Instagram Influencer Spotlight On: Christopher Rusev @ralics

1) Tell us a little about yourself. What are you doing now and where do you come from?

I am a Multimedia and Internet Technologies graduate who has been an instagram influencer for about two years now. I work for an influence marketing agency and I enjoy what I do. I am also really into photography and I am huuuuge visual junkie. Even without my camera I take pictures of almost everything.

2) What are your topics of interest? What do you post on Instagram the most?

Photography, Architecture, Objects, Daily things.

3) How did your Instagram name come about?

ralics is a nickname I came up with long time ago. When I first started using the internet I knew I need something unique and I just came up with it, it is like my virtual name and it even does not have any meaning. Trying to explain what ralics means would be like trying to explain what Nike means, it is just my brand and I try to nurture it as much as I can so it can keep growing.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

If I take the photos with my camera I use only Lightroom and photo presets I have developed myself. If I take the photos with my phone I use Snapseed for little corrections and VSCO for stylish look.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

@funforlouis @alenpalander @ryanmiller

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Try to leave the daily routine and live a free life that involves a lot of traveling and trying new things (and of course documenting that on instagram).

7) What’s your favorite part about being an influencer?

The creative part where I have to come up with an unique idea on how to present the product I am advertising to my followers.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Just follow your gut and do not be afraid to experiment. That makes sure that you are unique and that’s what people are looking for – other people who are not scared of being unique.

9) What would your advice be on the importance of quality and original content?

Always look at your profile and try to judge it. The more you judge your own work, the better it looks for your followers.

10) What do you like best about partnering with brands?

I like the idea that they might like my style and include it in their own campaigns (and sometimes there are freebies of course haha).

Topics:

• Architecture
• Art
• Cars & Motorcycles
• Cooking
• Design
• DIY & Crafts
• Food & Drink
• Nature & Outdoors
• Photography
• Technology
• Travel

Country:

United Kingdom of Great Britain and Northern Ireland