List of Top 100 Marketing And Advertising Brands of Germany in 2024

List of Top 100

What Are The Top Brands Operating in Germany.
Discover what brands are popular in Germany. Continue reading to know the top brands of Germany. StarNgage’s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 9,410 Top Brands on Instagram in Germany.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 Mercedes-Benz
@mercedesbenz
Auto and Vehicles Automotive Cars Luxury Mercedes Car Auto Dealers 37.9M 0.10%
2 Mercedes-AMG
@mercedesamg
Auto and Vehicles Automotive Cars Luxury Mercedes 16.6M 0.20%
3 BMW M GmbH
@bmwm
Auto and Vehicles Automotive Cars Luxury BMW 9.2M 0.58%
4 Mercedes-Benz Deutschland
@mercedesbenz_de
Auto and Vehicles Automotive Cars Luxury Mercedes 7.9M 0.27%
5
@manheim.eu
Auto and Vehicles 5.9M -
6 Audi
@audiofficial
Auto and Vehicles Automotive Adventure 3.7M 0.49%
7 ℳirjam | Workouts
@mirjamcheriefitness
Fitness and Health Home and Garden Bikini Gym Health & Fitness 3.2M 2.18%
8 Netflix DE
@netflixde
Entertainment and Music News Lifestyle Media News Company Publishers 2.8M 0.23%
9 BMW i. Born Electric.
@bmwi
Auto and Vehicles Automotive Cars Luxury 2.7M 0.10%
10 Mercedes-Benz Museum
@mercedesbenzmuseum
Auto and Vehicles Automotive Parenting Cars Luxury 2.5M 0.48%
11 Audi Sport
@audisport
Auto and Vehicles Sports Automotive Cars Audi Luxury 2.4M 0.31%
12 Tattoo Inspiration Page
@inkspiringtattoos
Arts and Crafts Beauty and Self Care Tattoos 2.2M 0.16%
13
@manheim.deutschland
Auto and Vehicles 2M -
14 Porsche Newsroom
@porsche_newsroom
Auto and Vehicles Automotive Cars 2M 0.05%
15 DESENIO - POSTERS ONLINE
@desenio
Arts and Crafts Home and Garden Product Showcase Design Interior Design 2M 0.03%
16 Women’s Fashion Brand
@lichi_brand
Fashion and Accessories Modeling 1.9M 0.99%
17 WESTWING Deutschland
@westwingde
Home and Garden 1.8M -
18 dm-drogerie markt Deutschland
@dm_deutschland
Beauty and Self Care Home and Garden Product Education Lifestyle 1.8M 0.10%
19 Lorena Rae 🦋
@lorena
Fashion and Accessories Modeling Celebrities Health & Fitness 1.8M 2.13%
20 Anna Katharina
@akatharinav
Fashion and Accessories Fitness and Health Product Showcase Celebrity Bikini Coaching 1.7M 0.32%
21 Boris Brejcha
@borisbrejcha
Entertainment and Music Parenting Music DJ Producers 1.6M 1.08%
22 BRABUS
@theofficialbrabus
Auto and Vehicles Automotive Cars Luxury Audi 1.6M 2.10%
23 bilou • made with love
@mybilou
Beauty and Self Care Product Education Product Showcase Lifestyle 1.6M 0.22%
24 Peter Lindbergh Foundation
@therealpeterlindbergh
Arts and Crafts Photography Modeling Fashion Design 1.5M 0.59%
25 Promiflash
@promiflash
Entertainment and Music News News&Politics 1.4M 0.20%
26 kicker
@kicker
Entertainment and Music Sports News Soccer 1.2M 1.19%
27 Mercedes-AMG Motorsport
@mercedesamgmotorsport
Auto and Vehicles 1.2M 0.53%
28 BSTN Store
@bstnstore
Fashion and Accessories Shoes Apparel 1.1M 0.06%
29 shima khosravi
@shimakhosravi_org
Home and Garden Marketing and Advertising Architecture Design DIY & Crafts Gardening 1.1M 0.48%
30 Douglas Cosmetics
@douglas_cosmetics
Beauty and Self Care Product Showcase Lifestyle 1.1M 0.05%
31 NEW YORKER Fashion
@newyorkeronline
Fashion and Accessories Lifestyle 1M 0.20%
32 Stylish Girls Worlwide
@fashion_bgig
Fashion and Accessories Lifestyle Styling Celebrities Hair & Beauty Design Health & Fitness 1M 1.31%
33 Nürburgring
@nuerburgring
Auto and Vehicles Racing Cars 1M 0.97%
34 Gesundheitsfakten
@gesundheitsfakten
Fitness and Health Lifestyle 1M 1.25%
35 Meydan TV
@meydantv
Health and Medical Services Art 1M 0.24%
36 Eintracht Frankfurt Official
@eintrachtfrankfurt
Sports Entertainment and Music 0.9M 1.44%
37 Kapten & Son
@kaptenandson
Fashion and Accessories Product Showcase Accessories Celebrities Clothing Clothing (Brand) Personal Goods & General Merchandise Stores 0.9M 0.04%
38 BRAVO
@bravomagazin
Entertainment and Music News TV Channel Lifestyle 890.9K 0.08%
39 🪞 𝐁𝐄𝐓𝐖𝐄𝐄𝐍 MIЯЯФЯƧ 🪞
@between.mirrors
Arts and Crafts Illustrator 868.9K 5.02%
40 ROSSMANN
@mein_rossmann
Beauty and Self Care Lifestyle 857.4K 0.18%
41 RIMOWA
@rimowa
Fashion and Accessories Home and Garden Design Modeling 851K 0.27%
42 AUTODOC—autoparts online shop
@autodoc_autoparts
Auto and Vehicles Product Education Automotive News Cars Luxury 849.7K 0.41%
43 DEPOT
@depot_online
Home and Garden DIY and Life Hacks Lifestyle 809.8K 0.12%
44 JENNY BURGARTZ
@jennyburgartz
Business and Finance Music Lifestyle 809.7K 1.84%
45 MCM
@mcmworldwide
Fashion and Accessories Modeling Fashion Design 792.2K 0.05%
46 ABT Sportsline
@abt_sportsline
Auto and Vehicles Product Education Automotive Cars Audi 789.7K 1.33%
47 Volkswagen USA
@vw
Auto and Vehicles Cars Racing 789K 0.54%
48 Arthur Bechtel Classic Motors
@arthurbechtelclassicmotors
Auto and Vehicles 784.1K 0.48%
49 Balea
@dm_balea
Beauty and Self Care Lifestyle 782.8K 0.44%
50 PAUL HEWITT
@paul_hewitt
Fashion and Accessories Parenting Lifestyle Celebrities 776.9K 0.06%
51 CYBEX
@cybex_global
Family Product Showcase Auto and Vehicles Automotive Design Interior Design 768.6K 0.12%
52 Asphaltgold GmbH
@asphaltgold
Fashion and Accessories 757.3K 0.14%
53 Disney+ DE
@disneyplusde
Entertainment and Music Family 742.6K 0.23%
54 Schwarzkopf Professional
@schwarzkopfpro
Beauty and Self Care Styling Hair Salons 725.4K 0.09%
55 adidas Deutschland
@adidas_de
Fashion and Accessories Sports Lifestyle 721.6K 1.43%
56 YOODEL.CO ∙ Für Studierende 📚
@yoodel.co
Education Life and Society 715K 4.09%
57 Berlin - Tag & Nacht
@berlintagundnacht
Entertainment and Music Lifestyle 706.8K 0.75%
58 Late Night Berlin
@latenightberlin
Entertainment and Music Lifestyle 694.4K 2.59%
59 Audi Connected by Wejo 🇩🇪
@audiconnected
Auto and Vehicles Cars Audi Luxury 685.3K 0.60%
60 90er & 2000er Nostalgie
@_wisst.ihr.noch_
Arts and Crafts Bodybuilding Gym 679.2K 0.11%
61 VERO MODA
@veromoda
Fashion and Accessories Product Showcase Styling Lifestyle 652.5K 0.03%
62 Dr. Barbara Sturm
@drbarbarasturm
Beauty and Self Care Organics 630.5K 0.27%
63 Europa-Park
@europapark
Entertainment and Music Home and Garden 623.1K 1.34%
64 Disney Deutschland
@disneydeutschland
Entertainment and Music Lifestyle 622.5K 0.18%
65 Tedi Discount
@tedidiscount
Fashion and Accessories 613.1K 0.08%
66 Sarah Engels
@theatomicblondeco
Beauty and Self Care Fashion and Accessories Business and Finance 592.6K 0.61%
67 Wacken Open Air
@wackenopenair.official
Entertainment and Music Parenting Rock Music Band 590K 1.27%
68 VOGUE Germany
@voguegermany
Fashion and Accessories Photography Product Showcase News News&Politics 588.1K 0.21%
69 ESN
@esncom
Fitness and Health Gym Bodybuilding 587.5K 1.37%
70 Meeka
@meekalina_
Fashion and Accessories Celebrities 587.3K 7.77%
71 RTL Exclusiv | RTL
@rtl_exclusiv
Entertainment and Music Celebrity 580.2K 0.21%
72 solebox
@solebox
Fashion and Accessories Product Showcase Business and Finance Home and Garden Shoes 577.2K 0.09%
73 Porsche Museum
@porsche.museum
Auto and Vehicles Automotive Parenting Cars Luxury 575.4K 0.44%
74 Größte deutsche Coupleseite🇩🇪
@deeplovegoals
Romance and Wedding Marketing and Advertising 563.2K 0.14%
75 Fridays for Future Deutschland
@fridaysforfuture.de
Life and Society 547.8K 0.51%
76 NYX Professional Makeup DE
@nyxcosmetics_de
Beauty and Self Care Lifestyle 540.9K 0.07%
77 BODY'S PERFECT ®️
@bodysperfect
Fitness and Health Training Coaching 536.7K -
78 SoLebIch.de
@solebich
Home and Garden Business and Finance Lifestyle 535.9K 0.29%
79 T-Mobile
@tmobile
Product Education Auto and Vehicles 526.7K 0.08%
80 Die Maus
@diemaus
Animation and Cosplay Lifestyle 522.1K 2.45%
81 Kryolan Professional Make-up
@kryolanofficial
Beauty and Self Care Arts and Crafts Celebrity 509.4K 0.07%
82 Classic Driver
@classicdriver
Auto and Vehicles News News&Politics 508.1K 0.73%
83 SimaCouture®️
@simacouture
Fashion and Accessories Events 506.9K 0.14%
84 BABOR Cosmetics
@baborofficial
Beauty and Self Care 502.9K 0.22%
85 Maria
@kedimari
Arts and Crafts Fashion and Accessories Celebrities 501.6K 0.76%
86 MGM MODELS
@mgm.models
Fashion and Accessories Modeling 494.5K 2.52%
87 All Things Gym
@atginsta
Fitness and Health Sports News Gym 492K 8.19%
88
@deichmann_schuhe
Fashion and Accessories Home and Garden Lifestyle 483.9K 0.06%
89 WORLD CLUB DOME
@worldclubdome
Entertainment and Music Parenting DJ Producers Music 483.8K 0.29%
90 𝐌𝐞𝐫𝐜𝐞𝐝𝐞𝐬-𝐁𝐞𝐧𝐳 𝐂𝐚𝐫𝐬 𝐌𝐢𝐝𝐝𝐥𝐞 𝐄𝐚𝐬𝐭
@mercedesbenzme
Auto and Vehicles 483.1K 0.31%
91 Chefclub DE
@chefclubde
Food Food and Drink Lifestyle 479.2K 0.09%
92 Krass Schule
@krassschule
Acting and Drama Upskilling Lifestyle 478.7K 2.08%
93 The Voice of Germany
@thevoiceofgermany
Entertainment and Music Lifestyle 468K 0.62%
94 Highsnobiety Design #HSDesign
@highsnobietydesign
Fashion and Accessories Parenting News&Politics 465K 0.57%
95 Fantasyroom®️ Kinderzimmer
@my_fantasyroom
Home and Garden Marketing and Advertising Children Lifestyle Design 463.5K 0.26%
96 MISS INTERNATIONAL
@missinternationalofficial
Entertainment and Music Fashion and Accessories Romance and Wedding Modeling 463.2K 0.77%
97 Prime Video DE
@primevideode
Entertainment and Music News Lifestyle 460.8K 0.49%
98 HEAT MVMNT®
@heat.mvmnt
Fashion and Accessories Streetwear Lifestyle 455K 0.42%
99 W R S T B H V R
@wrstbhvr
Fashion and Accessories Styling Celebrities 450.9K 0.80%
100 1LIVE 🎶
@1live
Entertainment and Music Celebrity News Lifestyle 448K 0.64%

Most Talked-About Brands Ranking Analysis

Mercedes-Benz is ranked #1 as the most popular brand in Germany for 04 in 2024. The average engagement rate is 0.10 with 37,921,125 followers count. In addition to being ranked the number one brand on Instagram, Mercedes-Benz is also the top brand in the Auto and Vehicles category.
Mercedes-AMG and BMW M GmbH are ranked 2nd and 3rd in the list. In terms of user engagement, Mercedes-AMG has an average engagement rate of 0.20, follower size of 16,554,017. Similarly, BMW M GmbH average engagement rate is 0.58, with 9,193,675 followers.
Mercedes-Benz Deutschland is a top Instagram Brand that ranks in 4th place.
Number five on our list is , a top brand in the category of Auto and Vehicles, The follower on Instagram is 5,886,055.