Instagram Influencer Spotlight On: Loukia Sanida @thefashionreportergr

1) Tell us a little about yourself. What are you doing now and where do you come from?

I was born and raised in the centre of Athens and I am a journalist. Since I was a kid I adored everything about fashion and I tried to create my own magazine at the age of 8. I studied Communication and Mass Media at the University of Athens, where I also had my Master at Digital Media. I created thefashionreporter.gr in spring of 2013. I have taken some Fashion Designer Semminars, I love cinema, theater, travelling and the strolls around the city.

2) What are your topics of interest? What do you post on Instagram the most?

I post my style, fashion, beauty products, press events, walks around Athens, tips where to go, and my travels

3) How did your Instagram name come about?

I was searching with my sister a name for my blog. Since I am a reporter, and I love fashion, we did a vombination and came up with the fashion reporter

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I love editing the photos mostly with instagram and vsco

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I really love instagrammers that combine fashion, travel and lifestyle. Instagrammers ispire me the most are: @tuulavintage, @garypeppergirl, @muradosmann

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

They sould really try boomerang videos and the new stories of instagram

7) What’s your favorite part about being an influencer?

My favorite part about being an influencer is that I communicate with people from all around the world

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

I only collaborate with brands that fit my style and my lifestyle. That is a way that i maintain authenticity.

9) What would your advice be on the importance of quality and original content?

The original content is the most important factor when someone wants to become an influencer. Followers understand everything and get bored eventually If the quality is low and the content not original

10) What do you like best about partnering with brands?

I love the collaboration, meeting new people, and finding out new products before the come out,

Topics:

• Art
• Fashion
• Food & Drink
• Hair & Beauty
• Humor
• Photography
• Technology
• Travel

Country:

Greece