Instagram Influencer Spotlight On: Mikelle Leow @mikelleleow

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m a Singaporean marketing student in SIM-RMIT. 🙂 Currently, I’m also modelling freelance and I’m among the top five ambassadors in ZALORA. (Also the hand in the Samsung Pay ads, shhhh.)

2) What are your topics of interest? What do you post on Instagram the most?

Food, lifestyle and beauty. I post mainly food photos and OOTDs, along with quotes I deeply resonate with.

3) How did your Instagram name come about?

It is my name.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

VSCOCam – In fact I’ve spent quite a fair bit on filters!

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I love Instagrammers who not only post good-looking photos, but those who also pair them with powerful captions.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Don’t be afraid to try unusual foods or hobbies that aren’t on trend yet. Someone else’s favourite things may not necessarily be yours, and I believe in embracing the idea of Self, so treat yourself well by finding a favourite thing that’s unique to you. 🙂

7) What’s your favorite part about being an influencer?

Connecting with people in a more magnified way.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Be clear, be concise. Sometimes a few words pack more punch.

9) What would your advice be on the importance of quality and original content?

I believe quality and original content is not simply something for people on the external side to enjoy, but also a way to assess your identity and embrace your uniqueness. So yes, it is important in my book.

10) What do you like best about partnering with brands?

I love putting in a good word about products and services I enjoy. If I enjoy it, I hope my followers get to enjoy it too. Win-win. 🙂

Topics:

• Animals & Pets
• Art
• Celebrities
• Cooking
• Design
• DIY & Crafts
• Fashion
• Film, Music & Books
• Food & Drink
• Hair & Beauty
• Humor
• Technology
• Travel

Country:

Singapore