Instagram Influencer Spotlight On: Gabriela Reiko @Rkgabriela

1) Tell us a little about yourself. What are you doing now and where do you come from?

I’m half Brazilian half Japanese living in Tokyo.
I work as an influencer, blogger, model and brand consultant.
I love fashion, healthy lifestyle, makeup and doing this as a job is amazing.

2) What are your topics of interest? What do you post on Instagram the most?

Fashion, Beauty, Travel

3) How did your Instagram name come about?

From my full name.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I usually use Lightroom and VSCO.
And I use Ulike to take selfies.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I really like Camila Coelho, because she has an amazing fashion tasty but is emotional and we can see her human side in the pictures.

6) What’s your favorite part about being an influencer?

I think it’s to be connected with brands that I love, working and growing up in this area.
I love fashion and beauty products, and have the chance to try it and inspire people is amazing.

7) What’s your favorite part about StarNgage? Any exciting campaigns that you have joined through StarNgage before?

I like the StarNgage because it connects all places in the world.
I can see campaigns from other countries, and how it’s different from Japan.
It’s not only an influencer app, it’s where I can learn more.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Japanese style and foreign style are very different.
I try to balance it, showing my style but connecting with both sides.

9) What would your advice be on the importance of quality and original content?

You have to love what you do.
If you like it, you’ll have inspiration.
Choose a genre, fashion or food or travel, and stay connected with influencers in the same genre.

10) What do you like best about partnering with brands?

I can learn about the products.
By knowing the brand history, I know what I’m using and it’s amazing.
Most of the time, we wear clothes or a bag and we don’t know anything about the product.
It’s sometimes sad to see that some consumers don’t know the underlying value of the product.

Topics:

  • Fashion
  • Food & Drink
  • Hair & Beauty
  • Health & Fitness
  • Travel

Country:

Japan

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