Instagram Influencer Spotlight On: Jack Norman @jackdpnorman

1) Tell us a little about yourself. What are you doing now and where do you come from?

I am currently a Floor Manager at Selfridges in London but also am the Director at a Company called Milk for Tea, which aims to create a platform to celebrate the Modern Gentleman whilst also tackling issues that affect the male community. I am curate all the content for the Company and also help build the social footprint. Fashion is very important to me and I am always looking to set trends. I am originally from York and moved to Southampton when I was a young child, where I grew up. I attended Brighton University then studied at Law School in London.

2) What are your topics of interest? What do you post on Instagram the most?

Fashion and Lifestyle accounts for around 80% of my posts. I like to interlink the two with the morals of Milk for Tea as we aim to create a lifestyle through the content we curate, however, ensure that it is accessible to anyone. Sneakers also feature a lot on my page as I am obsessed!

3) How did your Instagram name come about?

I always wanted a catchy and cool name and used to look at others as if there’s was really cool. One day I just embraced it and it has seemed to work. the D and P stand for my fathers name.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

VSCO cam plays a big part in my content. I find it really useful to edit; especially sharpen and brighten. I use Instasize to keep to my theme to ensure my page looks really clean.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

A lot of the big fashion influencers are my go to, but I also like the low-key ones too as they are trying new things to get noticed. I also like lifestyle brands such as Mr Porter, Club Monaco etc. My favourite Instagrammer at the moment is Denny Balmaceda from NJ, USA.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Not to overthink your content. It doesn’t really matter what other people think – if you like it, go for it!

7) What’s your favorite part about being an influencer?

To feel like you’re a leader, by setting trends or being noticed for what you’re doing. Its pretty cool also that Brands see what you’re doing and trust you to promote their amazing product!

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

There has to be a message behind what you are trying to do to ensure your audience is captivated and kept interested. There’s no point in doing something just because. Set a goal of what you want to achieve and it will happen.

9) What would your advice be on the importance of quality and original content?

It is hugely important – Your page is an expression of yourself and therefore the content you create is what your followers see of you.

10) What do you like best about partnering with brands?

It is great to hear such interesting stories and views on product and business. It is also great to relay this onto people from many different backgrounds and cultures.

Topics:

• Fashion
• Health & Fitness
• Travel

Country:

United Kingdom of Great Britain and Northern Ireland