Instagram Influencer Spotlight On: Felicia @feliciamarcellina

1) Tell us a little about yourself. What are you doing now and where do you come from?

I am a beauty blogger, who likes traveling and lifestyle hacks too, just because i think it is useful for people. I come from a little city in Indonesia, then i moved to the capital, Jakarta, and i run around attending events, typing reviews, and posting videos.

2) What are your topics of interest? What do you post on Instagram the most?

I do mostly about beauty stuff, like skin care and makeup reviews. I do travel contents too, just because traveling is my getaway, like why don’t i post some too.

3) How did your Instagram name come about?

It’s basically my name. I just want people to know me as my own brand, and in a way, it also does not limit on what i can explore as my contents in the future. Like, interests develop, you know.

4) What are some apps you use to edit your photos? Share with us your photo-editing routine!

I usually do VSCO CAM HB1 or A5, then i add more sharpness or structure, but i am not that expert on photo editing. I also do facetune, and a little bit of Snapseed to keep the whiteness balanced.

5) Any Instagrammers whom you really like? Which Instagrammer inspires you the most?

I love Jenn Im, The Blonde Salad, and Anastasia Siantar. I just love each one, they are epic on what they do.

6) If there’s one thing your fellow Instagrammers just gotta try now, what’s it gonna be?

Hmm.. maybe it is something about.. not being fake. I mean, stop fake reviews, just gotta be truthful.

7) What’s your favorite part about being an influencer?

Finding out that people are reading or seeing or watching what i do. Regardless of they being supportive or not, well at least they know me.

8) What are some of your top tips to brands for running campaigns? How do you maintain authenticity?

Be generous to your influencers. Why? Because with good generosity and attitude, we influencers start developing respect towards your brand, and respect in turn creates good support, when your product is already good, we praise, and even when your product is not very good, we support recommendations.

9) What would your advice be on the importance of quality and original content?

Just be yourself. In whatever you write or make, just add a little twist of yourself. It is not okay to copy, but it is alright to make it an inspiration. Then sprinkle some ‘you’. Voila you’re good to go!

10) What do you like best about partnering with brands?

The fact that the brand is very cooperative (attentive to details and welcoming critics), or the fact that the product/service just goes so well with myself that the results just goes on so smoothly without any force.

Topics:

• Fashion
• Food & Drink
• Hair & Beauty
• Travel

Country:

Indonesia