Instagram Influencer Spotlight On: Mackayla @social.stylings

1) Tell us a little about yourself. What are you doing now and where do you come from?

Hi there! I am a ‘Social Media Stylist’, helping female business owners in the fashion, beauty, and lifestyle industries to style their Instagram accounts for success. My website – www.mackayla.co.

2) What are your topics of interest? What do you post on Instagram the most?

I share a lot beautifully styled imagery accompanied by bite-sized Instagram Marketing and Branding tips.

3) How did your Instagram name come about?

I started Social Stylings in January 2016, after deciding that I really wanted to help the fashion boutique owners learn how to use Social Media effectively. It all came about thanks to my background in the Fashion Industry.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I don’t edit my photos outside of Instagram, most of the time I just use Instagram’s in-app editing to brighten and heighten the contrast on my images. Sometimes I need to take the warmth down to remove any golden tones so it matches my feed better, but that’s about it!

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

There are so many Instagrammers that I love! One that really stands out is @plannthat, an Instagram scheduling tool that helps you style and schedule your Instagram feed effortlessly.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

The app I just mentioned – PLANN! It is seriously a game-changer.

7) What’s your favorite part about being an influencer?

I love being able to teach my audience valuable tips and tricks, and also to have fun getting to know my community better.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

You need to ensure you understand your target market and their interests. Don’t just guess – do your research. Knowing their average age range isn’t enough, you need to go deeper.

9) What would your advice be on the importance of quality and original content?

Quality content is essential to running a successful Instagram account. To ensure you can maintain standards, schedule your content in advance.

10) What do you like best about partnering with brands?

I love helping the smaller brands get out there and be found!

Topics:

• Education
• Fashion

Country:

Australia