Hello Hero: Epic Battle Campaign

Influencer Marketing Case Study: Hello Hero: Epic Battle Campaign


To help Hello Hero Epic Battle acquire new players and promote the games, it collaborated with StarNgage to engage 10 influencers from Indonesia for an influencer campaign.

Campaign Hashtags: #HelloHeroEpicBattle #HHEBGrandLaunch #HHEBSEA



  • Primary Objective – To generate awareness of Hello Hero among the target audience (youth aged 16-28)
  • Secondary Objective(s) – To promote the in-game


  • Engaged 10 influencers
  • Influencers assigned unique caption and tracking code.
  • Influencers directed followers to the game’s page on Google Play


  • Sponsored Content (Paid Content)


  • Exposure to over 572,800 followers of influencers
  • Over 10 Campaign Posts (videos and photos)
  • Over 28,000 likes on Instagram
  • Over 300 comments on Instagram


Campaign Report








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