Instagram Influencer Spotlight On: Rutuja Kulkarni @rutujakulkarniii

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m 21 years old. I am from India and I’m currently in my third year studying Psychology as my major. I have done a lot of collaborations on Instagram and would love to collaborate with more and more brands. Reading, travelling and dancing re my hobbies.

2) What are your topics of interest? What do you post on Instagram the most?

I post selfies, my photo shoot pictures and my collaboration ads with brands. My topic of interests are fashion, travel and photography!

3) How did your Instagram name come about?

I didn’t really think much about my Instagram name. I really wanted to keep it simple so that it’ll be easier for my friends or anyone to find me. I didn’t want to complicate my username. Hence @rutujakulkarniii

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

To edit my photos I use Afterlight and VSCO. There are so many beautiful filters which makes a particular picture look vibrant. It’s really easy to use.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

R.M Drake inspires me a lot. As I’m studying Psychology, I have a lot of interest in writing things about how to deal with life problems. He’s an amazing writer and every time I read his quotes, I feel fresh. It’s a different feeling.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

If you want to edit your pictures but aren’t confused as to which app to use, then let me tell you that Afterlight and VSCO won’t disappoint you. They’ll make your pictures look real.

7) What’s your favorite part about being an influencer?

I get to explore so many brands and people. I get to converse with a lot of great people. I feel good to know that I’m recognized on social medias. It’s a great feeling. I love grabbing new opportunities.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Brands running campaigns should really build trust for their customers. I think they should consider that the campaign should be beneficial for not only the brand but also with the people they’re collaborating with and the customers too.

9) What would your advice be on the importance of quality and original content?

We should give a lot of importance to quality and original content as it’s always good to stand out amongst the other Instagrammers. The pictures we post should signify and give a message that no other Instagram can give. That’s how it’ll make us unique and not typical. The clarity and caption of the picture should be perfect and relevant.

10) What do you like best about partnering with brands?

I get more exposure to the social media world. I love to contribute in the growth of a particular brand, makes me feel happy and excited.

Topics:

• Art
• Fashion
• Hair & Beauty
• Health & Fitness
• Nature & Outdoors
• Photography
• Travel

Country:

India