Top Instagram Influencers and Instagram Users in Australia in 2024
Find out who are the top Instagram influencers in Australia. Download the list of the most popular Instagram accounts in Australia.


Discover Top Ranked Influencers by Type and Category of Influence in Australia. We've profiled Australia's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in Australia Find out the most influential Instagram accounts with details on their number of followers from Australia. Weโ€™re currently tracking a total of 49,059 influencers in Australia with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Chris Hemsworth
Actors 59.4M 0.39%
2 Hugh Jackman
Entertainment and Music Actors TV Host Modeling 31.8M 0.96%
3 Ruby Rose
Celebrity Modeling 21.1M 0.38%
4 Miranda Kerr
Beauty and Self Care Fashion and Accessories Business and Finance Lifestyle 14.5M 0.52%
5 Liam Hemsworth
Actors Film 12.4M 2.69%
6 5 Seconds of Summer
Entertainment and Music 11.4M 1.22%
7 Rebel Wilson
Acting and Drama Modeling Styling 11.2M 0.48%
8 David Warner
Family Cricket 10.9M 1.75%
9 Nicole Kidman
Acting and Drama Actors 10M 1.54%
Entertainment and Music Romance and Wedding Actors Modeling Film 9.9M 1.64%
11 Celeste Barber
Entertainment and Music Funny Celebrity Writers Actors Humor Comedian 9.6M 1.36%
12 Daniel Ricciardo
Sports Racing Cars 9.2M 3.16%
13 Phoebe Tonkin
Entertainment and Music Modeling Actors 8.5M 1.74%
14 Dacre Montgomery
Art 8.4M 4.65%
15 Luke Hemmings
Music Guitar Singer 8.3M 2.52%
16 Calum Hood
Music Rock Guitar 7.7M 4.40%
17 Claire Holt
7.5M 1.56%
18 Ben Simmons
Sports Modeling 7.5M 1.58%
19 Igor Cavalari
Entertainment and Music Video Blogger Celebrities Humor Animals & Pets 7M 3.15%
20 ๐‘ ๐Ž ๐’ ๐€ ๐ ๐ ๐€ ๐€ ๐‘ ๐Š ๐‹ ๐„
Beauty and Self Care Fashion and Accessories Modeling 6.2M 0.09%
21 Sveta Bilyalova
Business and Finance 5.9M 2.70%
22 Bindi Irwin
Nature Animals Actors 5.5M 3.59%
23 แ„‹แ…กแ†ซแ„‡แ…ฉแ„’แ…งแ†ซ
Modeling 5M 8.78%
24 Okan Canbolat Australia ยฉ๏ธ
Acting and Drama Entertainment and Music Celebrity Music Modeling 4.9M -
25 AC/DC
Entertainment and Music Music Band 4.1M 2.08%
26 Maya // vegan recipes
Fitness and Health Food and Drink 3.9M 1.29%
27 Robert Irwin
Nature Photography Home and Garden 3.8M 2.65%
28 S A V A N N A H โž• C L A R K E
Entertainment and Music Music Modeling 3.7M 0.47%
29 Steve Smith
Tennis Cricket 3.6M 2.68%
30 สœษชสŸแด…แด‡ แดsสŸแด€ษดแด… โ™ก
Travel Modeling 3.6M 0.78%
31 Natasha Oakley
Fashion and Accessories Business and Finance Lifestyle Styling 3.6M 0.49%
32 lilymaymac
Fashion and Accessories Lifestyle Modeling Celebrities 3.6M 0.20%
Fashion and Accessories Beauty and Self Care Modeling Design Celebrities 3.5M 0.10%
34 Nathaniel Buzolic
Actors 3.4M 1.90%
35 Trixie Mattel
Animation and Cosplay Hair & Beauty Celebrities Public Figure 3.4M 0.97%
36 Carolina McCauley
DIY and Life Hacks Home and Garden 3.4M 0.11%
37 Jasmine
Entertainment and Music Celebrity Lifestyle 3.3M 0.05%
38 Evelyn Sharma
Entertainment and Music Travel Family Home and Garden Business and Finance Celebrity Dogs Celebrities 3.3M 0.21%
39 Travis Fimmel
3M 5.73%
40 leah halton
Pets Product Showcase 3M 15.73%
41 Tame Impala
Entertainment and Music Music Songwriting 2.9M 6.19%
42 Eliza Taylor
Acting and Drama Food 2.9M 5.41%
43 Chantel Mila Ibbotson
Home and Garden DIY and Life Hacks 2.9M 0.41%
44 Lazar Beam
Games Entertainment and Music Funny Parenting 2.8M 9.50%
45 Daniella Rahme ุฏุงู†ูŠูŠู„ุง ุฑุญู…ู‡
Fashion and Accessories Celebrity Actors Dance Choreographer Celebrities Design Hair & Beauty 2.7M 0.89%
46 Keith Urban
Entertainment and Music Singer 2.7M 1.53%
47 Hillsong UNITED
Entertainment and Music Parenting Singer 2.7M 0.46%
48 Glenn Maxwell
Sports 2.7M 6.25%
49 Merium Pervaiz
Fashion 2.5M 2.11%
50 Anna Paul ๐Ÿ’—
Fashion and Accessories Travel Modeling 2.4M 6.48%
51 Timmy Trumpet
Entertainment and Music Music DJ Producers 2.3M 6.03%
52 Nicole Warne Shadbolt
Fashion and Accessories Nature Animals Parenting Modeling Lifestyle 2.3M 0.36%
Entertainment and Music Music Singer Modeling 2.3M 12.62%
54 Jalals
Entertainment and Music Funny Parenting Video Blogger 2.3M 4.20%
55 Sia Clyde | Fitness, Comedy, Relatable
Fitness and Health Food Food and Drink Coaching Training Cooking Health & Fitness Food & Drink 2.3M 0.36%
56 Jackson Oโ€™Doherty
2.2M 1.50%
57 Jess Conte
Beauty and Self Care Entertainment and Music Food Parenting Lifestyle Video Creator 2.2M 7.70%
58 Piers Morgan
Entertainment and Music Modeling Actors 2.2M 1.18%
59 lauren bullen
Travel Fashion and Accessories 2.1M 0.43%
60 Ozzy Man Reviews
Entertainment and Music Funny Creator Author 2.1M 1.27%
61 Adelaide Kane
Acting and Drama Funny Celebrity Actors 2.1M 4.53%
62 Tia-Clair Toomey-Orr
Fitness and Health Personal Finance Coaching Training Health & Fitness Cooking Food & Drink 2.1M 1.72%
63 ๐•ฎ๐–”๐–ˆ๐–” ๐•ฝ๐–”๐–ˆ๐–๐–†
Fashion and Accessories Moms Modeling Celebrities 2.1M 0.28%
64 Shane Watson
Lifestyle Fashion Travel 2M 1.61%
65 Pia Muehlenbeck
Travel Fashion and Accessories Beauty and Self Care Lifestyle 2M 0.29%
66 Jessica Stein
Fashion and Accessories Travel 1.9M 3.08%
67 Dominic Di Tommaso
Outdoor Activity Sports Events Coaching Training 1.9M 1.95%
68 Harley Fresh
Games Finance 1.9M 4.90%
69 Adut Akech Bior
Fashion and Accessories Beauty and Self Care Parenting Modeling Fashion Model Creators & Celebrities 1.9M 4.95%
70 Isabelle Mathers
Fashion and Accessories Modeling Lifestyle Celebrities 1.9M 3.22%
Actors 1.9M 0.58%
72 Indiana Massara
Entertainment and Music Music Modeling Actors 1.8M 1.52%
73 Angelo Marasigan
Travel Entertainment and Music 1.8M 0.54%
74 Nick Vujicic
Education Writers 1.8M 0.56%
75 How Ridiculous
Entertainment and Music Funny Outdoor Activity Sports Home and Garden Music 1.8M 8.04%
76 Brett Lee
Fitness 1.8M 0.63%
Sports News News&Politics 1.8M 0.42%
78 Portia and Scarlett
Fashion and Accessories Modeling 1.8M 0.15%
79 Nicole Maguire
Food 1.8M 0.73%
80 Polina Bright
Arts and Crafts 1.8M 0.22%
81 Diego ๐Ÿชฌ
Music Modeling Moms 1.6M 0.41%
82 Casey Boonstra
Entertainment and Music Fashion and Accessories Parenting Modeling 1.6M 2.58%
83 Mikhail Zarubin
Travel Books 1.6M 1.01%
84 Adam Milardovic
Fashion and Accessories Fitness and Health Product Showcase Celebrity 1.6M 1.54%
85 Elisha Herbert
Fashion and Accessories Celebrity Modeling 1.6M 1.92%
86 Natalie Roser (Bonner)
Fashion and Accessories Arts and Crafts DIY and Life Hacks Modeling 1.5M 0.44%
87 Georgia Hassarati
Arts and Crafts 1.5M 0.67%
88 By @Lickyourphone Media ๐Ÿ˜‹๐Ÿ’ฆ
Food Music 1.5M 0.19%
89 Soa Palelei
Sports Film 1.5M 8.15%
90 Dot
Sports Basketball 1.5M 0.15%
91 The Inspired Unemployed
Funny 1.5M 8.20%
92 Sarah Rav
Fitness and Health Health & Fitness Celebrities Design 1.5M 0.07%
Fashion and Accessories Actors Lifestyle 1.4M 0.79%
94 Emily Feld
Parenting Fashion Modeling 1.4M 2.93%
95 Letiฬcia Bradshaw Ledger
Fashion and Accessories 1.4M 0.18%
96 Arman Liew
Food Fitness and Health Parenting Recipes Health 1.4M 0.36%
97 Renata Meins
Fashion and Accessories Beauty and Self Care Founder 1.4M 1.93%
98 the art of hieu
Arts and Crafts Illustrator Painting Design DIY & Crafts 1.4M 2.86%
99 Tara Milk Tea
Travel Nature & Outdoors 1.4M 1.08%
100 SJANA โ€ข Yoga | Travel | Wellness
Fitness and Health Travel Yoga 1.4M 0.16%
FAQ: Top Instagram Influencers in Australia
Who is the most popular Instagram influencer in Australia?
If you're curious about the leading Instagram influencers in Australia, particularly the most followed accounts, our Influencer Discovery tool offers a free solution.
As of today, the most popular influencer from Australia is @chrishemsworth with 59.4M subscribers in Australia.
The second most popular influencer on Instagram in Australia is @thehughjackman. The @thehughjackman profile has 31.8M subscribers. Among other top-ranked Instagram profiles is @rubyrose. @rubyrose has 14.5M followers.
How to find top Australia influencers on Instagram?
There are two methods for identifying top Instagram influencers. The first involves manual searching on the Instagram app or website, which can be time-consuming. The second, more efficient approach is to explore our Influencer Discovery tool. This tool allows you to sift through a vast content creator database, evaluating engagement rates, target audience demographics, and more to select the most suitable influencer for your needs. With this tool, you can filter influencers by location, size, age, and gender to pinpoint the perfect candidate.
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