Instagram Influencer Spotlight On: Leila Juzwiak @leilajuzwiak

1) Tell us a little about yourself. What are you doing now and where do you come from?

Hey guys o/!!! I´m Leila Juzwiak, from São Paulo, Brazil.
I´m a writer, columnist and manners mentor. I have my webpage (lesmanners.com), where I help people dealing with daily stressful situatiations. This also includes how to behave and dress in many occasions.
I have just lauched my YouTube Channel, which has the same name Lê´s Manners.

2) What are your topics of interest? What do you post on Instagram the most?

Well, I love everything which is related to people… mainly, lifestyle and fashion.

3) How did your Instagram name come about?

I created my Insta some years ago, cause I´m passionate for photos. But after a while, people where asking me some suggestions about how to dress.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I use Enlight. But as I try to sound as much natural as I can, I don´t spend too much time, editing my pics.
I post one or two pictures everyday, cause people like to comment on them, and I answer one by one, what makes them feel heard. I clearly realize they love it!!!

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I like to get to know people… So, i am always having a look over many.
I check those pics showed by Insta. I mean, those that appear, when we search for something… but nothing more than this.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

To be themselves, and see how it really works.

7) What’s your favorite part about being an influencer?

People get inspired, and understand the importance of being unique. I mean to know that being inspired doesn´t mean “you are gonna be that person”, but you can improve yourself, while watching this one”.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

This is what I have been saying, since the beginning: people need to know what is better for themselves, and follow this path. It´s not possible to be exactly the famous one, who inspires… So, the person has to accept him/herself, and grow trhu experience of watching the influencers.
That´s the only way, in order not to get frustrated, and create a personal style. This leads to a higher self steem.
Campaigns should reinforce this idea 😉

9) What would your advice be on the importance of quality and original content?

People are not fool. By the time they check a pic, or read the content of a campaign, they know if it´s real or not.
So, we have to get closer to people, and make them feel part of the whole, I mean “normal ones” like any other human being.

10) What do you like best about partnering with brands?

As I influence people thru my texts, what I say, and how I behave, I know how much I can sell, whenever I have something that fits good for me.
I have already been posting pics, wearing things from friend´s brands, and they had a good increase on sales. Everything that I post, they sell a lot afterwards.

Topics:

• Fashion
• Hair & Beauty
• Health & Fitness
• Photography
• Travel

Country:

Brazil