Instagram Influencer Spotlight On: Mackenzie Wilson @wackenziemilson

1) Tell us a little about yourself. What are you doing now and where do you come from?

24-year-old college graduate, working full time and living in Southern California…can’t really complain, right? While the majority of my family lives in Texas, I was born and raised in Orange County and love all things California- beach, sunshine, etc! If I had to use three words to describe myself they would be: driven, passionate and playful.

2) What are your topics of interest? What do you post on Instagram the most?

I have a ton of interests! My current content is based on places I’ve traveled and the lasting memories I’ve made with the people I’m surrounded by! I would love to add a diversity of topics to my feed by partnering with the best brands, products, and companies out there!

3) How did your Instagram name come about?

Well, I switched the first initial of my first and last name.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

Perfect 365, Snapseed and Picfx! Although I’m all about making your picture and content its absolute best, I try to stay away from “over-editing” and using too many filters. You want to enhance your picture, not make it unrecognizable!

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

If you take a peek at who I follow, you’ll know that I love all things beauty, fashion, travel, and fitness. Although I would love to name drop some of my favorites, there are just way too many!

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Instagram stories, Instagram stories, Instagram stories. It might sound basic but that feature is truly an amazing way to connect and grow engagement with your followers on a regular basis.

7) What’s your favorite part about being an influencer?

Well to be honest, I’m just getting started in the space of an influencer. I’m all for being in the “know” with seasonal trends in fashion, beauty, travel, and health! I would describe my day-to-day style as playful, but classy. I’m open for all opportunities!

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Real people. Real time. Real content.

9) What would your advice be on the importance of quality and original content?

At the end of the day it all comes back to, how do you stand out from competitors? Because the reality is…. everyone is competing for the same eyeballs. Make your content exciting, meaninful and influential.

10) What do you like best about partnering with brands?

I love the various messages and products different brands have. Each brand has a different message they want to get across and they are trusting you to help them paint that picture. There is nothing I love more than working with amazing brands to convey their story to the world!

Topics:

• Animals & Pets
• Art
• Cars & Motorcycles
• Celebrities
• Cooking
• DIY & Crafts
• Fashion
• Food & Drink
• Hair & Beauty
• Health & Fitness
• Nature & Outdoors
• Photography
• Travel

Country:

United States of America