Instagram Influencer Spotlight On: Nicha Petcharapiracht @lxxeye

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m currently a postgraduate student at NUS doing communication. I was born and raised in Thailand and completed my undergraduate degree in UK.

2) What are your topics of interest? What do you post on Instagram the most?

my daily life: flexing my outfits, makeups, showing good times with my friends

3) How did your Instagram name come about?

actually my Chinese name is ‘Li Ai’ which people in Thailand call me ‘Lee-Eye’ there’s way too many ‘E’ so I replaced ‘ee’ with ‘xx’

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

VSCO for all those cool filters

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

sandydianabang – love her vibe and style

6) What’s your favorite part about being an influencer?

not one yet but I think I would love the idea of being a voice for brands and recommend good products/services to my followers

7) What’s your favorite part about StarNgage? Any exciting campaigns that you have joined through StarNgage before?

not yet but looking forward

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

real reviews real users

9) What would your advice be on the importance of quality and original content?

to show real emotions and moments captured in that photo

10) What do you like best about partnering with brands?

I have model for a streetwear brand in Thailand once, it was very fun meeting/talking new people exchanging experiences

Topics:

• Fashion
• Film, Music & Books
• Food & Drink
• Hair & Beauty
• Travel

Country:

Singapore