List of Top 100 Brands of Indonesia in 2022

List of Top 100

What Are The Top Brands Operating in Indonesia.
Discover what brands are popular in Indonesia. Continue reading to know the top brands of Indonesia. StarNgageโ€™s Best Brands is a curated list of the Top 100 socially-devoted companies on Instagram. Check them out and get ready to analyze the results.

Ranking The Brands

How is brand ranking calculated?
Find out the most influential brands based on their followers size. We are currently tracking a total of 83,635 Top Brands on Instagram in Indonesia.
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# Brand Name Country/Region Categories Followers Engagement Rate
1 Dagelan
@dagelan
Art Humor Nature & Outdoors 20.9M 0.65%
2 MotoGP
@motogp
Sports Motorcycle Racing Sports League Local Events 10.8M 0.90%
3 Garena Free Fire Indonesia
@freefirebgid
Fashion Video Gaming News 10.1M 0.02%
4 Mobile Legends: Bang Bang (ID)
@realmobilelegendsid
Video Gaming News Toys 9.4M 0.10%
5 Shopee Indonesia
@shopee_id
Shopping Marketing and Advertising 8.7M 0.10%
6 Enjoy aja yuk sob! ๐Ÿ˜Š
@ngakakkocak
Marketing and Advertising Entertainment 8.4M 0.30%
7 EVOS ESPORTS
@evosesports
Video Gaming Video Games 7.2M 0.30%
8 ๐Ÿ”ต FAKTA FAKTANYA INDONESIA WOW
@wowfakta
Beauty News&Politics 6.2M 0.30%
9 SCTV
@sctv
Television TV Channel 5.5M 0.20%
10 Tokopedia
@tokopedia
5.3M 0.12%
11 Fakta Info Psikologi ๐ŸŒ
@indo_psikologi
News Psychology 5M 0.50%
12 PERSIB
@persib
Soccer 4.9M 1.70%
13 Buya Yahya
@buyayahya_albahjah
Education Marketing and Advertising 4.7M 0.15%
14 BMKG
@infobmkg
Politics 4.5M 0.01%
15 INDOZONE - #KAMUHARUSTAU
@indozone.id
News News&Politics 4.4M 0.30%
16 Moodnya cewek
@moodcewekk
News Entertainment 4.4M 1.31%
17 AURA
@auraesports
Video Gaming Parenting 4.3M 0.10%
18 Kapten Legend
@minang.kocak
Entertainment 4.2M 0.77%
19 ๐Ÿ…๐Ÿ„ด๐Ÿ„ฒ๐Ÿ„ด๐Ÿ„ท ๐Ÿ…‚๐Ÿ…€๐Ÿ…„๐Ÿ„ฐ๐Ÿ„ณ
@awreceh.id
Humor 4M 3.25%
20 Indosiar
@indosiar
Television News TV Channel 4M 0.10%
21 Mata Najwa
@matanajwa
News 3.9M 0.10%
22 teladan rasul
@teladan.rasul
Religion 3.8M 0.11%
23 BRI Liga 1
@liga1match
Sports Personal Finance 3.8M 0.20%
24 INDOVIDGRAM
@indovidgram
Art Events 3.8M 0.20%
25 Fiqih Muslimah
@fiqihwanita_
Education Religion 3.7M 0.10%
26 Kartu Prakerja
@prakerja.go.id
Careers 3.6M 0.30%
27 detikcom
@detikcom
News News&Politics 3.6M 0.10%
28 Dalang Pelo
@dalang.pelo
Art News Comics 3.6M 0.20%
29 Rahasia Gadis
@rahasiagadis
Beauty 3.4M 0.30%
30 Sahabatsurga
@sahabatsurga
News News&Politics 3.2M 0.40%
31 TikTok ID Official
@tiktokofficialindonesia
Art Music Moms 3.2M 0.02%
32 Official Lazada Indonesia
@lazada_id
Shopping Film, Music & Books Cars & Motorcycles 3.1M 0.01%
33 INFIA - Fact
@infia_fact
News News&Politics 3M 0.80%
34 Rans Entertainment
@rans.entertainment
Celebrity 3M 0.25%
35 Alfamart
@alfamart
Shopping Marketing 3M 0.03%
36 Official RCTI
@officialrcti
News TV Channel 3M 0.06%
37 Official Page Wardah Cosmetics
@wardahbeauty
Beauty 2.9M 0.04%
38 Kartun Muslimah
@kartun.muslimah
Art Entertainment 2.9M 0.11%
39 Scarlett By Felicya Angelista
@scarlett_whitening
Beauty 2.9M 1.10%
40 INDOMARET
@indomaret
Marketing and Advertising 2.9M 0.01%
41 RICIS OFFICIAL youtube channel
@ricisofficial_ytb
2.8M 0.30%
42 Remaja islami dakwah muslim
@remaja.islami
News 2.8M 0.30%
43 Video Masak Makanan ๐ŸŒ
@video.masak
Beauty Food 2.8M 0.20%
44 Yummy App
@yummy.idn
Food and Drink News Cooking 2.8M 0.01%
45 TRANS7
@officialtrans7
Television News TV Channel 2.8M 0.02%
46 MY TRIP MY ADVENTURE TRANS TV
@mytrip_myadvntr
Travel Television TV Shows 2.7M 0.03%
47 JAKARTA INFO
@jktinfo
News Media/News Company 2.7M 0.50%
48 CATATANFILMโ„ข
@catatanfilm
Television Celebrity News Quotes 2.6M 0.30%
49 Erigo Apparel
@erigostore
Fashion Business 2.6M 0.10%
50 PSTORE JAKARTA
@pstore_jakarta
Shopping 2.6M 0.20%
51 Lucu abis bikin ngakak
@lucu.abis
Marketing and Advertising 2.5M 0.70%
52 Menebar Kajian Sunnah
@kajianislam
Religion 2.5M -
53 Kemdikbud.RI
@kemdikbud.ri
Politics 2.4M 0.10%
54 KEGOBLOGAN YANG UNFAEDAH
@kegoblogan.unfaedah
Art 2.4M 3.00%
55 NET. Mediatama Televisi
@netmediatama
Television TV Channel 2.3M 0.10%
56 TRAVEL & SHARE WITH US
@wonderful_location
Travel Adventure Architecture Nature & Outdoors Film, Music & Books 2.3M 0.10%
57 negeriakhirat
@negeriakhiratcom
Quotes 2.3M 0.20%
58 Telkomsel
@telkomsel
Business and Finance 2.3M 0.02%
59 #Ngakaksehat ๐Ÿ‡ฎ๐Ÿ‡ฉ= Video Photo ๐Ÿ˜‚
@ngakaksehat
Photography News Entertainment Entertainment Site Entertainment Website Publishers 2.2M 1.90%
60 Persebaya
@officialpersebaya
Sports Personal Finance Soccer 2.2M 2.50%
61 EIGER - TROPICAL ADVENTURE
@eigeradventure
Travel Adventure 2.2M 0.09%
62 Blibli.com
@bliblidotcom
Shopping 2.2M 0.02%
63 ANTV
@antv_official
Television News TV Channel 2.2M 0.01%
64 JANGAN BUKA IGSTORY ๐Ÿ˜ญ
@abouthetic
Art 2.2M 4.80%
65 animasinopal
@si_nopal
Art Celebrity Film, Music & Books Architecture Design 2.1M 1.30%
66 Bukalapak
@bukalapak
2.1M 0.01%
67 Haikal Hassan Baras
@haikalhassan_quote
Speaker 2.1M 0.90%
68 SABYAN
@sabyan_gambus
Music Singer 2.1M 0.30%
69 polisi_indonesia presisi
@polisi_indonesia
Politics Cars & Motorcycles 2.1M 0.02%
70 FOLKATIVEโ„ข
@folkative
News Media General Interest 2M 7.80%
71 KFC Indonesia
@kfcindonesia
Food and Drink 2M 0.05%
72 Video Lucu 123
@videolucu123
Marketing and Advertising 2M 0.30%
73 Pathdaily Indonesia
@pathdaily.story
Fashion Beauty Quotes 2M 0.10%
74 KOMIKIN!
@komikin_ajah
Art Film, Music & Books 2M 0.10%
75 PERSIB BANDUNG ๐Ÿ”ต
@igpersib
Pets Soccer 2M 0.70%
76 MNCTV
@officialmnctv
TV Channel 2M 0.05%
77 Majelis Tausiyah Cinta ๐Ÿ’Œ
@tausiyahcinta_
Books Health and Medical Services 1.9M 0.11%
78 ๐ŸŽ“ Beasiswa Untuk Semua ๐ŸŽ“
@info_beasiswa
News 1.9M 0.05%
79 JUAL SATUAN HARGA TERMURAH
@fabulousgrosir
Fashion 1.9M 0.01%
80 Inspirasi Harimu!
@vanillahijab
Pets Fashion 1.9M 0.70%
81 GHEALSY ID
@ghealsy.id
Shopping 1.9M 0.02%
82 Kementerian Kominfo
@kemenkominfo
Pets Health and Medical Services 1.9M 0.08%
83 BROWNIS TTV
@brownis_ttv
Television 1.8M 0.04%
84 Mobile Legends Bosku
@molenbosku
News 1.8M -
85 MS GLOW
@msglowbeauty
1.8M 0.19%
86 Kementerian Ketenagakerjaan RI
@kemnaker
Careers 1.8M 0.08%
87 Kajian Ustadz Adi Hidayat ๐Ÿ”ต
@kajianustadzadihidayat
Education News&Politics 1.8M 0.10%
88 Bittersweet by Najla
@bittersweet_by_najla
Home and Garden 1.8M 0.24%
89 airasia Super App Indonesia
@airasiasuperapp.id
Travel 1.8M -
90 KompasTV
@kompastv
Television News 1.7M 0.03%
91 DRANATHA SHOES Since 2012 ๏ธ
@divesboutique
Pets 1.7M 0.20%
92 CNN Indonesia
@cnnindonesia
News 1.7M 0.10%
93
@nkcthi
Books Marketing and Advertising Writers Poetry 1.7M 5.20%
94 Starbucks Indonesia
@starbucksindonesia
Food and Drink Home and Garden Food 1.7M 0.10%
95 INDOZONE - FAKTADANMITOS
@faktadanmitos
News News&Politics 1.6M 0.33%
96 #ASNKiniBeda
@bkngoidofficial
Business and Finance 1.6M 0.10%
97 situs.humor
@situs.humor
Humor 1.6M 0.10%
98 McDonald's Indonesia
@mcdonaldsid
Food and Drink Food 1.6M 0.10%
99 Burger King Indonesia
@burgerking.id
Pets Health and Medical Services Food Cooking 1.6M 0.10%
100 BEST CHOICE FOR YOUR OUTFIT
@mayoutfit
Fashion Beauty 1.6M 0.20%

Most Talked-About Brands Ranking Analysis

Dagelan is ranked #1 as the most popular brand in Indonesia for 12 in 2022. The average engagement rate is 0.65 with 20,873,497 followers count. In addition to being ranked the number one brand on Instagram, Dagelan is also the top brand in the Art category.
MotoGP and Garena Free Fire Indonesia are ranked 2nd and 3rd in the list. In terms of user engagement, MotoGP has an average engagement rate of 0.90, follower size of 10,838,316. Similarly, Garena Free Fire Indonesia average engagement rate is 0.02, with 10,056,662 followers.
Mobile Legends: Bang Bang (ID) is a top Instagram Brand that ranks in 4th place.
Number five on our list is Shopee Indonesia, a top brand in the category of Shopping, The follower on Instagram is 8,700,307.