Instagram Influencer Spotlight On: Vivian @Sweetsncrackers

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m from Singapore, currently hold a full time banking job while part time managing my social media accounts (Instagram, abit of YouTube for travel related content). I love creating content and sharing my views and thoughts with other people and I do it with honesty and passion.

2) What are your topics of interest? What do you post on Instagram the most?

Food and travel, looking to work with health care and beauty too

3) How did your Instagram name come about?

My ex and I came up with the name as we created this account to archive our memorable food and travel experiences, it was this account that made me realise my interest in this and although now it’s just me working on it, I’m enjoying it and deriving personal satisfaction from creating and sharing content with people.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

Lightroom, vscocam, Instagram built in editor

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

Mongabong, xinlinnn, emiwong_

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Food items/places that I’ve positively reviewed!

7) What’s your favorite part about being an influencer?

Being able to share about the latest products/trends with people, to raise awareness of the positive things in life, to allow more people to know and be able to enjoy things that I’ve positively reviewed while avoid the negatively reviewed ones.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

To always promote and review a brand/product from my own unbiased perspective, how it’s relevant or useful to my life so that I could effectively convey this relevance to others strongly

9) What would your advice be on the importance of quality and original content?

The content created needs to always be original and from my own perspective and honest opinion so that it’s of good enough quality to be able to convince others on how valuable and relevant the product is to their daily lives as well as.

10) What do you like best about partnering with brands?

To be able to be part of the group to find out about the latest products, innovations/creations and sample them and the opportunity to create content based on this to share about the product to people!

Topics:

• Animals & Pets
• Cooking
• Education
• Fashion
• Film, Music & Books
• Food & Drink
• Hair & Beauty
• Health & Fitness
• Nature & Outdoors
• Photography
• Technology
• Travel

Country:

Singapore