Instagram Influencer Spotlight On: Karla Ilicic @karlatafra

1) Tell us a little about yourself. What are you doing now and where do you come from?

My name is Karla and I am a yoga teacher, fitness instructor and a nutritionist from Croatia. I lived in Spain for the last 3 years and now I moved to Seattle, WA.

2) What are your topics of interest? What do you post on Instagram the most?

Yoga, fitness and nutrition are my passion and I mostly post about those 🙂 I also like to include fashion, beauty and travel posts since those are also a big part of my life.

3) How did your Instagram name come about?

It’s actually my first name and maiden name which I changed after I got married, but decided to keep it on my IG account since it became my Brand 🙂

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

Snapseed, Pixlr, OVSCO. I usually open my pic in Snapseed and play with the Drama and HDR effect as well as improving my lighting. I want my photos to be as organic and alive as possible 🙂 Sometimes I like to use color splash effect as well.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I like a lot of them, especially yoga related (@robinmartinyoga, @kinoyoga, @cyogalab), fitness related (@nikkiblackketter, @jazzypooo, @whitneysimmons, @annavicotoriafit) and nutrition related (@lauramiller, @nutritionstripped).
My biggest inspiration is Nikki Blackketter and I follow her training routines 🙂

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

New apps, connecting with people and sharing the love.

7) What’s your favorite part about being an influencer?

Working with amazing brands and trying out their products while promoting them to my followers. With so many brands on the market nowadays sometimes the great ones slip out of our hands.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Be true, listen to the brand, stay within your niche and don’t over edit your photos.

9) What would your advice be on the importance of quality and original content?

I cannot stress it enough! Be real 🙂

10) What do you like best about partnering with brands?

Meeting cool and creative people from all over the world.

Topics:

• Design
• Hair & Beauty
• Health & Fitness
• Travel

Country:

United States of America