Instagram Influencer Spotlight On: Shallie Abbiusi @Shallieabbiusi

1) Tell us a little about yourself. What are you doing now and where do you come from?

ABOUT ME

Shallie Abbiusi. 24. Located in Leuven/Belgium. Model. Italian. Belgian. Curly hair. Wild. Scientist. Passionate. Tv personality. Foodie. Extrovert. Traveler. International beautyqueen. Nerd. Labtech. Health. Pageants. Piano. Christian. Wife. Violin. Outgoing. Cooking. Fashion. Instagram. Talkative. Bodypositivity. Shopping. Brand Ambassador. Humor. Loveing. Spokesperson. Fitness. Family.

2) What are your topics of interest? What do you post on Instagram the most?

I post a little bit of everything since I’m a very versatile person. I post about my trips and travelling, I post outfits and make-up looks, I promote brands so I post their stuff, also about my daily life and carreer as a beauty queen and model.

3) How did your Instagram name come about?

It’s just my name so that was pretty simple.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I love afterlight, VSCO, picstitch,.. I tried soooo many apps but those are the ones that I keep going to. Now that I have the samsung s8 my photos need very little editing, my secret is I like to add some ‘blue or purple’ shade to my pics with the instagram tools.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I love Madeleine Bitici, she is so real and not the typical ‘skinny me tea’ kind of instagrammer. She shows her flaws and is a true bosslady in my eyes.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

If you never flew: go out there and start traveling as far as possible ! It totally makes you a different person.
And oh, Belgian chocolate :).

7) What’s your favorite part about being an influencer?

It honestly makes me happy to inspire people, the feeling when people inbox you saying you inspire them or they are so happy that you shared a product with them etc is the best feeling ever! I just like to help people out with my positive vibes, fashion advice, even though it sometimes is as small as telling a girl where you got that cute top from I feel like a did something good.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

I think giveaways are a big thing these days, people just love free stuff right? Also influencers are important and I think the key is to find different influencers with a whole other fan base, different character and immage they promote, brands often only pick ‘one type’ of person and I think that will limit the amount of people you attrackt. Being authentic is in the brad itself, it can be in the way your website is built, the models you have, the story you want to tell. You just need to have something other companies do not provide, it could be a vibe or product.

9) What would your advice be on the importance of quality and original content?

I would say quality over quantity! It’s better to post less but good pictures then posting a bunch of crap. You should try to be original but these days it’s not easy since everyone tries to copy eachother. I try to stay true to myself as much as I can and refuse to be mainstream!

10) What do you like best about partnering with brands?

You get to try new stuff ! Also I just love to take pictures, promote a brand, be part of their marketing team just by doing what I like to do. I also love the fact that you can show new things to your followers that are good which otherwise they would maybe never discover. And also for yourself, you learn about so many things, brands you would have missed out on.

Topics:

• Cooking
• Fashion
• Hair & Beauty
• Health & Fitness
• Travel

Country:

Belgium