Instagram Influencer Spotlight On: Naruemon @catherynbond

1) Tell us a little about yourself. What are you doing now and where do you come from?

A Half Thai – British Bangkok based, a model and University student. Also a online content writer who travel frequently. Visits London once every one or two years.

2) What are your topics of interest? What do you post on Instagram the most?

Often post Instagram pictures of ongoing events, out standing locations and self images wearing fashionable outfits. I am a bubble tea lover. Very often post pictures of bubble tea and likes to check in at unique and unseen locations. Mostly communicates in English. But also fluent with Thai.

3) How did your Instagram name come about?

My English name. It has exact the same meaning as Thai name. Most people knows that I am a mixed race. Also my name is short and fun to pronounce. So most of my followers calls me ‘Cat-Bond’.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I often use VSCO-CAM. Variety of filters are used depending on the mood and tone of the pictures. However, I often post no-filter pictures when I don’t have make up on.Always added sharpness and contrast to make the pictures look clear. Rules of third is a must for 90 percent of my pictures.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

My favorite Instagram are Vanessaanela and Elizabethjanebishop. Both of them inspires me.
They have different identity.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

-Dancing the same moves at different places.
-Review bubble tea in different country.

7) What’s your favorite part about being an influencer?

The favorite part is that I have a voice. I don’t mind when people message me to ask ‘where did you buy … ?’
or ‘where is that place you went to ?’. The best part is when they actually ask about what I think. That’s people asking me for recommendation. Which means they trust in me, my opinion is worth their thoughts.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Quality of the image must be good. Hashtag and caption relevance. The most important of all content must be interesting. If it’s not trendy or not relevant to the receivers the content must be entertaining.

9) What would your advice be on the importance of quality and original content?

Writing style is important. It’s like talking to an audience.
But the shorter the better. Sometimes if the emoji already matches the
image. The caption isn’t needed.

10) What do you like best about partnering with brands?

The brand and I both gets to gain followers. Partnering a brand benefits all.
Brand gain awareness, I gain experience and audience. In another words
pattering a brand is a win-win.