Instagram Influencer Spotlight On: Michael Foxington @foxingtonphoto

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m a photographer based in Australia. I’m just about to complete a bachelor degree in photography. Most of my life revolves around my photography, making compelling and engaging images and collaborating with amazing designers, models, makeup artists and stylists to create awesome art.
I’m born and raised here in Melbourne Australia, it’s a beautiful city with a vibrant creative culture.

2) What are your topics of interest? What do you post on Instagram the most?

I’m interested in fashion, design, lifestyle and art. I usually post my fashion and portraiture photography on Instagram, occasionally I’ll post still life art work. Usually my feed follows where I am at creatively and what kind of work I’m producing so there can be a bit of variety over time.

3) How did your Instagram name come about?

My Instagram name is pretty straightforward, just my last name with photo on the end, because this is where I post my most regular content it is the best place to find my most current work.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I use Lightroom for file handling, geotagging, metadata tagging and to raw process my photos for minor colour correcting and minor exposure adjustments. Anything more complicated and I work in Photoshop predominantly for my retouching, colour correction, colour grading and editing.
My routines are pretty straight forward, I aim to get most of my colour and composition correct in camera and only really edit for correction, skin retouching and grading.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I always check out posts by @itsjeremyscott @rankinarchive @plastikmagazine @schonmagazine @moschino @hypebeast and @wmagazine_
I’m most inspired by the @rickowensonline

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Get on the explore page and find new work that inspires you, like the stuff you like and engage with the stuff you love

7) What’s your favorite part about being an influencer?

My favourite thing about being an influencer is having the opportunity to engage with people over my work, getting to see what people like and getting to talk to people about it in the comments or DMs

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

My top tips for campaigns would be stay consistent, post regularly, stick to the message and engage with your audience.
Staying consistent to your brand message and taking the time to acknowledge and appreciate your audience are a great way to stay authentic.

9) What would your advice be on the importance of quality and original content?

Quality and original content lets you have complete control over the message you put out about your brand and product. By tailoring your feed to suit your audience then you allow yourself to stay genuine, relevant and accessible to your followers.

10) What do you like best about partnering with brands?

I love getting the opportunity to help people achieve their visions for their brand and making those visions into images to be seen, enjoyed and appreciated by followers.

Topics:

• Animals & Pets
• Art
• Design
• Fashion
• Film, Music & Books
• Hair & Beauty
• Photography

Country:

Australia