Influencer Marketing Case Study: Tokyo Bust Express Blogger Engagement Campaign
To promote its Bust Enhancement Programme, Tokyo Bust Express partnered with StarNgage to invite 6 female influencers to review its service. The influencers were invited down for the complimentary session with Tokyo Bust Express.
Tokyo Bust Express provides the safest and healthiest way to attain a fuller, more curvaceous bust line, with its all natural bust enhancement programs originated from Japan. This extraordinary therapy uses proprietary technology, age-old techniques and the purest herbaceous extracts to boost your feminine charms and confidence. No pills, injections or surgery are used in the treatments.
Goals
- Primary Objective – To generate awareness of the Bust Enhancement Programme.
- Secondary Objective(s) – To generate leads by offering an free trial redemption code to readers .
Approach
- Invited 6 influencers for a complimentary session with Tokyo Bust Express.
Offer
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An unique free trial redemption code was provided to each influencer as well.
Results
- 6 blog posts
- Exposure to over 140,000 followers of influencers on Instagram
- 12 campaigns related Instagram posts
- Likes received on Instagram: 5,900+ Likes
- Comments received: Over 350 Comments
- Comments received on Instagram: 160+ Comments
Blog Posts
- http://kaitinghearts.blogspot.sg/2017/04/tokyo-bust-express-fuller-bust-line.html
- http://blog.myfatpocket.com/christyfrisbee/2017/05/10/tokyo-bust-express-firming-shaping-and-detox/
- https://sheenaphua.blogspot.sg/2017/05/tokyo-bust-express.html
- https://www.andreatansh.com/single-post/2017/05/25/Natural-Way-Boost—Tokyo-Bust-Express
- http://blog.myfatpocket.com/maybelinesim/2017/06/19/review-tokyo-bust-express-free-detox-beauty-program
- http://wabbithan.com/achieve-a-fuller-bust-line-naturally-with-tokyo-bust-express/
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