beauty and Self CareFashion and AccessoriesProduct EducationProduct Showcase | 106.2K | View Profile |
| 39 |  PlantWave | 350.3K | 3.05% | 🇵🇱PL | TravelMusicModeling | 105.1K | View Profile |
| 40 |  Agnieszka Pocztarska | 349.0K | 1.04% | 🇵🇱PL | Product EducationNews | 104.7K | View Profile |
| 41 |  Prezydent RP Andrzej Duda | 345.6K | 1.85% | 🇵🇱PL | Fashion | 103.7K | View Profile |
| 42 |  Tylko | 340.1K | 0.07% | 🇵🇱PL | Home and GardenProduct EducationDesignInterior Design | 102.0K | View Profile |
| 43 |  Sephora Polska | 339.5K | 0.07% | 🇵🇱PL | Health BeautyHealth/BeautyPersonal Goods & General Merchandise Stores | 101.9K | View Profile |
| 44 |  👑 KATIENOVVAK | 336.3K | 1.49% | 🇵🇱PL | Auto and VehiclesParentingLifestyleModeling | 100.9K | View Profile |
| 45 |  Dawid Kubacki | 329.3K | 11.69% | 🇵🇱PL | Sports | 98.8K | View Profile |
| 46 |  𝓝𝓪𝓽𝓪𝓵𝓲𝓳𝓪 ♡ | 311.3K | 1.21% | 🇵🇱PL | ArtFashionBeauty | 93.4K | View Profile |
| 47 |  19+ TVN7 Oficjalny profil | 305.8K | 0.7% | 🇵🇱PL | 91.8K | View Profile | |
| 48 |  Natalia Wateha | 300.0K | 0.49% | 🇵🇱PL | Fitness and HealthNewsHair & BeautyCelebrities | 90.0K | View Profile |
| 49 |  LOCAL HEROES | 299.2K | 0.18% | 🇵🇱PL | Fashion and AccessoriesEntertainment and MusicModelingLifestyle | 89.8K | View Profile |
| 50 |  Poland | 293.3K | 0.1% | 🇵🇱PL | Travel | 88.0K | View Profile |
| 51 |  Dinozaury Youtube | 292.4K | 1.12% | 🇵🇱PL | Art | 87.7K | View Profile |
| 52 |  TVN24 | 284.8K | 0.3% | 🇵🇱PL | News&Politics | 85.4K | View Profile |
| 53 |  McDonald's Polska | 279.8K | 0.25% | 🇵🇱PL | FoodFood and Drink | 83.9K | View Profile |
| 54 |  Hotel Paradise TVN7 | 279.1K | 1.1% | 🇵🇱PL | Romance and Wedding | 83.7K | View Profile |
| 55 |  Revolution Makeup Polska | 278.9K | 0.14% | 🇵🇱PL | Beauty and Self Care | 83.7K | View Profile |
| 56 |  Milosnicy4kolek | 278.9K | 1.14% | 🇵🇱PL | EducationUpskillingNews | 83.7K | View Profile |
| 57 |  Drama Club | 278.9K | 0.1% | 🇵🇱PL | 83.7K | View Profile | |
| 58 |  • O'LA VOGA • | 275.5K | 0.06% | 🇵🇱PL | Fashion and AccessoriesBeauty and Self CareParenting | 82.7K | View Profile |
| 59 |  PKO Bank Polski Ekstraklasa | 273.9K | 0.74% | 🇵🇱PL | SportsSoccer | 82.2K | View Profile |
| 60 |  Faktowo | 270.3K | 9.65% | 🇵🇱PL | 81.1K | View Profile | |
| 61 |  EL WARIATO® | 262.1K | 0.23% | 🇵🇱PL | Fashion and AccessoriesNewsHealth and Medical Services | 78.6K | View Profile |
| 62 |  Kasia Warnke | 259.6K | 1.08% | 🇵🇱PL | Product EducationActors | 77.9K | View Profile |
| 63 |  QueQuality | 259.5K | 2.2% | 🇵🇱PL | News | 77.9K | View Profile |
| 64 |  Restyle.pl | 257.9K | 0.35% | 🇵🇱PL | Fashion and AccessoriesProduct ShowcaseHome and GardenModeling | 77.4K | View Profile |
| 65 |  Robert Pasut | 254.5K | 3.1% | 🇵🇱PL | 76.3K | View Profile | |
| 66 |  COOL GIRLS WEAR LAURELLA 💕 | 253.5K | 0.27% | 🇵🇱PL | Fashion and Accessories | 76.0K | View Profile |
| 67 |  Rodzinny Park Rozrywki | 253.1K | 0.39% | 🇵🇱PL | Outdoor ActivityEntertainment and MusicAutomotive | 75.9K | View Profile |
| 68 |  Nikola Stajszczak | 252.9K | 5.2% | 🇵🇱PL | CelebrityCelebrities | 75.9K | View Profile |
| 69 |  POCA & POCA | 249.0K | 0.01% | 🇵🇱PL | Fashion and AccessoriesLifestyleFashion Design | 74.7K | View Profile |
| 70 |  www.renee.pl | 246.7K | 0.12% | 🇵🇱PL | Fashion and AccessoriesParenting | 74.0K | View Profile |
| 71 |  ohboypl | 246.1K | 1.98% | 🇵🇱PL | Entertainment and MusicRomance and WeddingFitness and HealthModeling | 73.8K | View Profile |
| 72 |  Klipy Na Czasie | 244.7K | 0.4% | 🇵🇱PL | Entertainment and MusicNewsEvents | 73.4K | View Profile |
| 73 |  Telewizja Polsat | 244.5K | 0.28% | 🇵🇱PL | Entertainment and MusicNews | 73.4K | View Profile |
| 74 |  Klaudia trener personalny | 239.2K | 0.14% | 🇵🇱PL | Fitness and Health | 71.8K | View Profile |
| 75 |  Frizoluszek i Wersow Official | 238.2K | 4.6% | 🇵🇱PL | 71.5K | View Profile | |
| 76 |  selfieroom.official | 236.6K | 0.16% | 🇵🇱PL | Fashion and AccessoriesParentingCelebritiesHair & Beauty | 71.0K | View Profile |
| 77 |  Eveline Cosmetics | 236.1K | 0.24% | 🇵🇱PL | Beauty and Self Care | 70.8K | View Profile |
| 78 |  empik | 233.9K | 0.47% | 🇵🇱PL | Medical HealthPets | 70.2K | View Profile |
| 79 |  Dojrzałe Polki | 231.7K | 0.8% | 🇵🇱PL | 69.5K | View Profile | |
| 80 |  Weestep • Be • Bigger | 231.1K | 0.1% | 🇵🇱PL | Fashion and Accessories | 69.3K | View Profile |
| 81 |  Exclusive Butik | 228.8K | 0.22% | 🇵🇱PL | Fashion and AccessoriesModeling | 68.7K | View Profile |
| 82 |  Lechia Gdańsk | 228.1K | 0.34% | 🇵🇱PL | SportsSoccer | 68.4K | View Profile |
| 83 |  MINTI SHOP• KOSMETYKI • PIELĘGNACJA • AKCESORIA • WŁOSY • MAKEUP | 226.7K | 0.13% | 🇵🇱PL | Beauty and Self CareHome and Garden | 68.0K | View Profile |
| 84 |  Estelle Colored Glass | 225.5K | 0.3% | 🇵🇱PL | Arts and CraftsHome and GardenCelebritiesDesign | 67.7K | View Profile |
| 85 |  bala | 224.4K | 0.24% | 🇵🇱PL | BrandFood & Personal Goods | 67.3K | View Profile |
| 86 |  KiK.Polska | 223.2K | 0.13% | 🇵🇱PL | Pets | 67.0K | View Profile |
| 87 |  Bobbiny | 221.3K | 0.14% | 🇵🇱PL | Arts and CraftsHome and GardenParentingDesign | 66.4K | View Profile |
| 88 |  Warsaw Shore | 220.8K | 0.34% | 🇵🇱PL | Entertainment and Music | 66.3K | View Profile |
| 89 |  WIBO | 220.5K | 0.21% | 🇵🇱PL | Fashion and AccessoriesBusiness and Finance | 66.1K | View Profile |
| 90 |  Hebe Polska | 212.0K | 0.12% | 🇵🇱PL | Beauty and Self CareProduct Showcase | 63.6K | View Profile |
| 91 |  Tatromaniak | 211.1K | 1.28% | 🇵🇱PL | Fashion and AccessoriesLandscaping | 63.3K | View Profile |
| 92 |  Wojciech J. Falęcki | 210.3K | 0.92% | 🇵🇱PL | EducationFitness and HealthHealth and Medical ServicesMoms | 63.1K | View Profile |
| 93 |  Douglas Polska | 210.1K | 0.08% | 🇵🇱PL | Beauty and Self CareFood and Drink | 63.0K | View Profile |
| 94 |  WKDZIK.PL by WarszawskiKoks | 208.1K | 2.9% | 🇵🇱PL | FashionPets | 62.4K | View Profile |
| 95 | 207.9K | 0.49% | 🇵🇱PL | Home and Garden | 62.4K | View Profile | |
| 96 |  Jacek Kozubek | 207.8K | 0.83% | 🇵🇱PL | Product ShowcaseAuto and VehiclesCelebrities | 62.4K | View Profile |
| 97 |  S H E I L A | 201.0K | 0.04% | 🇵🇱PL | Fashion and AccessoriesHome and Garden | 60.3K | View Profile |
| 98 |  Ekstraklasa Trolls | 199.2K | 2.72% | 🇵🇱PL | Entertainment and MusicSportsFilm, Music & BooksHumor | 59.8K | View Profile |
| 99 |  No cześć 😎 | 199.0K | 0.51% | 🇵🇱PL | Life and SocietyFoodGymCooking | 59.7K | View Profile |
| 100 |  Jasirah Bellydance | 192.9K | 1.33% | 🇵🇱PL | Arts and CraftsEntertainment and MusicParentingDance | 57.9K | View Profile |
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FAQ: Top Instagram Brand Ranking in Poland
Who are the top Instagram brands in Poland?
If you're looking to discover the leading Instagram brands in Poland, our Brand Discovery tool offers a valuable, no-cost solution to explore brands by followers and engagement.
As of the latest data, the top brand in Poland is @juliawieniawa, boasting an impressive following of 2.2M subscribers.
Securing the second position is @famemmatv, commanding 1.9M subscribers. Additionally, @kuba_wojewodzki_official enjoys a following of 1.6M.
What is Potential Reach?
Potential Reach is an estimate of the total audience a brand can reach through Instagram posts. It is calculated based on follower count and average engagement metrics, giving marketers a quick indicator of a brand's campaign reach potential.
