Instagram Influencer Spotlight On: Paula Cabildo @paulapinkikay

1) Tell us a little about yourself. What are you doing now and where do you come from?

My name is Paula, lifestyle blogger and influencer from the Philippines. I love to engage in the online community to build awareness around a brand & working to strengthen the company’s profile across various social media platforms and building new business for the company are things that really excite me.

2) What are your topics of interest? What do you post on Instagram the most?

My posts revolve around food & travel, beauty, fashion, lifestyle, and mommy related posts.

3) How did your Instagram name come about?

It’s my first name and an adjective that describes someone who is updated with fashion.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I used Lightroom CC to and I have a filter that I applied to all my Instagram photos so they look curated.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

A lot of beauty, fashion and travel influencers from different parts of the globe.

6) What’s your favorite part about being an influencer?

Being able to use my voice and my influence to promote a brand while also offering good content to my followers.

7) What’s your favorite part about StarNgage? Any exciting campaigns that you have joined through StarNgage before?

Having access to different campaigns!

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

First is to know their target audience and on my part to make sure that my audience or followers are the right fit. In a world where almost everything is edited and being fake, being authentic is becoming a challenge. For me, I only work with brands that I believe in. It’s difficult to create a positive script for products or services that don’t work for you.

9) What would your advice be on the importance of quality and original content?

Originality should be a top priority whether it’s for social media content or blog reviews. Have your own style and don’t copy anyone.

10) What do you like best about partnering with brands?

Being able to help them boosts their online presence and the perks of having the first dibs on their products or services.

Topics:

• Fashion
• Food & Drink
• Hair & Beauty
• Health & Fitness
• Kids & Parenting
• Nature & Outdoors
• Technology
• Travel

Country:

Philippines