Instagram Influencer Spotlight On: Safiya Ezzati @Safiyaezzati

1) Tell us a little about yourself. What are you doing now and where do you come from?

I really love to research about any ingredients in the products. I own a spa and salon at Kedah, Malaysia. I live here too.

2) What are your topics of interest? What do you post on Instagram the most?

I post selfies and the way I work as a beauty therapist. Sometimes I post how to take care of our skin and how to maintain your body figure.

3) How did your Instagram name come about?

It’s my name.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

Vsco, Photogrid, Unfold, Snapseed, Inshot, Quik, Lightroom, Picart, PS Express

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I love to follow people who share plastic surgery-related posts and workouts routine. I mostly follow content related to skincare.

6) What’s your favorite part about being an influencer?

I love it when it’s come to beauty. We can educate people about how to take care of our skin since not everyone knows the right way to do it. As an influencer, we can influence people about products that can help people to maintain their skin condition and body figure.

7) What’s your favorite part about StarNgage? Any exciting campaigns that you have joined through StarNgage before?

This is my first time and I feel excited when I see campaigns related to skincare and body.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

When it comes to promoting brands, it’s a big responsibility for the influencer to influence people to try the product. Hence, it is really important for influencers to try using the product on their own before promoting so that their followers can trust the product as well as the influencers!

9) What would your advice be on the importance of quality and original content?

Your loyal followers can tell if an influencer is really recommending a product or just promoting. It’s good for influencers to show Before vs After results and videos about the benefits of using the products.

10) What do you like best about partnering with brands?

What do I like is about collaboration is educating more people and letting them know about the benefits of using the brands.

Topics:

• Cooking
• Education
• Fashion
• Food & Drink
• Hair & Beauty
• Health & Fitness

Country:

Malaysia