Top Instagram Influencers in New Zealand in 2022

Discovery

Discover Top Ranked Influencers by Type and Category of Influence in New Zealand. We've profiled New Zealand's top influencers by number of followers and category so you can see how they're ranked. You can filter the ranking by selecting the country and category you're looking for. The ranking data will be updated every month.

Top Instagram Influencers

Top Instagram Influencers Ranking in New Zealand Find out the most influential Instagram accounts with details on their number of followers from New Zealand. We’re currently tracking a total of 5,153 influencers in New Zealand with between 1,000 and 10m followers.

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# @Username Country/Region Topics Followers Engagement Rate
1 Harry 🧿
@harryjowsey
Fashion Lifestyle Modeling 4.3M 2.74%
2 All Blacks
@allblacks
Fitness 2M 1.26%
3 Jacinda Ardern
@jacindaardern
Fashion 1.7M 1.80%
4 Shannon 🐼 #shaaanxo
@shaaanxo
Beauty Hair & Beauty Celebrities 1.3M 1.20%
5 Seeby Woodhouse
@seeby
Fashion Adventure 1.3M 0.03%
6 Mad Mike Whiddett
@madmike.123
Sports Racing Riders Bikes 1.1M 0.75%
7 Dan Carter
@dancarter_
Sports 1M 2.00%
8 Beauden Barrett
@beaudenbarrett
Sports 620.9K 5.10%
9 Kristina Webb
@kristinawebb
468.6K 1.90%
10 Riley Hemson
@healthychick101
Parenting Coaching Training 466.1K 3.45%
11 Jimi Jackson
@jimisworld
Music Modeling Humor Kids & Parenting Cooking 412.3K 2.34%
12 Jamie Curry
@jaamiecurry
Beauty Fashion Modeling Music 361.3K 2.10%
13 GAVY (ThE dEsI OuT tHeRe 🇮🇳🇳🇿)
@g.a.v.y
330.3K 0.10%
14 Simone Anderson (Forsyth)
@simone_anderson
Parenting Health Coaching Entrepreneur 319.7K 0.50%
15
@itsblackfriday
Fashion 304.7K 5.30%
16 Tj Perenara
@tj_perenara
Sports 291.7K 1.80%
17 Joseph Parker
@joeboxerparker
Fashion Modeling 289.8K 3.00%
18 Ardie Savea
@ardiesavea
Modeling Coaching Fitness 286.7K 5.10%
19 Julian Savea
@juliansavea7
Sports Training 285.1K 3.80%
20 Crusaders
@crusadersrugbyteam
Fitness 272.5K 2.66%
21 Vodafone Warriors
@nzwarriors
Fitness 272.3K 1.81%
22 Jazz Thornton
@jazzthornton
Celebrity 271.6K 7.68%
23 Michelle Halford
@thedesignchaser
Home and Garden 259.6K 0.27%
24 Stan Walker
@stanwalker
Travel Music Singer Songwriting 255K 0.80%
25 Ruth Anne Caukwell
@ruancaruth
250.6K 0.10%
26 N I K I T A H H X
@nikitahhx
Beauty Fashion Business Hair & Beauty Celebrities Health & Fitness 247.3K 0.33%
27 Hurricanes
@hurricanesrugby
Sports 244.7K 1.80%
28 Dan "Hangman" Hooker
@danhangman
Sports Coaching 233.6K 2.50%
29 Stephen Zhang
@stephen
Business and Finance Entertainment Modeling 229.3K 1.30%
30 🄰🄰🅁🄾🄽 🅂🄼🄸🅃🄷
@aaronsmith_1112
228.5K 2.90%
31 chilozy
@chilozy
Singer Music Modeling 225.8K -
32 Damian Mckenzie
@damianmckenzie_
Sports 224K 5.90%
33 OLIVIA | Fitness & Mindset 🦋
@oliviajarviss
Fitness 223.5K 1.61%
34 Ross Taylor
@rossltaylor3
Sports Music 221.3K 9.50%
35 SIX60
@six60
Personal Finance Music DJ Producers 221.2K 2.90%
36 Olyvyer LE RÜ
@olyvyerleru
220K 1.00%
37 New Zealand Police
@newzealandpolice
Politics 212.9K 0.73%
38 How to DAD 👍🏼
@howtodadnz
Parenting Beauty Soccer 212.6K 3.70%
39 Jimmy Neesham
@jimmyneesham
Personal Finance 201.7K 17.70%
40 Simon Roppel
@simonroppel
Photography Travel Adventure 199.6K 0.90%
41 The Blues
@bluesrugbyteam
Fitness Soccer 198.4K 3.20%
42 27steventaylor
@steventaylor27official
193.5K 2.90%
43 Liam Messam
@liammessam
Fitness Coaching 192K 1.50%
44 Leighton Clarke
@uncletics
Pets 189.2K 1.84%
45 googlemapsfun
@gmapsfun
188.4K 23.30%
46 Lockie Ferguson
@lockieferguson
186.5K 5.00%
47 Aussie Women's Cricket Team
@auswomencricket
Cricket Sports 176K 2.60%
48 Jordie Barrett
@jordie_barrett
175.1K 6.20%
49 Body Transformation Coach
@anjuli_fitforlife
Fitness Health & Fitness Cooking Food & Drink 174.8K 0.20%
50 #xoBeauty
@xobeautyshop
Beauty Business and Finance Business 174.6K 0.10%
51 Cougar Boys 🇳🇿 NZ
@cougarboys
Parenting Coaching 174.3K 5.30%
52 Carmen Huter | Austria
@carmenhuter
Photography Nature & Outdoors Health & Fitness Hair & Beauty Adventure Photographer 170.3K 2.09%
53
@biduanracings
166.8K 0.40%
54 Jerome Kaino
@jeromekaino
Sports 163.8K 4.60%
55 Nehe Milner-Skudder
@skudz015
Sports Training 163.1K 1.90%
56 ALE RAMIREZ | NOMADA DIGITAL
@alejandra.travels
162.4K 5.50%
57 Kishanell
@kishanellofficial
162.3K 5.67%
58 Matilda Green
@matootles
Fitness Parenting Coaching 161.2K 0.95%
59 Jase & PJ
@jaseandpj
News Music 156.6K 1.10%
60 william waiirua💨
@w_cribb
Pets 153.6K 2.00%
61 Israel Jamahl Akuhata Dagg
@izzy_dagg
Sports 152K 1.50%
62 Modern House Maker
@modernhousemaker
Fashion 151.8K 0.70%
63 Kalypso • Figma & Design Tips
@kalypsodesigns
151.1K 1.10%
64 Judy Gao
@judygaocouture
Fashion Beauty 150.9K 15.20%
65 domdolla💿.jpg
@domdolla
146.1K 6.93%
66 Mike Pethig
@macromicroart
143K 0.70%
67 Matt Ford
@falc0nnn
140.3K 10.80%
68 Ariana Omipi
@arianaomipi
Fitness Lifestyle Modeling Food & Drink Cooking Health & Fitness 140.3K 0.74%
69 T A Y L O R M A R L E N E
@taylor_marlene7
Parenting Pets 140.2K 0.10%
70 Highlanders
@highlandersteam
Shopping 139.8K 0.70%
71 Nadia Lim
@nadialimcooks
Food and Drink Food Recipes Health 135.9K 1.60%
72 Ruthy Pearce ⚡️⚡️
@ruthybabyyy
Parenting Dance Choreographer 135.6K 8.40%
73 Richie McCaw
@richiemccaw
134.5K 8.80%
74 Payal Garg Garg
@payalgarggargg
Modeling Fashion 134.5K 1.20%
75 James
@jameslooyer_
134K 0.10%
76 Rachel Hunter
@rachelhunterx
Fitness Actors Yoga Soul Nature & Outdoors Animals & Pets 133.3K 0.58%
77 ChArM!👑✨
@charmipatel_1245
132.5K 10.30%
78 aotearotica
@aotearotica
Art Film, Music & Books 130.5K -
79 Jeanne Lazareva
@jeanne_pink
126.7K 2.50%
80
@onionringsworldwide
126.5K 31.60%
81 Polly ‘PJ’ Harding
@pjdeejay
Parenting Lifestyle 126.3K 2.30%
82 Richie Mo’unga
@richiemounga
Fitness 125.6K 9.50%
83 Kieran Read
@kieranread08
125.5K 8.60%
84 Stephanie
@stephaniexhouldsworth
Art Piercing 124.7K 1.80%
85 Hilary Barry
@hilary.barry
Singer Modeling 124.7K 4.30%
86 Ngani Laumape
@ngani_laumape
News Training Coaching 124.4K 3.20%
87 Sam Cane
@samcane7
Personal Finance Fitness 124.1K 5.80%
88 ALLAMAY
@allamay_
Fashion 122K 9.19%
89 Gemma McCaw
@gemflynn
Parenting Fitness Health Food 119.9K 3.10%
90 NZ Lockdown Memes
@nzlockdownmemes
Fashion 119.7K 4.50%
91 ВЯЗАНИЕ КРЮЧКОМ, ОБУЧЕНИЕ
@vyazunchiki_spb
Books 118.5K 0.29%
92 𝐊𝐞𝐧𝐲𝐨𝐧 𝐂𝐥𝐚𝐫𝐤𝐞 🇳🇿🇫🇯🏴󠁧󠁢󠁥󠁮󠁧󠁿
@kenyonclarke
Business and Finance 117.2K 0.26%
93 Jessica Grace Smith
@jessgrace_smith
Art Animals & Pets Celebrities 117.2K 0.59%
94 Camping & Bushcraft
@survivalist_outdoors
Business and Finance Adventure 113.1K 2.40%
95 Manu Vatuvei
@manuvatuvei
Parenting Music Entertainment 112.1K 1.10%
96 ɴᴀᴢᴀɴɪɴ (ɴᴀᴢ) ᴋʜᴀɴᴊᴀɴɪ
@nazzfitness
Travel Modeling 111.3K 1.10%
97 Mimi
@maryammattii
Fitness Beauty 111.3K 0.70%
98 Sam Moore
@ugly_ink
Celebrity Fashion Adventure Design DIY & Crafts 109.9K 0.40%
99 Shortland Street
@shortlandstreetofficial
Pets Modeling 109.9K 1.00%
100 Ryan Crotty
@ryancrotty
Sports 109.5K 3.10%