Instagram Influencer Spotlight On: Joa Rivas @joafitness

1) Tell us a little about yourself. What are you doing now and where do you come from?

My name is Joa. I am from Caracas, Venezuela and I live in Toronto, Canada now . I have travelled the world since 19. I have visited over 25 countries and lives in 5 so far. It has been a wonderful life experience. I am an international wellness coach, yoga/pilates teacher and I dedicate my time to understand posture and what it takes to reduce and prevent back pain. My fitness career started to heal my own back and as a therapy to manage my scoliosis diagnosed when I was 15. At this moment I am educating my community about the relation between jaw, feet and eye sensory to realign the spine. Most of my content is directed to the topic of spinal health especially now with the pandemic effects.

2) What are your topics of interest? What do you post on Instagram the most?

Posture health, breathwork, anti inflammatory nutrition, autoimmune protocol, mental health, anxiety, back pain, neck pain, nasal breathing

3) How did your Instagram name come about?

my business name

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

PicsArt, Canvas

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

Riva_g_ , docjenfit , marisapeertherapy

6) What’s your favorite part about being an influencer?

Share content of high value to my followers. Bring awareness about my passions. Provide solutions. Interact to people from all over the world. Inspire everyone. Connect to other influencers.

7) What’s your favorite part about StarNgage? Any exciting campaigns that you have joined through StarNgage before?

Exposure, Inspiration, connection

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Bring high value to my target audience. Reply to each comment myself. Interact with the audience. Evaluate results from each campaign

9) What would your advice be on the importance of quality and original content?

Stay with what your audience wants to hear, Inform them of the news and statistics, and facts. Fun clips and short tips to provide solutions

10) What do you like best about partnering with brands?

Giveaways to the audience, bring awareness about new products, connect the core values, develop deep connections, engage with people’s reactions, expand and grow business collectively.


  • Cooking
  • Health & Fitness



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