Instagram Influencer Spotlight On: Clara @Clarakm

1) Tell us a little about yourself. What are you doing now and where do you come from?

Hi there, it’s Clara. I just returned from Brazil. People always tell me that I could be from Brazil, as my gallery shows a lot of pictures from there, but I am actually from Germany. Traveling is something I really love, but to be happy during my stays abroad I always need a goal to reach. That’s what I do with my training, I am a passionate runner and I am currently training for my first marathon.

2) What are your topics of interest? What do you post on Instagram the most?

Training motivation, nature photography (often captured during my training), my progress during my marathon training, some further inspiration and lifestyle photo (things I discover in daily life)

3) How did your Instagram name come about?

You may think that Clara Km stands for kilometers, as it is perfectly matching with my passion for running, but it actually represents the initial letters of my two second names.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I only edit my pictures on my phone. The camera of my Iphone 6+ is really good, so I mostly edit them directly trough the Instagram App.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

Gabriela Pugliesi, Worlderunners, Runitfast.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Implement a daily running routine and share the experience with an own created hashtag. For my daily training I would highly recommend them to use the Adidas Ultra Boost Running Shoes (my favorite ones) and the Polar M400 Polar Running watch.

7) What’s your favorite part about being an influencer?

I love to share my pictures to inspire people, get some feedback for my posts and connect with people that have the same interest as me.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Always be honest! The campaign needs to match the influencers style and personality.

9) What would your advice be on the importance of quality and original content?

If you present a product, be honest. If you loved it say it. Never let it look like as an advertisement.

10) What do you like best about partnering with brands?

It is a great experience, to get in contact with new innovative brands and be one of the first with the privilege to test and use one of the brands products.

Topics:

• Fashion
• Food & Drink
• Hair & Beauty
• Health & Fitness
• Nature & Outdoors
• Travel

Country:

Germany