Instagram Influencer Spotlight On: Sha Aullia @aulliasha

1) Tell us a little about yourself. What are you doing now and where do you come from?

I am a blogger since 2012, it’s been 5 years right? That’s how I really love to blogging and yes, my blog is my passion. Being a blogger is not easy, sometimes you get bored and back to real life. Sometimes I don’t have a good mood to write anything, sometimes I just feel so excited to write. I blog everything but mostly about beauty, fashion and traveling. I love doing makeup so much. I heart beach, my favourite place are Bali and Lombok (that’s why I have another IG’s account named “mybalilombok”). I am from Bekasi, West Java. No, it’s not located in Jakarta, but it’s not far from there. I live in a beautiful country, Indonesia. I proud to be Indonesian, I was born here and I am bataknese (well, it’s an ethnic groups found in North Sumatera).

2) What are your topics of interest? What do you post on Instagram the most?

Beauty, travel, daily life, fashion, blogger event, or just a nice restaurant and delicious food.

3) How did your Instagram name come about?

It’s “aulliasha” , I always write my name is Sha Aullia. The fact is, it’s not my real name but I like to make a shorter name so yeah something like that happened.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

VSCO is my favourite photo editor, so easy to use and voilaaa … it’s done!

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I love Instagram Celebrity like Cara Delevingne ( OH MY GOD I LOVE HER SO MUCH) or beauty guru like CHLOE MORELLO ( I swear she has a goddess-beautiful face ever!)

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

maybe a wavy eyebrows?! or something like metallic lips?

7) What’s your favorite part about being an influencer?

I love to share everything … Even it’s a good product or a bad, even it’s a damn pricey or even a cheap product. I think I always hope I can help people before they decide to buy, is that a good product or nay… with my review even it’s sponsored or not (because I always being honest to review). I love to share my travel pics, a hotel room etc. I want to bring a little joy and happiness to my reader and I don’t want people get bored because my blog is only about makeup… no I don’t want it to be happened so I write about another topics like travel and daily life.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

The first is quality. It doesn’t matter how expensive or cheap your makeup product, but if it’s a good quality, it’s totally worth it. People always think about the quality, packaging and then the price. So yeah, I think the first is A GOOD QUALITY. Make a good product, people will talk about it. People don’t want to waste their money to buy high end product if it’s not worth it. People also think about a great packaging and curious about it so they buy it, but if the quality is not good as they hope, they ended stop using them.
About authenticity, it’s so important. The first keyword I always search when I buy a product is AUTHENTIC, ORIGINAL something like that. So I won’t buy a fake product and I prefer double my money to buy an original version 🙂

9) What would your advice be on the importance of quality and original content?

Do not copy other works, maybe the design, layout or everything. Taste your own, embrace it.

10) What do you like best about partnering with brands?

I can try a products for free, I can share it to everyone, I feel so honoured and proud because brand could trust me as a partner and it’s good for me because I am a blogger and this is my passion.


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