Instagram Influencer Spotlight On: Lucía Ferrero Cantón @Isluciaferrero

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m studying journalism and I would like to work in a fashion field, because I love fashion. I think Instagram is a very good way to work in the difficult fashion world.

2) What are your topics of interest? What do you post on Instagram the most?

Clothes, makeup, photography, music.

3) How did your Instagram name come about?

It was @luciafc4 but then I started with my blog (isluciaferrero.blogspot.com) and I decided to change it because in this way it’s easier to find me.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

Basically I only use vsco cam. I like pretty cold pictures so what I do is editing a bit the exposure and the contrast (depending on the pic), turn down the temperature and I add gran. Then I go to filters and I usually use A5, A6, HB1, HB2.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

@dulceida, @ninauc, @gigi_vives, @gio_bravar

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Any clothes or makeup.

7) What’s your favorite part about being an influencer?

Taking pictures and people recognize your work.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

I think it’s important go further than marketing, all we know that brands want to sell but I think they can do it in a different and original way.

9) What would your advice be on the importance of quality and original content?

I think it would be sharing things you like, because if you do you will be more interested to create some good stuff.

10) What do you like best about partnering with brands?

You can approach the product to the people in a different way that ads can. I think it’s more credible. I bought many things I saw from influencers because they tell you their opinion too and this is a very good point.

Topics:

• Art
• Celebrities
• Education
• Fashion
• Film, Music & Books
• Hair & Beauty
• Photography
• Technology
• Travel

Country:

Spain